About Mallow & Marsh
Mallow & Marsh is a Retail company based in London (United Kingdom) founded in 2013 by Harriot Pleydell Bouverie, and was acquired by Serious Sweets in February 2023. Homemade marshmallows are offered by an internet-first brand. The company has 11 employees. Its website mallowandmarsh.com draws about 10 thousand monthly visits. Mallow & Marsh offers products and services including Mallow Bars, Mini Mallows, and Sharing Pouches. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Snacks and Convenience Food. Its legal entity is MALLOW AND MARSH LIMITED. Its competitors include Graze, Pulsin and Treat Kitchen; 1 of its 3 listed competitors has raised funding.
Company details
Mallow Marsh was founded in 2013 in London, United Kingdom. Operations are conducted as an internet-first brand within the confectionery sector. A range of homemade marshmallows is provided, including chocolate, salted caramel bars, vanilla bars, raspberry bars, and additional varieties. The focus remains on direct online sales to customers in the UK and beyond.
- Headquarters London, United Kingdom
- Employees 11
- Founders Harriot Pleydell Bouverie
- Stage Acquired
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website mallowandmarsh.com
- Social LinkedIn X Facebook Instagram
- Acquired by Serious Sweets (Feb 2023)
- Legal Name Mallow And Marsh Limited
- Date of Incorporation 15 May, 2013
- Jurisdiction HARROGATE, NORTH YORKSHIRE, ENGLAND
- Investors
- Employee Count11
- Acquired bySerious Sweets
(Feb 2023)
Products & Services of Mallow & Marsh
Mallow & Marsh offers a comprehensive portfolio of products and services, including Mallow Bars, Mini Mallows, and Sharing Pouches.
Chocolate covered mallow bars for indulgent treats
Small chocolate mallow bites with various flavors
Pouches of mallow products for group sharing
Investors in Mallow & Marsh
Mallow & Marsh has secured backing from 1 investor. Prominent investors backing the company include Serious Sweets.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Manufactures and supplies high-quality sweets, fudge, and confectionery products. | 2012 | serioussweets.co.uk | Harrogate, United Kingdom |
Investor details for Mallow Marsh
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Mallow & Marsh
1 people are tracked at Mallow & Marsh (1 in leadership); the tracked headcount is 11.
| Name | Role | Group |
|---|---|---|
Harriot Pleydell Bouverie | Founder | Leadership |
Complete people profiles for Mallow & Marsh
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Mallow & Marsh
2 dated milestones of Mallow & Marsh across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Mallow & Marsh is founded.
- Exit Acquired by Serious Sweets.
Competitors of Mallow & Marsh
Mallow & Marsh has 3 listed competitors in our database, 1 of them funded. They include Graze, Pulsin and Treat Kitchen.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| graze.com | 2008 | London, United Kingdom | $3.28M | 293 | Healthy snacks are offered by Graze for various preferences. | |
| pulsin.co.uk | 1998 | Gloucester, United Kingdom | 58 | Protein snack bars and powders are sold online by Pulsin. | ||
| treatkitchen.co.uk | 2017 | Nottingham, United Kingdom | 40 | Online platform offering a range of vegan sweets and gourmet candy in reusable glass bottles |
Detailed competitors of Mallow Marsh
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Mallow & Marsh
The website of Mallow & Marsh (mallowandmarsh.com) receives about 10.1K visits a month.
- Monthly visits10.1K
▼ 20.7% vs previous month
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Mallow & Marsh
Complete news archive for Mallow Marsh
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Mallow & Marsh
Mallow & Marsh was founded in 2013.
Mallow & Marsh is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Mallow & Marsh has 11 employees.
Mallow Marsh was founded in 2013 in London, United Kingdom. Operations are conducted as an internet-first brand within the confectionery sector. A range of homemade marshmallows is provided, including chocolate, salted caramel bars, vanilla bars, raspberry bars, and additional varieties. The focus remains on direct online sales to customers in the UK and beyond.
Mallow & Marsh's top competitors include Graze, Pulsin and Treat Kitchen.
Mallow & Marsh offers Mallow Bars, Mini Mallows, and Sharing Pouches.
Mallow & Marsh has 1 investor. Key investors include Serious Sweets.
Mallow & Marsh operates through Mallow And Marsh Limited.
Yes. Mallow & Marsh was acquired by Serious Sweets in February 2023.