My 1st Years

London, United Kingdom Founded: 2010 • Age: 16 yrs
Personalized gifts for babies are retailed online by the company.
Request Access

About My 1st Years

My 1st Years is a company based in London (United Kingdom) founded in 2010.. My 1st Years has raised $6.09 million across 1 funding round from investors including Hargreave Hale and Beringea. The company has 161 employees as of December 31, 2020. My 1st Years offers products and services including Personalized Gifts, Toys and Books, and Clothing. My 1st Years operates in a competitive market with competitors including Paladone, Boomf, GettingPersonal, Funky Pigeon and Prsnt, among others.

  • Headquarter London, United Kingdom
  • Employees 161 as on 31 Dec, 2020
  • Sectors
    Retail
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Infinity Reliance Limited
  • Date of Incorporation 29 Sep, 2009
  • Jurisdiction NORTHAMPTON, ENGLAND
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $6.09 M (USD)

    in 1 rounds

  • Latest Funding Round
    $6.09 M (USD), Series A

    Jan 16, 2017

  • Investors
  • Employee Count
    161

    as on Dec 31, 2020

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of My 1st Years

My 1st Years offers a comprehensive portfolio of products and services, including Personalized Gifts, Toys and Books, and Clothing. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Customized items like gifts and accessories for babies

Educational and fun items for children and toddlers

Personalized outfits and accessories for babies

People of My 1st Years
Headcount 50-200
Employee Profiles 18
Employee Profiles
People
Tony Quinn
Head of 3PL
People
Amy Rowntree
Assistant Buyer
People
Bhav Athwal
Management Accountant
People
Amy Bassi
Senior Brand Communications Executive (campaigns, Partnerships, Influencers & Events)

Unlock access to complete

Funding Insights of My 1st Years

My 1st Years has successfully raised a total of $6.09M through 1 strategic funding round. The most recent funding activity was a Series A round of $6.09 million completed in January 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Series A — $6.1M
  • First Round

    (16 Jan 2017)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2017 Amount Series A - My 1st Years Valuation Beringea
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in My 1st Years

My 1st Years has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Hargreave Hale and Beringea. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Investments are made in growth-stage startups by Beringea.
Founded Year Domain Location
Provider of UI/UX design, email marketing, digital transformation, and SMM services
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by My 1st Years

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - My 1st Years

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

My 1St Years Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of My 1st Years

My 1st Years operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Paladone, Boomf, GettingPersonal, Funky Pigeon and Prsnt, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Giftware is designed and distributed online and via wholesale channels.
domain founded_year HQ Location
Customized photo marshmallows are delivered worldwide via online platform.
domain founded_year HQ Location
Personalized gifts and cards are provided via an online platform.
domain founded_year HQ Location
Personalised gifts and cards are retailed through an online platform.
domain founded_year HQ Location
Mobile app for instant gift sending and personalized messaging services.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on My 1St Years

My 1st Years launches bricks and mortar store
Preschoolnews3 years ago
My 1st Years partners with Moonpig
Preschoolnews3 years ago
My First Years relaunches after HQ fire
Preschoolnews4 years ago

Frequently Asked Questions about My 1st Years

When was My 1st Years founded?

My 1st Years was founded in 2010 and raised its 1st funding round 7 years after it was founded.

Where is My 1st Years located?

My 1st Years is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Is My 1st Years a funded company?

My 1st Years is a funded company, having raised a total of $6.09M across 1 funding round to date. The company's 1st funding round was a Series A of $6.09M, raised on Jan 16, 2017.

How many employees does My 1st Years have?

As of Dec 31, 2020, the latest employee count at My 1st Years is 161.

What does My 1st Years do?

My 1st Years is an online retailer of personalized gifts for babies headquartered in Northampton, UK. Users can choose a gift from various categories such as bathroom, bedroom, playroom, bags and more and can personalize the gift by adding photos and texts. Users can pay online to confirm their purchase. The company offers 3 delivery options within the UK - standard (within 6-7 days), express (within 2-3 days) and next day delivery. The standard delivery of the company is priced at 4.5. The company also ships internationally. The company also runs a corporate gift program. Interested corporates can contact the company through their website.

Who are the top competitors of My 1st Years?

My 1st Years's top competitors include Paladone, Funky Pigeon and GettingPersonal.

What products or services does My 1st Years offer?

My 1st Years offers Personalized Gifts, Toys and Books, and Clothing.

Who are My 1st Years's investors?

My 1st Years has 2 investors. Key investors include Hargreave Hale, and Beringea.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available