Nirvana Digital

Mumbai, India Founded: 2011 • Age: 15 yrs Acquired By Create Music Group
Digital distribution enabler for content producers

About Nirvana Digital

Data last updated:

Nirvana Digital is a company based in Mumbai (India) founded in 2011 by Manu Kaushish and Rajendra Jamnadas Thakkar was acquired by Create Music Group in November 2021. The company has 19 employees. Nirvana Digital offers products and services including YouTube Network and Audio and Video Distribution. Nirvana Digital operates in a competitive market with competitors including Defy Media, Maker Studios, BBTV, METUB and VS Media, among others.

Operational Areas
Media & Entertainment β†’ Film, Television & Streaming → Digital Content Distribution → OTT & Streaming Media
Tags
Media & Entertainment OTT Video Multi Channel Networks (MCN)
Key Metrics
  • Annual Revenue
    $9.74 M (USD)
    -5.55
    as on Mar 31, 2023
  • Net Profit
    $434.8 K (USD)
    57.33
    as on Mar 31, 2023
  • EBITDA
    $558.33 K (USD)
    55.41
    as on Mar 31, 2023
  • Investors
  • Employee Count
    19
  • Acquired by
    Create Music Group

    & 1 more

    (Nov 02, 2021)

People of Nirvana Digital

3 people are tracked at Nirvana Digital (3 in leadership); the tracked headcount is 19.

NameRoleGroup
Manu Kaushish
Co-FounderLeadership
Co-FounderLeadership
CEO & DirectorLeadership
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Board of directors of Nirvana Digital Studios Private Limited (Nirvana Digital)

Nirvana Digital Studios Private Limited is the primary company behind Nirvana Digital. The board of Nirvana Digital Studios Private Limited currently have 3 directors; the longest-serving is Pinakin Rajendra Thakkar, appointed in 2015. 3 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Pinakin Rajendra Thakkar
DIN 02047846
Nominee Director21 May 201511 yrs 4 moNirvana Digital Studios Private Limited
Jonathan Shane Strauss
DIN 08809891
Director30 Jul 20206 yrs 2 moNirvana Digital Studios Private Limited
Rajendra Jamnadas Thakkar
DIN 02029678
Alternate Director07 Apr 20215 yrs 6 moNirvana Digital Studios Private Limited

Products & Services of Nirvana Digital

Nirvana Digital offers a comprehensive portfolio of products and services, including YouTube Network and Audio and Video Distribution.

YouTube Network
Content Management

Platform for monetizing and managing videos on YouTube.

Audio and Video Distribution
Distribution Services

Services for distributing content on platforms like Amazon and Spotify.

Financials of Nirvana Digital

Figures of Nirvana Digital Studios Private Limited, the primary company behind Nirvana Digital, for FY 2025. Revenue was ₹90.16 Cr (+16% year on year). Net profit was ₹3.45 Cr (4% margin). EBITDA was ₹4.54 Cr (5% margin). Revenue has grown at a compounded annual rate of +2% over three years and +16% over five years.

  • ₹90.16 CrRevenue · FY 2025 · +16% YoY
  • ₹3.45 CrNet profit · 4% margin
  • ₹4.54 CrEBITDA · 5% margin
  • ₹0.16 CrPaid-up capital
  • 19Employees (provident fund records)
  • +2%Revenue CAGR, 3 years
  • +16%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Nirvana Digital Studios Private Limited are on its company page.

Buy the company report of Nirvana Digital Studios Private Limited
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Investors in Nirvana Digital

Nirvana Digital has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Create Music Group and Zealot Networks.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Digital media properties are owned and distributed by Zealot Networks.
2014zealotnetworks.comLos Angeles, United States
Diversified solutions for artists and labels are provided.
2015createmusicgroup.comLos Angeles, United States
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Timeline of Nirvana Digital

3 dated milestones of Nirvana Digital across 10 years, from founding to its latest funding, stage changes and deals.

  1. Nirvana Digital is founded.
  2. Acquired by Zealot Networks.
  3. Acquired by Create Music Group.

Competitors of Nirvana Digital

Nirvana Digital operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Defy Media, Maker Studios, BBTV, METUB and VS Media, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
defymedia.com2013New York, United States$100.0M408
Operates as a multi-channel network for content creators and distributors.
makerstudios.com2009Culver, United States$88.9M346
Multi-channel network for artists
bbtv.com2005Vancouver, Canada–423
Content and copyright management services are provided to media companies.
metub.net2014Ho Chi Minh, Vietnam$21.5M–
YouTube certified online social video platform to promote talent
vs-media.com2013Hong Kong, China––
Multi-channel network platform is operated for content creators and communities.
fullscreenmedia.co2011Los Angeles, United States$30.0M–
Multi-channel network for OTT platforms is operated for creators.
alldefdigital.com2013Los Angeles, United States$15.0M–
Entertainment content is produced across comedy, music, and cultural formats.
treasurehunter.co.kr2015Seoul, South Korea$13.9M–
YouTube-based multi-channel network
ergengtv.com2015Hangzhou, China$62.8M–
Multi-channel network for content creators
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Latest news on Nirvana Digital

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Frequently Asked Questions about Nirvana Digital

Nirvana Digital was founded in 2011.

Nirvana Digital is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Pinakin Thakkar is the current CEO of Nirvana Digital.

Nirvana Digital has 19 employees.

Annual revenue of Nirvana Digital is $9.74M as on Mar 31, 2023.

Nirvana Digital is a digital distribution enabler for content producers who can use the service to distribute the audiovideo content and monetize through internet, mobile and OTT channels such as Amazon VOD, NetFlix, iTunes, Hulu, Roku, YouTube, etc. The company works with small, medium and large content creators to showcase their content through its channels and provides infrastructure such as studio space, green screens, HD cameras, editors and more to content creators. The company also partners with global telecom operators to offer the service and distribute content through value-added services, licensed applications, and WAP. Claims that its YouTube Multi-Channel Network (MCN) has control of 400 channels with 2 lakh videos as of June 2015.

Nirvana Digital's top competitors include BBTV, Maker Studios and VS Media.

Nirvana Digital offers YouTube Network and Audio and Video Distribution.

Nirvana Digital has 2 investors. Key investors include Create Music Group, and Zealot Networks.

Nirvana Digital operates through Nirvana Digital Studios Private Limited.

Yes. Nirvana Digital was acquired by Create Music Group in November 2021.

The legal entities of Nirvana Digital currently have 3 directors, including Rajendra Jamnadas Thakkar, Jonathan Shane Strauss, Pinakin Rajendra Thakkar.

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