About Norm
Norm is a company based in Stockholm (Sweden) founded in 2003 was acquired by GfK in August 2015.. Norm operates in a competitive market with competitors including Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others.
- Headquarter Stockholm, Sweden
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Sectors
Technology
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Phone
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Website
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Social
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Funding Insights of Norm
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Norm
Norm has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include GfK. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Web tracking technology is utilized for consumer retail purchase monitoring.
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Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Venture capital is directed toward companies in multiple sectors.
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Investments & Acquisitions by Norm
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Norm
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Norm Comparisons
Competitors of Norm
Norm operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Suzy, Realeyes, Circana, Streetbees and Earnest Analytics, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Customer targeting and feedback management platform is utilized for insights.
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AI-powered attention measurement and identity verification solutions are provided.
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Customer analytics solutions are provided for brands and retailers.
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AI-based marketing intelligence is collected via crowdsourced mobile workforce.
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Consumer intelligence data is analyzed via an online research platform.
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Consumer insights are generated through AI-driven visual research tools.
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| Company Name | Domain | Founded year | HQ Location | Description |
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Multiple services are booked via an app-based platform.
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On-demand services are booked through an app-based platform.
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App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about Norm
When was Norm founded?
Norm was founded in 2003.
Where is Norm located?
Norm is headquartered in Stockholm, Sweden.
Who is the current CEO of Norm?
Peter Feld is the current CEO of Norm.
What does Norm do?
NORM was founded in 2003 in Stockholm, Sweden, and operates within the retail analytics sector. A cloud-based platform is utilized to gather shopper behavior data, perform analyses, and deliver insights along with recommendations. Additional services encompass pricing optimization, packaging strategies, and product launch support, all aimed at enhancing retail decision-making processes.
Who are the top competitors of Norm?
Norm's top competitors include Earnest Analytics, Faraday and Cint.
Who are Norm's investors?
Norm has 1 investor. Key investors include GfK.
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