Neo Financial

Calgary, Canada Founded: 2019 • Age: 7 yrs Unicorn
Provider of financial products and services including credit cards, accounts, and investment options

About Neo Financial

Neo Financial is a Financial Services company based in Calgary (Canada) founded in 2019 by Jeff Adamson, Chris Simair, Andrew Chau, and Kris Read. Neo Financial has raised $343.83 million across 9 funding rounds from investors including Tribe Capital, Northleaf and ATB Financial. The company has 990 employees. Neo Financial was last valued at $1 billion in May 2022. Its chief executive, as recorded, is Andrew Chau. Its website neofinancial.com draws about 921 thousand monthly visits. Neo Financial offers products and services including Neo Mastercard, Neo Everyday Account, Neo High-Interest Savings Account, Neo Mortgages, and Neo Investing. Its focus areas include FinTech, Banking Tech, Internet First Banks and Through Bank Partnerships. Its competitors include Brim Financial, BUY WITH IMPACT and Arc Pay Corporation; 2 of its 3 listed competitors have raised funding.

Company details

Provider of financial products and services including credit cards, accounts, and investment options. It offers various credit card options with cashback rewards. Account services include everyday accounts and high-interest savings accounts. Investment options are also available through expertly managed portfolios. It also offers customized financial and loyalty solutions for businesses and brands. This platform enables organizations to enhance customer engagement through integrated rewards programs leveraging a robust cashback network. It also provides financial services and education for teenagers by offering financial tools, including a spending card with cashback rewards and a high-interest savings account, designed to help young individuals manage their money effectively. Its app is available across Android and iOS platforms.

  • Headquarters Calgary, Canada
  • Employees 990
  • Founders Jeff Adamson, Chris Simair, Andrew Chau, Kris Read
  • Stage Unicorn
  • Sectors
    Financial Services
  • Website category Finance · Banking Credit and Lending
  • Email
    ••••••••
  • Website neofinancial.com
  • Social LinkedIn X Facebook Instagram YouTube
Key Metrics
  • Total Equity Funding
    $343.83M (USD)

    in 9 rounds

  • Latest Funding Round
    $131.61M (USD), Debt – Conventional

    Oct 2026

  • Investors
  • Employee Count
    990

Products & Services of Neo Financial

Neo Financial offers a comprehensive portfolio of products and services, including Neo Mastercard, Neo Everyday Account, Neo High-Interest Savings Account, Neo Mortgages, and Neo Investing.

Neo Mastercard
Credit Card

Credit card providing up to 7% cashback on spending with rewards.

Neo Everyday Account
Savings Account

Free account offering boosted cashback and zero fees for users.

Neo High-Interest Savings Account
Savings Account

Account earning 3.00% daily interest with no maintenance costs.

Neo Mortgages
Mortgage Services

Personalized mortgage options with competitive rates and expert support.

Neo Investing
Investment Platform

Platform for managed portfolios with low fees and AI insights.

Apps and channels of Neo Financial

Neo Financial publishes 1 mobile app with over 100K+ downloads; its YouTube channel Neo Financial has 1.12K subscribers and 30 videos.

Neo Financial
Google Play Finance Everyone Free 100K+ downloads
Developer: Neo Financial
View on Google Play
Neo Financial
YouTube 1.12K subscribers 30 videos Science & Technology
Open channel

Videos from Neo Financial

The most watched videos on Neo Financial's YouTube channel, Neo Financial (1.12K subscribers). Click a video to play it here.

Hyper-growth happens here | Working at Neo
2.4K views
Take Advantage of Financial Disruptors | Neo Financial x Bromwich+Smith
425 views
Day 1 - Realize & reflect (21-Day Financial Literacy Challenge)
328 views
Unlocking the Potential of Small Businesses in Canada with Faye Pang, Country Manager at Xero
303 views

More on Neo Financial.

Funding Insights of Neo Financial

Neo Financial has successfully raised a total of $343.83M across 9 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $131.61 million completed in October 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $343.83M
  • Total Rounds 9
  • Last Round Debt – Conventional — $131.61M
  • First Round $19.62M

    (Dec 2020)

  • Investors Count 27

All 9 funding rounds of Neo Financial with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Oct 2026$131.61MDebt – Conventional––
Feb 2026$50.15MSeries D––
Nov 2024$79.05MSeries D–Afore Capital, Thomvest Ventures
Nov 2024$179.66MDebt – Conventional––
May 2022$144.46MSeries C$1BValar Ventures
Nov 2021$1.6MGrant––
Sep 2021$50.54MSeries B–Valar Ventures
Dec 2020$19.62MSeries A–Valar Ventures
Dec 2020$19.62MDebt – Conventional––
Valuation history
DateValuationStage
May 2022$1B••••••••

Last known valuation $1B (May 2022). 32 investors in total: 27 institutional and 5 angel.

Investors in Neo Financial

Neo Financial has secured backing from 32 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Tribe Capital, Northleaf and ATB Financial.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Global investments in tech sectors are conducted by Valar Ventures.
valar.comNew York, United States
Seed-stage investments are directed toward North American startups.
golden.venturesToronto, Canada
Seed-stage tech investments in US companies are funded.
afore.vcSan Francisco, United States
Investments are directed toward fintech, cybersecurity, and martech sectors.
thomvest.comSan Francisco, United States
Early-stage companies are funded by this venture capital firm.
altos.vcMenlo Park, United States
Maple VC is focused on investing in tech startups with Canadian roots.
maplevc.comSan Francisco, United States
Investments are made in global seed and early-stage startups.
2018tribecap.coMenlo Park, United States
Venture capital investing with a focus on diversity and inclusion in the ecosystem.
gaingels.com
Private equity investments in the internet sector are targeted.
kwiadvisory.comBaltimore, United States
Venture capital firm focused on web and mobile related products
blankventures.comNew York, United States
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Investor details for Neo Financial

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Neo Financial

201 people are tracked at Neo Financial (59 in leadership, 142 in team); the tracked headcount is 990.

NameRoleGroup
Jeff Adamson
Co-Founder Head of Partnerships & CCOLeadership
Chris Simair
Co-Founder, President & Head of OperationsLeadership
Andrew Chau
Co-Founder & CEOLeadership
Kris Read
Co-Founder & Head of EngineeringLeadership
Ife Ojikutu
Director of Software EngineeringLeadership
Nolan Mikowski
Director, Affiliates & InfluencersLeadership
Brittany Bruce
Director Organizational Effectiveness + Talent EnablementLeadership
Garth Biggins
Head, LoyaltyLeadership
Yacine Bara
VP OperationsLeadership
Ortal Luzon
Director Of Software EngineeringLeadership
Samantha Wilson
Director Talent ManagementLeadership
Marina Moro
Director, Financial PartnersLeadership
Sam Magalnik
Director, Corporate DevelopmentLeadership
Nina Bernasconi
Director, Financial PartnersLeadership
Riley Pickerl
VP, Software EngineeringLeadership
Rodrigo Raval
Head Technology OperationsLeadership
Chelsea Ritchie
Vice President, Enterprise PartnershipsLeadership
Allemander J. Pereira Neto, CFA
Chief Financial OfficerLeadership
Chris Taylor, CPA, CA
Vice President, Corporate Planning & AccountingLeadership
Murray Hitchcock, CPA
Director Of AccountingLeadership

181 more people are available in the full profile.

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Complete people profiles for Neo Financial

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Neo Financial

4 dated milestones of Neo Financial across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Neo Financial is founded.
  2. Funding First funding round of $19.6M.
  3. Milestone Reaches Unicorn status.
  4. Funding Latest funding round, Debt – Conventional, of $131.6M.

Competitors of Neo Financial

Neo Financial has 3 listed competitors in our database, 2 of them funded. They include Brim Financial, BUY WITH IMPACT and Arc Pay Corporation.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
brimfinancial.com2017Toronto, Canada$101.79M
NFC-enabled credit card solutions are offered for individuals and families.
buywithimpact.com2019Toronto, Canada
Operates an impact investment platform to connect users with meaningful opportunities.
arcpay.io2018Toronto, Canada$37,882
Operates a digital banking platform tailored for consumer financial needs.
Premium access

Detailed competitors of Neo Financial

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
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Verified entity values are shown only after access is granted.

Web traffic of Neo Financial

The website of Neo Financial (neofinancial.com) receives about 920.9K visits a month and ranks #50,933 among all websites worldwide, #3,224 in Banking Credit and Lending.

  • Monthly visits
    920.9K

    ▲ 7.7% vs previous month

  • Unique visitors
    331.9K

    per month

  • Global rank
    #50,933

    among all websites

  • Category rank
    #3,224

    Finance · Banking Credit and Lending

Similar websites

Websites whose visitors overlap most with Neo Financial. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
ratehub.ca
100%
1.3M#53,829View details
pcfinancial.ca
100%
4.8M#10,982View details
tangerine.ca
99%
5.7M#7,260View details
ctfs.com
99%
680.7K#13,066View details
simplii.com
simplii.com
98%
#9,860–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 40 similar websites and full traffic analytics for Neo Financial

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  • Audience overlap
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Verified entity values are shown only after access is granted.

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Related news about Neo Financial

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Complete news archive for Neo Financial

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  • Brand-specific news history

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Frequently Asked Questions about Neo Financial

Neo Financial was founded in 2019 and raised its 1st funding round 1 year after it was founded.

Neo Financial is headquartered in Calgary, Canada. It is registered at Calgary, Alberta, Canada.

Andrew Chau is the CEO of Neo Financial, as recorded in our data. They have also founded this company.

Neo Financial is a funded company, having raised a total of $343.83M across 9 funding rounds to date. The company's 1st funding round was a Series A of $19.62M, raised on Dec 2020.

Neo Financial has 990 employees.

Provider of financial products and services including credit cards, accounts, and investment options. It offers various credit card options with cashback rewards. Account services include everyday accounts and high-interest savings accounts. Investment options are also available through expertly managed portfolios. It also offers customized financial and loyalty solutions for businesses and brands. This platform enables organizations to enhance customer engagement through integrated rewards programs leveraging a robust cashback network. It also provides financial services and education for teenagers by offering financial tools, including a spending card with cashback rewards and a high-interest savings account, designed to help young individuals manage their money effectively. Its app is available across Android and iOS platforms.

Neo Financial's top competitors include Brim Financial, BUY WITH IMPACT and Arc Pay Corporation.

Neo Financial offers Neo Mastercard, Neo Everyday Account, Neo High-Interest Savings Account, Neo Mortgages, and Neo Investing.

Neo Financial has 32 investors. Key investors include Tribe Capital, Northleaf, ATB Financial, FJ Labs, and AIMCo.

The valuation of Neo Financial is $1B as of May 2022.

Yes. Neo Financial publishes Neo Financial, with over 100,000 downloads.

The website of Neo Financial receives about 921 thousand visits a month and ranks #50,933 among all websites worldwide.

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