About MediaMint
MediaMint is a company based in Hyderabad (India) founded in 2010 by Neelima Marupuru and Aditya Vuchi was acquired by Brightcom Group in December 2021.. MediaMint has completed 2 acquisitions, including DataBeat and Taktical Digital. MediaMint operates in a competitive market with competitors including Townsquare Media, Tinuiti, AKQA, Prophet and Interpublic, among others.
- Headquarter Hyderabad, India
- Founders Neelima Marupuru, Aditya Vuchi
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Sectors
Business Services
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Phone
*********
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Website
*********
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Social
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Annual Revenue
$30.59 M (USD)-10as on Mar 31, 2024
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Net Profit
$-8.11 M (USD)-309as on Mar 31, 2024
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EBITDA
$-6.17 M (USD)-180as on Mar 31, 2024
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Latest Funding Round
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Investors
Everstone Capital
& 2 more
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Employee Count
Employee Count
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Investments & Acquisitions
DataBeat
& 1 more
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Acquired by
Brightcom Group
(Dec 07, 2021)
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Funding Insights of MediaMint
- Total Funding Total Funding
- Total Rounds 1
- Last Round Last Round
- First Round First Round
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2023 | Amount | Seed - MediaMint | Valuation | Everstone Capital , Recognize |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MediaMint
MediaMint has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Everstone Capital, Brightcom Group and Recognize. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity investments in mid-market businesses linked to India and Southeast Asia.
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Founded Year | Domain | Location | |
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Technology companies are funded by Recognize through venture capital investments.
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Founded Year | Domain | Location | |
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Digital marketing services are offered by Brightcom Group in India.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MediaMint
MediaMint has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include DataBeat and Taktical Digital. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Advanced analytics and programmatic optimization are delivered for AdTech partners.
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2017 | ||||
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Taktical Digital is recognized as a leading digital marketing agency based in New York, focused on delivering measurable growth for brands.
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| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - MediaMint
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Mediamint Comparisons
Competitors of MediaMint
MediaMint operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Townsquare Media, Tinuiti, AKQA, Prophet and Interpublic, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Media Company focused on radio broadcasting, live events, marketing solutions
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| domain | founded_year | HQ Location |
Digital marketing services including paid search and e-commerce are provided.
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| domain | founded_year | HQ Location |
Integrated digital marketing campaigns are developed and executed across channels.
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| domain | founded_year | HQ Location |
Brand and marketing consulting solutions provider
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| domain | founded_year | HQ Location |
Advertising and marketing services are delivered globally by Interpublic.
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| domain | founded_year | HQ Location |
Digital advertising and content marketing services are provided globally.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Mediamint
Frequently Asked Questions about MediaMint
When was MediaMint founded?
MediaMint was founded in 2010 and raised its 1st funding round 13 years after it was founded.
Where is MediaMint located?
MediaMint is headquartered in Hyderabad, India. It is registered at Hyderabad, Telangana, India.
Who is the current CEO of MediaMint?
Rajeev Butani is the current CEO of MediaMint.
What is the annual revenue of MediaMint?
Annual revenue of MediaMint is $30.59M as on Mar 31, 2024.
What does MediaMint do?
MediaMint was established in 2010 in Hyderabad, India, as a provider in the digital marketing sector. Services encompassing advertising strategies, campaign management, and performance analytics are delivered to businesses. Operations are centered in the Asia-Pacific region, with a focus on data-driven solutions for online visibility. Leadership includes co-founders Neelima Marupuru and Aditya Vuchi, alongside Executive Chairman and CEO Rajeev Butani, ensuring strategic oversight in the competitive digital landscape.
Who are the top competitors of MediaMint?
MediaMint's top competitors include S⁴Capital, Townsquare Media and Tinuiti.
How many acquisitions has MediaMint made?
MediaMint has made 2 acquisitions, including DataBeat, and Taktical Digital.
Who are MediaMint's investors?
MediaMint has 3 investors. Key investors include Everstone Capital, Brightcom Group, and Recognize.