About Midnightcake
Midnightcake is a Technology company based in Ahmedabad (India) founded in 2010 by Malay Sherasia. It offers online platform for ordering fresh cakes with quick delivery in India. It operates on a D2C model. Its chief executive, as recorded, is Malay Sherasia. Midnightcake offers products and services including Cake Ordering Platform and Fast Delivery Service. Its focus areas include Food and Agriculture Tech, Online Food, Bakery and Cake Delivery. Its legal entity in India is Zixti Innovations Private Limited (U74999GJ2017PTC096848). Its competitors include Yoga Bar, Ferns N Petals and FlowerAura; 2 of its 3 listed competitors have raised funding.
Company details
Midnightcake is an online service that allows users to order a variety of freshly baked cakes for occasions like birthdays and festivals. Cakes are prepared upon order to ensure quality and freshness, with delivery typically within three hours. The platform operates in major Indian cities such as Ahmedabad, Mumbai, and Chennai, catering to individual customers for gifting and personal use.
- Headquarters Ahmedabad, India
- Founders Malay Sherasia
- SectorsTechnology
- Website midnightcake.com
- Social X Facebook Instagram
- Legal Name Zixti Innovations Private Limited
- Date of Incorporation 13 Apr, 2017
- Jurisdiction Ahmedabad, Gujarat, India
- Annual Revenue₹6,620
FY 2022 · -99% YoY
- Net Loss-₹93,120
FY 2022 · -1407% margin
- EBITDA-₹18,280
FY 2022 · -276% margin
Associated legal entities of Midnightcake
Midnightcake operates through Zixti Innovations Private Limited (converted to llp). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2022) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Zixti Innovations Private Limited CIN U74999GJ2017PTC096848 | Converted To Llp | 13 Apr 2017 | Ahmedabad, Gujarat | ₹0.0 Cr | 2 | View details |
Products & Services of Midnightcake
Midnightcake offers a comprehensive portfolio of products and services, including Cake Ordering Platform and Fast Delivery Service.
Online service for ordering various cake flavors.
Provides quick delivery of ordered cakes within three hours.
Board of directors of Zixti Innovations Private Limited (Midnightcake)
Zixti Innovations Private Limited is the primary company behind Midnightcake. The board of Zixti Innovations Private Limited currently have 2 directors; the longest-serving is Naman Narshibhai Sherasia, appointed in 2017. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Naman Narshibhai Sherasia DIN 07780076 | Director | 13 Apr 2017 | 9 yrs 6 mo | Zixti Innovations Private Limited |
| Narshi Khodabhai Sherasia DIN 08059517 | Director | 20 Jan 2018 | 8 yrs 9 mo | Zixti Innovations Private Limited |
People of Midnightcake
1 people are tracked at Midnightcake (1 in leadership).
| Name | Role | Group |
|---|---|---|
| Founder, CEO | Leadership |
Complete people profiles for Midnightcake
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Midnightcake
Figures of Zixti Innovations Private Limited, the primary company behind Midnightcake, for FY 2022. Revenue was ₹6,620 (-99% year on year). Net loss was -₹93,120 (-1407% margin). EBITDA was -₹18,280 (-276% margin). Revenue has grown at a compounded annual rate of -90% over three years.
- ₹6,620Revenue · FY 2022 · -99% YoY
- -₹93,120Net loss · -1407% margin
- -₹18,280EBITDA · -276% margin
- ₹1 LakhPaid-up capital
- -90%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Zixti Innovations Private Limited are on its company page.
Detailed financial statements for Midnightcake
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Midnightcake
Midnightcake has 3 listed competitors in our database, 2 of them funded. They include Yoga Bar, Ferns N Petals and FlowerAura.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| yogabars.in | 2014 | Bengaluru, India | $23.62M | 257 | Protein-based food products are offered via an online platform. | |
| fnp.com | 1994 | Delhi, India | 638 | Flowers and gifting products are delivered through an online platform. | ||
| floweraura.com | 2010 | Gurugram, India | $16M | 135 | Multi-category gifting products are provided via an online platform. |
Detailed competitors of Midnightcake
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in AI in Food
3 companies that operate in the same segment as Midnightcake (AI in Food) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform for customized cake ordering with fast delivery in India. | 2005 | Bengaluru, Karnataka, India | USD 10.27 M | 291 | ||
Platform for ordering royal recipe Biryani, Kebabs, and beverages online. | 2016 | Mumbai, Maharashtra, India | USD 233.05 M | 6,326 | ||
Produces low-calorie ice creams, high-protein milk, and milkshakes with no added sugar. | 2016 | Mumbai, Maharashtra, India |
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Frequently Asked Questions about Midnightcake
Midnightcake was founded in 2010.
Midnightcake is headquartered in Ahmedabad, India. It is registered at Ahmedabad, Gujarat, India.
Malay Sherasia is the CEO of Midnightcake, as recorded in our data. They have also founded this company.
The primary company behind Midnightcake, Zixti Innovations Private Limited, reported revenue of ₹6,620 for FY 2022, down 99% year on year.
Midnightcake is an online service that allows users to order a variety of freshly baked cakes for occasions like birthdays and festivals. Cakes are prepared upon order to ensure quality and freshness, with delivery typically within three hours. The platform operates in major Indian cities such as Ahmedabad, Mumbai, and Chennai, catering to individual customers for gifting and personal use.
Midnightcake's top competitors include Ferns N Petals, Yoga Bar and FlowerAura.
Midnightcake offers Cake Ordering Platform and Fast Delivery Service.
Midnightcake operates through Zixti Innovations Private Limited.
The legal entities of Midnightcake currently have 2 directors, including Naman Narshibhai Sherasia, Narshi Khodabhai Sherasia.