About Nichols Research
Nichols Research is a Business Services company based in United States founded in 1978, and was acquired by CSC in July 2000. Market research services including surveys and focus groups are provided. Its website nicholsresearch.com draws about 64 thousand monthly visits. Nichols Research offers products and services including Online Research Platform, Qualitative Services, Quantitative Services, National Recruiting, and UX Usability Testing. Its focus areas include Marketing Services and Market Research Agencies. Its competitors include ICF, NewtonX and Escalent; 1 of its 3 listed competitors has raised funding.
Company details
Nichols Research was established in 1978 in California, United States, within the market research sector. Qualitative and quantitative research methods are utilized, such as focus groups, in-depth interviews, ethnographic studies, usability testing, and mock juries. Services extend to political campaigns, online and telephone surveys, with adaptations for consultation, design, recruiting across consumer, B2B, medical, and ethnic groups, plus analysis and data processing.
- Headquarters California, United States
- Stage Acquired
- SectorsBusiness Services
- Website category Business and Consumer Services · Marketing and Advertising
- Website nicholsresearch.com
- Social LinkedIn X Facebook
- Acquired by CSC (Jul 2000)
- Investors
- Acquired byCSC
(Jul 2000)
Products & Services of Nichols Research
Nichols Research offers a comprehensive portfolio of products and services, including Online Research Platform, Qualitative Services, Quantitative Services, National Recruiting, and UX Usability Testing.
Secure platform for online focus groups and usability studies
Services for in-depth market research and interviews
Methods for statistical data gathering and surveys
Participant recruitment for research studies nationwide
Evaluation of user experiences in digital interfaces
Investors in Nichols Research
Nichols Research has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include DXC Technology.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Global IT services and business solutions are delivered worldwide. | 1959 | csc.com | Falls Church, United States |
Investor details for Nichols Research
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Nichols Research
7 people are tracked at Nichols Research (6 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Jane Rosen | President | Leadership |
Michael Mermelstein | EVP & Partner | Leadership |
Stephen Zuppas | CFO & Partner | Leadership |
Mulu Fuimaono | Director, Accounting | Leadership |
Paul Valdez | VP, Research Facilities | Leadership |
Jennifer Dawson | Senior Director, Marketing Research | Leadership |
Len Reese | Project Coordinator | Team |
Complete people profiles for Nichols Research
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Nichols Research
2 dated milestones of Nichols Research across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Nichols Research is founded.
- Exit Acquired by CSC.
Competitors of Nichols Research
Nichols Research has 3 listed competitors in our database, 1 of them funded. They include ICF, NewtonX and Escalent.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| icf.com | 1969 | United States | 9,000 | IT suite and market research services are provided worldwide. | ||
| newtonx.com | 2016 | New York, United States | $47M | 52 | AI-powered marketplace facilitates expert knowledge access for corporates. | |
| escalent.co | 1975 | Livonia, United States | 481 | Brand management and marketing exploration services are provided by Escalent. |
Detailed competitors of Nichols Research
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Nichols Research
The website of Nichols Research (nicholsresearch.com) receives about 63.8K visits a month and ranks #620,633 among all websites worldwide, #2,749 in Marketing and Advertising.
- Monthly visits63.8K
▲ 21.8% vs previous month
- Unique visitors28.1K
per month
- Global rank#620,633
among all websites
- Category rank#2,749
Business and Consumer Services · Marketing and Advertising
- Bounce rate69%
- Pages per visit2.0
- Average visit1 min 09 sec
- DevicesDesktop 17% · Mobile 83%
Websites whose visitors overlap most with Nichols Research. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
fieldwork.com | fieldwork.com | 100% | #73,607 | – | |
| wakefieldresearch.com | 85% | 680.7K | #5,956,412 | View details | |
| focuspointeglobal.com | 83% | View details | |||
aimresearchnetwork.com | aimresearchnetwork.com | 78% | – | ||
| greenbook.org | 74% | 100.3K | #401,867 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 30 similar websites and full traffic analytics for Nichols Research
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 30 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as Nichols Research (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 212.62 M | 8,625 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Nichols Research
Nichols Research was founded in 1978.
Nichols Research is headquartered in United States. It is registered at California, United States.
Nichols Research was established in 1978 in California, United States, within the market research sector. Qualitative and quantitative research methods are utilized, such as focus groups, in-depth interviews, ethnographic studies, usability testing, and mock juries. Services extend to political campaigns, online and telephone surveys, with adaptations for consultation, design, recruiting across consumer, B2B, medical, and ethnic groups, plus analysis and data processing.
Nichols Research offers Online Research Platform, Qualitative Services, Quantitative Services, National Recruiting, and UX Usability Testing.
Nichols Research has 1 investor. Key investors include DXC Technology.
Yes. Nichols Research was acquired by CSC in July 2000.