Napo

London, United Kingdom Founded: 2021 • Age: 5 yrs
Online platform for pet insurance

About Napo

Napo is a company based in London (United Kingdom) founded in 2021. Napo has raised $32.31 million across 3 funding rounds from investors including Mercia, Helvetia and FJ Labs. The company has 30 employees. Napo offers products and services including Lifetime Pet Insurance, Dental Work Coverage, Complementary Treatment, Behavioral Treatment, and Emergency Boarding. Napo operates in a competitive market with competitors including Animal Friends, Fluffy, Vetsure, Pinnacle Pet Group and British Pet Insurance, among others.

  • Headquarter London, United Kingdom
  • Employees 30
  • Sectors
    Financial Services
  • Website category Pets and Animals · Pet Food and Supplies
  • Website napo.pet
  • Social X Facebook Instagram
  • Legal Name Napo Limited
Key Metrics
  • Total Equity Funding
    $32.31M (USD)

    in 3 rounds

  • Latest Funding Round
    $15.17M (USD), Series B

    Feb 2025

  • Investors
    Mercia

    & 12 more

  • Employee Count
    30

Products & Services of Napo

Napo offers a comprehensive portfolio of products and services, including Lifetime Pet Insurance, Dental Work Coverage, Complementary Treatment, Behavioral Treatment, and Emergency Boarding.

Lifetime Pet Insurance
Insurance

Covers accidents, illnesses, and hospital treatments for pets

Dental Work Coverage
Insurance

Includes tartar removal and extractions for pet dental health

Complementary Treatment
Insurance

Provides physio and pain management for pet conditions

Behavioral Treatment
Insurance

Offers expert training for pet anxiety and bad habits

Emergency Boarding
Insurance

Covers kennel costs during owner hospitalization

Funding Insights of Napo

Napo has successfully raised a total of $32.31M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $15.17 million completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $32.31M
  • Total Rounds 3
  • Last Round Series B β€” $15.17M
  • Investors Count 13

All 3 funding rounds of Napo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2025$15.17MSeries B–Mercia
Nov 2022$17.14MSeries A–DN Capital
Jun 2022–Seed–Founders Future
–
Valuation history

13 investors in total: 13 institutional.

Investors in Napo

Napo has secured backing from 13 investors, including institutional and venture fund investors. Prominent investors backing the company include Mercia, Helvetia and FJ Labs.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Venture capital firm focused on software, fintech, marketplaces, and consumer internet
–dncapital.comLondon, United Kingdom
Investment in animal health innovation is facilitated by Digitalis Ventures.
–companionfund.comNew York, United States
Early-stage venture capital is provided to insurtech startups.
–mtechcapital.comSanta Monica, United States
Venture capital firm focused on early stage healthcare, renewable energy, real estate, finance, and multiple businesses
–picuscap.comMunich, Germany
Early-stage startups are invested in by sector-agnostic DMG Ventures.
–dmgventures.co.ukLondon, United Kingdom
Venture capital firm focused on marketplaces, gaming, web3, fintech, and multiple sectors
2007fjlabs.comNew York, United States
-
–t0ventures.com-
Digitalis Ventures is engaged in health-focused investments.
–digitalisventures.comNew York, United States
Investments are made in high-growth early-stage B2B companies.
–sarona.vcTel Aviv, Israel
A venture capital firm focused on tech entrepreneurs is operated.
–foundersfuture.comParis, France
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Investor details for Napo

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  • Round participation
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People of Napo

19 people are tracked at Napo (7 in leadership, 1 in board & advisors, 11 in team); the tracked headcount is 30.

NameRoleGroup
Jean-Philippe Doumeng
Co-Founder & CEOLeadership
Gregg Christy
Head Of FinanceLeadership
Andrew Richardson
Director of OperationsLeadership
Christopher Bentley
Head Of ComplianceLeadership
Mike Barker
Head Of EngineeringLeadership
Denys Bondar
Head Of Pricing & Principal Data ScientistLeadership
Amy Wilson
Head Of PeopleLeadership
Guy Ward Thomas
Board DirectorBoard & advisors
Hannah Reed
Senior Software EngineerTeam
Imran Askem
Senior Backend EngineerTeam
Saloni Jain
Senior Backend EngineerTeam
Claude Paret
Senior Software EngineerTeam
Kaveh Nader
Principal, Strategic Initiatives & Data ScienceTeam
Jason Larcombe
Senior Web EngineerTeam
Oisin Mulvihill
Back End EngineerTeam
Fai Chan
Engineering ManagerTeam
Amy Wei
Principal Product ManagerTeam
Charlotte Morris
Senior Manager - Claims OperationsTeam
Kate Walker
Social Media ManagerTeam
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Complete people profiles for Napo

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Timeline of Napo

3 dated milestones of Napo across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded Napo is founded.
  2. Funding First funding round.
  3. Funding Latest funding round, Series B, of $15.2M.

Competitors of Napo

Napo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Animal Friends, Fluffy, Vetsure, Pinnacle Pet Group and British Pet Insurance, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
animalfriends.co.uk1998Salisbury, United Kingdom–455
Internet first pet insurer
joinfluffy.com2021London, United Kingdom$6.9M–
Multi-category pet services are provided via an app-based platform.
vetsure.com2009Hatfield, United Kingdom$24,07731
Online platform for pet insurance
pinnaclepetgroup.com2022Borehamwood, United Kingdom––
Provides pet insurance and care services through multi-brand channels in Europe.
britishpetinsurance.co.uk2018Haywards Heath, United Kingdom–5
Provider of pet insurance services
ultimatepetpartners.co.uk2008Portsmouth, United Kingdom––
Pet insurance services are specialized in and provided to owners.
buddies.co.uk1999Birmingham, United Kingdom––
Provider of pet insurance products
petbusinessinsurance.co.uk2004Bury St Edmunds, United Kingdom––
Offers comprehensive insurance policies and services for pet businesses.
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Detailed competitors of Napo

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  • Operating metrics
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Web traffic of Napo

The website of Napo (napo.pet) receives about 129.1K visits a month and ranks #364,818 among all websites worldwide, #2,700 in Pet Food and Supplies.

  • Monthly visits
    129.1K

    ▲ 39.9% vs previous month

  • Unique visitors
    30K

    per month

  • Global rank
    #364,818

    among all websites

  • Category rank
    #2,700

    Pets and Animals · Pet Food and Supplies

Similar websites

Websites whose visitors overlap most with Napo. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
britishpetinsurance.co.uk
100%
17.7K#1,312,175View details
pethealthclub.com
pethealthclub.com
100%
–#231,619–
purina.co.uk
purina.co.uk
99%
–#68,055–
purelypetsinsurance.co.uk
purelypetsinsurance.co.uk
99%
–#584,172–
waggel.co.uk
98%
208.9K#179,526View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 23 similar websites and full traffic analytics for Napo

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 23 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Napo

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Complete news archive for Napo

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Similar companies to Napo

10 companies that operate in the same segment as Napo (Insurance Providers), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
General and life insurance products are provided across multiple categories.
2016Bengaluru, Karnataka, IndiaUSD 466.54 MUSD 1.12 B4,530
Insurance products for vehicles, health, travel, and life are offered.
2016Bengaluru, Karnataka, IndiaUSD 655.23 MUSD 216.04 M461
Provider of a cloud-based platform for life and P&C insurance
2015New York, New York, United StatesUSD 643.86 MUSD 615.2 M1,240
App-based health insurance is offered to individuals and businesses.
2016Paris, FranceUSD 863.12 M––
Online small business insurance policies are provided.
2016Palo Alto, California, United StatesUSD 1.2 B––
App-based comparison platform for financial products
2009San Francisco, California, United StatesUSD 123.3 MUSD 836.6 M650
Homeowners insurance coverage is delivered via an online platform.
2015Palo Alto, California, United StatesUSD 709.36 MUSD 468.6 M478
Online health insurance is provided to individuals and businesses.
2012New York, New York, United StatesUSD 1.63 BUSD 11.7 B2,400
Insurance plans are compared and purchased via an online marketplace.
2008Gurugram, Haryana, India–––
Provider of protection plans and repair services for gadgets and appliances
2011Mumbai, Maharashtra, IndiaUSD 53.15 MUSD 35.77 M336
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Frequently Asked Questions about Napo

Napo was founded in 2021 and raised its 1st funding round 1 year after it was founded.

Napo is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Napo is a funded company, having raised a total of $32.31M across 3 funding rounds to date.

Napo has 30 employees.

Napo online platform for pet insurance through innovating financial technology, internet first insurance platforms, internet first insurers, pc, and pet. Prioritizing client-centric approaches, it ensures high-quality outcomes, innovation, and sustainable practices in its field. It continues to evolve, meeting industry challenges with strategic approaches.

Napo's top competitors include Animal Friends, Fluffy and Vetsure.

Napo offers Lifetime Pet Insurance, Dental Work Coverage, Complementary Treatment, Behavioral Treatment, and Emergency Boarding.

Napo has 13 investors. Key investors include Mercia, Helvetia, FJ Labs, DN Capital, and Digitalis Ventures.

Napo operates through Napo Limited.

The website of Napo receives about 129 thousand visits a month and ranks #364,818 among all websites worldwide.

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