About MyFitness
MyFitness is a company based in Silvassa (India) founded in 2018 by Rahil Virani and Mohammad Patel was acquired by BRND.ME in September 2022.. MyFitness has raised $2.23 million across 2 funding rounds from investors including BRND.ME, 100Unicorns and Think School. The company has 73 employees as of April 05, 2024. MyFitness offers products and services including Chocolate Peanut Butter, Natural Peanut Butter, Peanut Butter Combos, and Protein Bars. MyFitness operates in a competitive market with competitors including Alpino Health Foods, Spice Story, Iyurved, Happy Jars and Honey and Spice, among others.
- Headquarter Silvassa, India
- Employees 73 as on 05 Apr, 2024
- Founders Rahil Virani, Mohammad Patel
- Stage Minicorn
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Tanvi Fitness Private Limited
- Jurisdiction Sadar Bazar, Haryana, India
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Annual Revenue
$3.72 M (USD)18049as on Mar 31, 2021
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Net Profit
$412.75 K (USD)23515.51as on Mar 31, 2021
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EBITDA
$555.25 K (USD)21027.44as on Mar 31, 2021
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Total Equity Funding
$2.23 M (USD)
in 2 rounds
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Latest Funding Round
$1.2 M (USD), Seed
Jan 06, 2024
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Investors
BRND.ME
& 34 more
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Employee Count
73
as on Apr 05, 2024
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Acquired by
BRND.ME
(Sep 12, 2022)
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Products & Services of MyFitness
MyFitness offers a comprehensive portfolio of products and services, including Chocolate Peanut Butter, Natural Peanut Butter, Peanut Butter Combos, and Protein Bars. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Protein-rich chocolate-flavored peanut butter for healthy snacking.
Unsweetened peanut butter with no additives for daily nutrition.
Sets of peanut butters offering variety and value for consumers.
Nutritious bars with peanut butter for on-the-go fitness support.
Funding Insights of MyFitness
MyFitness has successfully raised a total of $2.23M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.2 million completed in January 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $1.2M
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First Round
First Round
(29 Jul 2021)
- Investors Count 34
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan, 2024 | Amount | Seed - MyFitness | Valuation | DSG Consumer Partners | |
| Jul, 2021 | Amount | Seed - MyFitness | Valuation | 100Unicorns |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MyFitness
MyFitness has secured backing from 35 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include BRND.ME, 100Unicorns and Think School. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Investing in and supporting insurgent consumer brands in India and Southeast Asia.
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Founded Year | Domain | Location | |
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Early-stage startups are invested in by this venture capital fund.
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Founded Year | Domain | Location | |
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Private equity firm focused on multiple sectors
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MyFitness
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - MyFitness
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Myfitness Comparisons
Competitors of MyFitness
MyFitness operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Alpino Health Foods, Spice Story, Iyurved, Happy Jars and Honey and Spice, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Internet first brand of breakfast cereals and dairy free spreads
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| domain | founded_year | HQ Location |
Manufacturer of authentic Indian spice blends and chutneys
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| domain | founded_year | HQ Location |
Offers natural supplements for kids' speech, focus, and gut health through online sales.
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| domain | founded_year | HQ Location |
Brand of peanut butter
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| domain | founded_year | HQ Location |
Provider of premium organic raw honey and gourmet food products
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Myfitness
Frequently Asked Questions about MyFitness
When was MyFitness founded?
MyFitness was founded in 2018 and raised its 1st funding round 3 years after it was founded.
Where is MyFitness located?
MyFitness is headquartered in Silvassa, India. It is registered at Silvassa, Dadra And Nagar Haveli And Daman And Diu, India.
Who is the current CEO of MyFitness?
Sahil Khan is the current CEO of MyFitness.
Is MyFitness a funded company?
MyFitness is a funded company, having raised a total of $2.23M across 2 funding rounds to date. The company's 1st funding round was a Seed of $1.03M, raised on Jul 29, 2021.
How many employees does MyFitness have?
As of Apr 05, 2024, the latest employee count at MyFitness is 73.
What is the annual revenue of MyFitness?
Annual revenue of MyFitness is $3.72M as on Mar 31, 2021.
What does MyFitness do?
MyFitness was established in 2018 in Silvassa, India, as a brand specializing in peanut butter within the fitness nutrition sector. Products are produced to support health-focused diets, with operations managed from the companys base in India. Leadership roles are held by co-founder and CMO Rahil Virani, co-founder Mohammad Patel, and CEO Sahil Khan. Distribution occurs primarily through online and retail channels in the region.
Who are the top competitors of MyFitness?
MyFitness's top competitors include Alpino Health Foods, PINTOLA and Spice Story.
What products or services does MyFitness offer?
MyFitness offers Chocolate Peanut Butter, Natural Peanut Butter, Peanut Butter Combos, and Protein Bars.
Who are MyFitness's investors?
MyFitness has 35 investors. Key investors include BRND.ME, 100Unicorns, Think School, Iplix, and Spotlight Jobs.
What is MyFitness's valuation?
The valuation of MyFitness is $6.2M as of Jan 2024.