Nosto

Helsinki, Finland Founded: 2011 • Age: 15 yrs
Personalized product recommendations are delivered via SaaS to online retailers.
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About Nosto

Nosto is a company based in Helsinki (Finland) founded in 2011 by Antti Poyhonen, Juha Valvanne, and Jani Luostarinen. It operates as a SaaS (Software-as-a-Service). Nosto has raised $31.78 million across 5 funding rounds from investors including European Investment Bank, Idinvest Partners and Business Finland. Nosto has completed 3 acquisitions, including Findologic, SearchNode and Stackla. Nosto offers products and services including Personalized Search, Product Recommendations, Category Merchandising, and Post-Purchase Upsell. Nosto operates in a competitive market with competitors including Zeta Global, Braze, Smartly.io, Insider and Blueshift, among others.

  • Headquarter Helsinki, Finland
  • Founders Antti Poyhonen, Juha Valvanne, Jani Luostarinen
  • Sectors
    Technology
    Retail
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Marketing, Adtech & Commerce Technology
Retail → E-Commerce Technology & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $31.78 M (USD)

    in 5 rounds

  • Latest Funding Round
    $16 M (USD), Series B

    Feb 23, 2023

  • Investors
  • Employee Count
    Employee Count
  • Investments & Acquisitions
    Findologic

    & 2 more

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Products & Services of Nosto

Nosto offers a comprehensive portfolio of products and services, including Personalized Search, Product Recommendations, Category Merchandising, and Post-Purchase Upsell. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI-driven search delivers hyper-relevant results for shoppers.

Predictive AI suggests products to boost shopper conversions.

Automated rules optimize category pages for better results.

Personalized offers are shown after purchase to increase sales.

People of Nosto
Headcount 50-200
Employee Profiles 85
Employee Profiles
People
Elina Anttalainen
Financial Controller
People
Tony Kaikkonen
Revenue Controller & Team Lead, Finance
People
Emma Fredwall
Senior Partnerships Manager
People
Vincent Lam
Business Development Manager

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Funding Insights of Nosto

Nosto has successfully raised a total of $31.78M across 5 strategic funding rounds. The most recent funding activity was a Series B round of $16 million completed in February 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 5
  • Last Round Series B — $16.0M
  • First Round

    (16 Apr 2013)

  • Investors Count 10
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2023 Amount Series B - Nosto Valuation

investors

Sep, 2018 Amount Series A - Nosto Valuation OpenOcean , Idinvest Partners
Jul, 2017 Amount Debt – Conventional - Nosto Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Nosto

Nosto has secured backing from 10 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include European Investment Bank, Idinvest Partners and Business Finland. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Multiple sectors are invested in by OpenOcean venture capital fund.
Founded Year Domain Location
Equity investments are provided to low and middle market companies.
Founded Year Domain Location
Private equity investment firm
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Nosto

Nosto has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Findologic, SearchNode and Stackla. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
AI search solutions are delivered for eCommerce platforms.
2013
User-generated social content is curated and displayed for marketing use.
2012
Cloud-based on-site search solutions are offered to online retailers.
2008
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Nosto

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Nosto Comparisons

Employees
+
Add Comparison
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Competitors of Nosto

Nosto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zeta Global, Braze, Smartly.io, Insider and Blueshift, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Zeta Global is recognized as an AI-powered marketing cloud.
domain founded_year HQ Location
AI-based omnichannel customer engagement solutions are delivered to businesses.
domain founded_year HQ Location
Social advertising is managed and optimized via a SaaS platform.
domain founded_year HQ Location
AI-native omnichannel customer experiences are orchestrated through integrated platforms.
domain founded_year HQ Location
AI-driven platform for unifying customer data and automating personalized marketing.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Nosto

Frequently Asked Questions about Nosto

When was Nosto founded?

Nosto was founded in 2011 and raised its 1st funding round 2 years after it was founded.

Where is Nosto located?

Nosto is headquartered in Helsinki, Finland.

Is Nosto a funded company?

Nosto is a funded company, having raised a total of $31.78M across 5 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $17.16M, raised on Apr 16, 2013.

What does Nosto do?

Nosto is established as a provider of AI-powered ecommerce personalization solutions. The company focuses on delivering tailored shopping experiences through its Commerce Experience Platform (CXP). Solutions offered include personalized search, product recommendations, category merchandising, and post-purchase upsell features. These are supported by advanced technologies such as Predictive AI, Semantic AI, and Generative AI. Nosto serves over 1,500 global brands, operating in the technology and ecommerce sectors. Integration with major commerce platforms and technologies is provided to ensure seamless implementation. The platform is designed to increase conversions, basket size, and customer retention without impacting site speed.

Who are the top competitors of Nosto?

Nosto's top competitors include Zeta Global, Smartly.io and Blueshift.

What products or services does Nosto offer?

Nosto offers Personalized Search, Product Recommendations, Category Merchandising, and Post-Purchase Upsell.

How many acquisitions has Nosto made?

Nosto has made 3 acquisitions, including Findologic, SearchNode, and Stackla.

Who are Nosto's investors?

Nosto has 10 investors. Key investors include European Investment Bank, Idinvest Partners, Business Finland, Mandatum Asset Management, and OpenOcean.

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