Mutinex

South Melbourne, Australia Founded: 2017 • Age: 9 yrs Minicorn
Predictive analytics solutions are offered for enterprise marketing optimization.

About Mutinex

Mutinex is a company based in South Melbourne (Australia) founded in 2017 by Henry Innis and Matt Farrugia. Mutinex has raised $23.26 million across 4 funding rounds from investors including Marbruck Investments, EVP and Archangel. Mutinex offers products and services including GrowthOS, DataOS, and MAITE. Mutinex operates in a competitive market with competitors including 4C Insights, data.ai, TapClicks, SPINS and Funnel, among others.

  • Headquarter South Melbourne, Australia
  • Founders Henry Innis, Matt Farrugia
  • Stage Minicorn
  • Sectors
    Technology
  • Website category Business and Consumer Services · Marketing and Advertising
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website mutinex.co
  • Social LinkedIn Instagram
Operational Areas
Key Metrics
  • Total Equity Funding
    $23.26M (USD)

    in 4 rounds

  • Latest Funding Round
    $17.5M (USD), Series B

    Oct 2024

  • Investors

Products & Services of Mutinex

Mutinex offers a comprehensive portfolio of products and services, including GrowthOS, DataOS, and MAITE.

GrowthOS
Growth Operating System

Delivers insights for marketing decisions and revenue impact analysis.

DataOS
Data Management

Connects and structures data for efficient marketing mix modeling.

MAITE
AI Consultant

Provides AI analysis and recommendations for business growth strategies.

Funding Insights of Mutinex

Mutinex has successfully raised a total of $23.26M across 4 strategic funding rounds. The most recent funding activity was a Series B round of $17.5 million completed in October 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $23.26M
  • Total Rounds 4
  • Last Round Series B β€” $17.5M
  • Investors Count 9

All 4 funding rounds of Mutinex with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2024$17.5MSeries B–Marbruck Investments, EVP
–
Feb 2023$3.36MSeries A$24.88MEVP
–
Jun 2022$2.4MSeed–Charlie Gearside, Alexey Mitko
–
Jun 2021–Angel Round––
Valuation history
DateValuationStage
Feb 2023$24.88Mβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $24.88M (Feb 2023). 9 investors in total: 3 institutional and 6 angel.

Investors in Mutinex

Mutinex has secured backing from 9 investors, including venture fund and angel investors. Prominent investors backing the company include Marbruck Investments, EVP and Archangel.

All
Venture Fund
Angel
InvestorDescriptionFounded YearDomainLocation
Early-stage tech startups are invested in by Marbruck Investments.
–marbruck.comHong Kong, China
Early-stage venture capital investments are provided by EVP.
–evp.com.auBondi Junction, Australia
-
–archangel.vc-

Charlie Gearside

Angel investor focusing on early-stage Indian startups, tech enthusiast
–unknown_541664776b214a7f8-

Alexey Mitko

-
–unknown_cb62a86447d04d168-

John Sintras

-
–unknown_9e4a1de6f0a640408-

Russel Howcroft

-
–unknown_2416ed21756b42d99-

Nick Garrett

Angel investor in Indian startups, co-founder of Necessity, focused on tech innovation
–unknown_82da195bb3d24f21b-

Andrew Baxter

Indian angel investor, supports early-stage startups, focus on tech and innovation.
–unknown_1f15d6a17d3746b88-
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Investor details for Mutinex

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

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People of Mutinex

2 people are tracked at Mutinex (2 in leadership).

NameRoleGroup
Henry Innis
Co-Founder & CEOLeadership
Matt Farrugia
Co-FounderLeadership
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Complete people profiles for Mutinex

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
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Timeline of Mutinex

4 dated milestones of Mutinex across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Mutinex is founded.
  2. Funding First funding round.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series B, of $17.5M.

Competitors of Mutinex

Mutinex operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as 4C Insights, data.ai, TapClicks, SPINS and Funnel, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
4cinsights.com2011Chicago, United States$31.7M282
Cloud-based market intelligence is delivered across closed ecosystems.
data.ai2010San Francisco, United States$157M123
Market data is analyzed by AI to generate consumer insights.
tapclicks.com2011San Jose, United States$23.5M64
Cloud based marketing management platform for businesses
spins.com1995Chicago, United States–328
Retail consumer analytics services are provided for natural products sector.
funnel.io2014Stockholm, Sweden$131M–
Cloud-based platform for integrating and analyzing marketing data is offered.
inmarket.com2010Austin, United States$1M264
Marketing measurement solutions are delivered to link brands with consumers.
edo.com2014Los Angeles, United States$92.44M101
EDO is recognized as a TV outcomes company focused on advertising analytics.
amplyfi.com2015Cardiff, United Kingdom$11.85M40
Open-source data is curated, analyzed, and visualized via AI platform.
home.neustar1996Sterling, United States––
Predictive analytics and security solutions are delivered via cloud platform.
dynata.com1940Shelton, United States–511
Marketing survey tools are supplied to businesses for data-driven decisions.
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Detailed competitors of Mutinex

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Mutinex

The website of Mutinex (mutinex.co) receives about 29.5K visits a month and ranks #811,993 among all websites worldwide, #3,591 in Marketing and Advertising.

  • Monthly visits
    29.5K

    ▲ 53.6% vs previous month

  • Unique visitors
    5.6K

    per month

  • Global rank
    #811,993

    among all websites

  • Category rank
    #3,591

    Business and Consumer Services · Marketing and Advertising

Similar websites

Websites whose visitors overlap most with Mutinex. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
analyticpartners.com
100%
33.4K#1,037,797View details
mi-3.com.au
mi-3.com.au
99%
–#537,800–
bandt.com.au
bandt.com.au
99%
–#242,606–
evp.com.au
89%
–#2,972,005View details
screendragon.com
68%
26.6K#888,521View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 6 similar websites and full traffic analytics for Mutinex

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 6 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Mutinex

Premium access

Complete news archive for Mutinex

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Similar companies to Mutinex

10 companies that operate in the same segment as Mutinex (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 360.17 MUSD 1.3 B2,190
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B1,560
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B2,180
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
Video hosting, creation, management, and streaming services are provided.
2004New York, New York, United StatesUSD 450 MUSD 417.01 M1,100
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Frequently Asked Questions about Mutinex

Mutinex was founded in 2017 and raised its 1st funding round 4 years after it was founded.

Mutinex is headquartered in South Melbourne, Australia. It is registered at South Melbourne, Victoria, Australia.

Henry Innis is the current CEO of Mutinex. They have also founded this company.

Mutinex is a funded company, having raised a total of $23.26M across 4 funding rounds to date.

Mutinex was founded in 2017 and is headquartered in South Melbourne, Australia. Predictive analytics solutions are provided to enterprises, with a focus on marketing processes. Insights are generated to review past decisions, predict future performance, and optimize outcomes. Features include decision valuation and performance forecasting, supporting data-driven marketing strategies in the analytics sector.

Mutinex's top competitors include 4C Insights, EDO and TapClicks.

Mutinex offers GrowthOS, DataOS, and MAITE.

Mutinex has 9 investors. Key investors include Marbruck Investments, EVP, Archangel, Charlie Gearside, and Alexey Mitko.

The valuation of Mutinex is $24.88M as of Feb 2023.

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