About Myavana
Myavana is a Healthcare company based in Atlanta (United States) founded in 2012. It operates as a personalized hair care recommendation platform. Myavana has raised $5.9 million across 3 funding rounds from investors including Amazon, Ulta and Prisma Ventures. Myavana offers products and services including HairAIâ„¢, HairSIâ„¢, and Hair Consultation. Its focus areas include Retail, Beauty Tech, Product Discovery Platforms and Hair Care. Its legal entity is Techturized Inc. Its competitors include BeautyNoted, Empowered Products, Haldi, Full Reign and Pretty in my Pocket and 3 more; 3 of its 8 listed competitors have raised funding.
Company details
Myavana was founded in 2012 in Atlanta, United States, within the personal care technology sector. A platform for hair care recommendations is maintained, where users submit hair images via a smartphone app for analysis of type and texture, resulting in matched product suggestions. A hair analysis kit is provided to support customer assessments. Operations focus on digital and physical tools for individualized hair solutions.
- Total Equity Funding$5.9M (USD)
in 3 rounds
- Latest Funding Round$5.9M (USD), Seed
Aug 2024
- InvestorsAmazon
& 10 more
Products & Services of Myavana
Myavana offers a comprehensive portfolio of products and services, including HairAI™, HairSI™, and Hair Consultation.
Provides instant AI analysis of hair type and needs.
Offers comprehensive kit for detailed hair strand evaluation.
Delivers personalized expert guidance on hair care routines.
Apps and channels of Myavana
Myavana publishes 2 mobile apps with over 1K+ downloads; its YouTube channel MYAVANA TV has 424 subscribers and 30 videos.
Videos from Myavana
The most watched videos on Myavana's YouTube channel, MYAVANA TV (424 subscribers). Click a video to play it here.
More on MYAVANA TV.
Funding Insights of Myavana
Myavana has successfully raised a total of $5.9M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $5.9 million completed in August 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.9M
- Total Rounds 3
- Last Round Seed — $5.9M
- Investors Count 11
All 3 funding rounds of Myavana with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2024 | $5.9M | Seed | – | Prisma Ventures | |
| Feb 2024 | – | Seed | – | Ulta, Braintrustfoundersstudio | – |
| Jul 2012 | – | Seed | – | – | – |
11 investors in total: 11 institutional.
Investors in Myavana
Myavana has secured backing from 11 investors, including venture fund and institutional investors. Prominent investors backing the company include Amazon, Ulta and Prisma Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | prismaventures.tcc.mode | - | |
A company-building ecosystem is operated to support mission-driven founders. | 2009 | h-l.vc | New York, United States | |
Venture capital investments are provided to innovative startups. | – | newage.vc | - | |
REFASHIOND Ventures is focused on industrial transformation investments. | – | refashiond.com | New York City, United States | |
- | – | resilientventures.org | - | |
Early-stage VC and PE are provided to tech startups. | – | reformventures.com | New Orleans, United States | |
NGC Capital is focused on Black wealth generation through investments. | – | ngccapital.co | - | |
Invests in and consults early-stage information and data companies for business growth. | 2021 | duopartners.com | New York, United States | |
Multi-category products are offered through an online marketplace. | 1994 | amazon.com | Seattle, United States | |
A growth advisory platform for beauty and wellness companies is offered. | – | braintrustfoundersstudio.com | - |
Investor details for Myavana
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People of Myavana
3 people are tracked at Myavana (1 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Candace Mitchell Harris | Co-Founder & CEO | Leadership |
Shirley A. Dickerson | Global Operations Manager | Team |
Winston Zulu | AI Developer | Team |
Complete people profiles for Myavana
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Myavana
3 dated milestones of Myavana across 12 years, from founding to its latest funding, stage changes and deals.
- Founded Myavana is founded.
- Funding First funding round.
- Funding Latest funding round, Seed, of $5.9M.
Competitors of Myavana
Myavana has 8 listed competitors in our database, 3 of them funded. They include BeautyNoted, Empowered Products, Haldi, Full Reign and Pretty in my Pocket, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| beautynoted.com | 2012 | Menlo Park, United States | $2.2M | – | A crowdsourced platform connecting users with personal beauty stylists for tailored services. | |
| empoweredproducts.com | 2002 | Las Vegas, United States | – | 19 | Personal care products are aggregated on an online discovery platform. | |
| haldi.com | 2018 | San Francisco, United States | – | – | Personalized skincare regimens are generated via an online skin quiz. | |
| fullreign.com | 2011 | Milwaukee, United States | $100,000 | – | Offers an online platform for discovering and recommending hair-care products. | |
| prettyinmypocket.com | 2012 | Atlanta, United States | $359,245 | – | A mobile platform for beauty shopping. | |
| skintelli.com | 2018 | Farmingdale, United States | – | – | Offers home self-tests for skin quality and skincare product evaluation. | |
| seknd.com | 2018 | San Francisco, United States | – | – | Operates an online platform for discovering and recommending skin care products. | |
| un-ruly.com | 2013 | New York, United States | – | – | Hair care products are aggregated through an online platform. |
Detailed competitors of Myavana
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Web traffic of Myavana
The website of Myavana (myavana.com) receives about 5.5K visits a month.
- Monthly visits5.5K
▲ 1.7% vs previous month
Websites whose visitors overlap most with Myavana. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
sisterlocked.com | sisterlocked.com | 100% | – | #6,487,556 | – |
| mielleorganics.com | 98% | 172.8K | #230,999 | View details | |
arelaxedgal.com | arelaxedgal.com | 84% | – | #1,056,657 | – |
| h-l.vc | 34% | – | #6,064,263 | View details |
Top companies in Beauty & Skin Care Platforms
10 companies that operate in the same segment as Myavana (Beauty & Skin Care Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | Mumbai, Maharashtra, India | USD 88.91 M | USD 1.07 B | 3,735 | |
Beauty and cosmetic products are retailed through an online platform. | 2011 | Mumbai, Maharashtra, India | USD 559.92 M | USD 166.71 M | 973 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Hair coloring kits are provided via an internet-first brand. | 2013 | San Francisco, California, United States | USD 248.9 M | – | 247 | |
It offers a platform to schedule & manages appointments for beauty services | 2012 | San Francisco, California, United States | USD 168.82 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 | |
Online brand offering multi-category natural skin care and makeup products | 2016 | Gurugram, Haryana, India | USD 141.36 M | USD 182.2 M | 969 | |
Multi-category organic grooming products for men are offered online. | 2015 | Gurugram, Haryana, India | USD 10.98 M | USD 13.91 M | 264 |
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Related news about Myavana
Complete news archive for Myavana
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Frequently Asked Questions about Myavana
Myavana was founded in 2012.
Myavana is headquartered in Atlanta, United States. It is registered at Atlanta, Georgia, United States.
Myavana is a funded company, having raised a total of $5.9M across 3 funding rounds to date.
Myavana was founded in 2012 in Atlanta, United States, within the personal care technology sector. A platform for hair care recommendations is maintained, where users submit hair images via a smartphone app for analysis of type and texture, resulting in matched product suggestions. A hair analysis kit is provided to support customer assessments. Operations focus on digital and physical tools for individualized hair solutions.
Myavana's top competitors include Empowered Products, Haldi and Un-ruly.
Myavana offers HairAIâ„¢, HairSIâ„¢, and Hair Consultation.
Myavana has 11 investors. Key investors include Amazon, Ulta, Prisma Ventures, H/L Ventures, and New Age Capital.
Myavana operates through Techturized Inc.
Yes. Myavana publishes MYAVANA and 1 more app, with over 1,000 downloads.