MEDIA Central

Monchengladbach, Germany Founded: 1997 • Age: 29 yrs Acquired By Bregal Unternehmerkapital
Offers retail media, geo-intelligence, and marketing services for businesses across Europe.
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About MEDIA Central

MEDIA Central is a company based in Monchengladbach (Germany) founded in 1997 was acquired by Bregal Unternehmerkapital in May 2019. It operates as a B2B, and SaaS. MEDIA Central has completed 1 acquisition, including Shopfully. MEDIA Central offers products and services including LM³ Retail Media, maacis, and MCpure. MEDIA Central operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others.

  • Headquarter Monchengladbach, Germany
  • Sectors
    Financial Services
    Media & Entertainment
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
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  • Legal Name Media Central Gesellschaft Für Handelskommunikation & Marketing Mbh
Operational Areas
Financial Services → Financial Information, Research & Media
Media & Entertainment → Marketing, Advertising & Adtech
Key Metrics
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Products & Services of MEDIA Central

MEDIA Central offers a comprehensive portfolio of products and services, including LM³ Retail Media, maacis, and MCpure. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for managing retail media campaigns and data analytics.

Tool for cross-media offer communication and audience targeting.

Complete service for small business prospect management.

People of MEDIA Central
Headcount 50-200
Employee Profiles 47
Employee Profiles
People
Gabriel Nolasco
Software Developer
People
Lucia Q.
Manager GEO-intelligence - Geomarketing
People
Stefanie F.
Assistenz Einkauf Media Services
People
Emma Engel
Customer Operations Managerin International

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Funding Insights of MEDIA Central

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

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investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

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Investors in MEDIA Central

MEDIA Central has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Bregal Unternehmerkapital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Institutional
Investor Description Founded Year Domain Location
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Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by MEDIA Central

MEDIA Central has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Shopfully. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Deals from nearby stores are discovered through a mobile app.
2012
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - MEDIA Central

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Media Central Comparisons

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Competitors of MEDIA Central

MEDIA Central operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Advantage Solutions, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Media Company focused on radio broadcasting, live events, marketing solutions
domain founded_year HQ Location
Digital marketing services including paid search and e-commerce are provided.
domain founded_year HQ Location
Integrated digital marketing campaigns are developed and executed across channels.
domain founded_year HQ Location
Brand and marketing consulting solutions provider
domain founded_year HQ Location
Consumer packaged goods sales and digital marketing services are provided.
domain founded_year HQ Location
Advertising and marketing services are delivered globally by Interpublic.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Media Central

Frequently Asked Questions about MEDIA Central

When was MEDIA Central founded?

MEDIA Central was founded in 1997.

Where is MEDIA Central located?

MEDIA Central is headquartered in Monchengladbach, Germany. It is registered at Monchengladbach, North Rhine-westphalia, Germany.

What does MEDIA Central do?

MEDIA Central specializes in cross-media and data-driven offer communication, helping retailers enhance customer reach and sales through services like geo-intelligence and retail media platforms. Based in Mönchengladbach, Germany, they serve over 100 trade clients in more than 25 countries with tailored solutions for effective 360-degree media mixes. Their focus includes market research and innovative tools to boost customer frequency and address retail challenges.

Who are the top competitors of MEDIA Central?

MEDIA Central's top competitors include S⁴Capital, Townsquare Media and Tinuiti.

What products or services does MEDIA Central offer?

MEDIA Central offers LM³ Retail Media, maacis, and MCpure.

How many acquisitions has MEDIA Central made?

MEDIA Central has made 1 acquisition, including Shopfully.

Who are MEDIA Central's investors?

MEDIA Central has 1 investor. Key investors include Bregal Unternehmerkapital.

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