Phab

Mumbai, India Founded: 2018 • Age: 8 yrs
Brand of protein powder
Annual revenue $755,706 Latest available
Total funding $11.6M 3 rounds
Employees 39 Tracked headcount
Investors 4 Known backers
Products 5 Services tracked
Competitors 6 Brand Intelligence

About Phab

Phab is a company based in Mumbai (India) founded in 2018 by Gayatri Chona, Pradeep Satishchandra Chona, and Ankit Chona. Phab has raised $11.58 million across 3 funding rounds from investors including Capri Loans, OTP Ventures and Sim And San. The company has 39 employees as of April 01, 2024. Phab offers products and services including Protein Bar, Protein Milkshake, Energy Bar, Protein Millet Wafer, and Granola Bar. Phab operates in a competitive market with competitors including Hexagon Nutrition, TruNativ, Cosmix, Chicnutrix and Laljee Godhoo, among others.

  • Headquarter Mumbai, India
  • Employees 39 as on 01 Apr, 2024
  • Founders Gayatri Chona, Pradeep Satishchandra Chona, Ankit Chona
  • Stage Minicorn
  • Sectors
    Consumer
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
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  • Legal Name Simpl Innovative Brands Private Limited
  • Date of Incorporation 30 Jul, 2018
  • Jurisdiction Bodakdev, Gujarat, India
Operational Areas
Consumer → Food, Beverage & Nutrition Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    $755.71 K (USD)
    -33.9
    as on Mar 31, 2023
  • Net Profit
    -$860.33 K (USD)
    -0.07
    as on Mar 31, 2023
  • EBITDA
    -$757.26 K (USD)
    -3.78
    as on Mar 31, 2023
  • Total Equity Funding
    $11.58 M (USD)

    in 3 rounds

  • Latest Funding Round
    $4 M (USD), Seed

    Jun 03, 2026

  • Investors
    Capri Loans

    & 3 more

  • Employee Count
    39

    as on Apr 01, 2024

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Products & Services of Phab

Phab offers a comprehensive portfolio of products and services, including Protein Bar, Protein Milkshake, Energy Bar, Protein Millet Wafer, and Granola Bar.

Product name locked
Category locked
Primary

High-protein bar for energy and fitness support.

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Protein shake providing daily nutrition and muscle support.

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Energy bar with protein for quick fueling and health benefits.

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Protein wafer offering tasty, fiber-rich snacking options.

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Granola bar with protein for sustained energy and wellness.

People of Phab

Headcount 50-200
Employee Profiles 5
Employee Profiles
People
Anirudh Atha
Senior Finance Manager
People
Rushikesh Pandya
General Manager - R&d, Production & Procurement
People
Meghana Duvvuri
Head Of Ecommerce
People
Gayatri Chona
Co-founder

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Funding Insights of Phab

Phab has successfully raised a total of $11.58M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $4 million completed in June 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Phab

Phab has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Capri Loans, OTP Ventures and Sim And San.

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Venture Fund
Institutional
Investor Description Founded Year Domain Location
Early-stage venture capital fund and accelerator and incubator
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Capri Loans is recognized as a leading NBFC in India, offering secured loan products.
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Investor details for Phab

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Investments & Acquisitions by Phab

Investments
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Investment portfolio details for Phab

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  • Transaction dates
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Financial Statements - Phab

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Detailed financials for Phab

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Phab Comparisons

Phab Primary company
Description
Brand of protein powder
Location
Mumbai, India
Founded Year
2018
Annual Revenue
$755.71 K (USD)
Net Profit
-$860.33 K (USD)
EBITDA
-$757.26 K (USD)
Employees
39
As of 2024
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Peer comparison for Phab

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Competitors of Phab

Phab operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Hexagon Nutrition, TruNativ, Cosmix, Chicnutrix and Laljee Godhoo, among others.

Company Name Domain Founded year HQ Location Description
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Micronutrient premixes, clinical nutrition products, and therapeutic foods are manufactured.
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Natural nutrition and wellness products are sold online by TruNativ.
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Superfood powders are developed and marketed by Cosmix brand.
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Nutrition supplements are manufactured by Chicnutrix in India.
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Provides online sales of authentic Asafoetida and blended spices products.
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Detailed competitors of Phab

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Latest news on Phab

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Complete news archive for Phab

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Frequently Asked Questions about Phab

Phab was founded in 2018.

Phab is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Phab is a funded company, having raised a total of $11.58M across 3 funding rounds to date.

As of Apr 01, 2024, the latest employee count at Phab is 39.

Annual revenue of Phab is $755.71K as on Mar 31, 2023.

Phab, based in Mumbai, focuses on food and agriculture, food beverage products, nutrition, healthcare nutrition, and nutrition formula. Brand of protein powder. The company prioritizes operational excellence, innovation, and customer-centric approaches for success. It continues to evolve, meeting industry challenges with strategic approaches.

Phab's top competitors include TruNativ, Hexagon Nutrition and Cosmix.

Phab offers Protein Bar, Protein Milkshake, Energy Bar, Protein Millet Wafer, and Granola Bar.

Phab has 4 investors. Key investors include Capri Loans, OTP Ventures, Sim And San, and Chona Family Office.

The valuation of Phab is $6.33M as of Sep 2018.

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