About NovaFori
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NovaFori is a company based in London (United Kingdom) founded in 2011. NovaFori has raised $11.44 million across 4 funding rounds. NovaFori offers products and services including NovaFori Platform, English Forward Auction Model, Sealed Bid Auction Model, Capacity Auction Model, and Scoring Auction Model. NovaFori operates in a competitive market with competitors including WCube, HotLink, Sorsera, Procural and Proqurr, among others.
- Headquarter London, United Kingdom
- SectorsTechnology
- EmailLocked
- Website novafori.com
- Social LinkedIn X Facebook YouTube
- Legal Name Novafori Ltd.
- Date of Incorporation 22 Sep, 2011
- Jurisdiction LONDON, ENGLAND
- Total Equity Funding$11.44 M (USD)
in 4 rounds
- Latest Funding Round$4 M (USD), Series A
Apr 07, 2018
People of NovaFori
8 people are tracked at NovaFori (3 in leadership, 1 in board & advisors, 4 in team).
| Name | Role | Group |
|---|---|---|
Garry Jones | CEO | Leadership |
 Phil Bird | Non Executive Director | Leadership |
 Nicolas Amador | Head of Architecture | Leadership |
 Martin Botha | Chairman | Board & advisors |
 Francisco Arjona | HR & Operations Manager | Team |
 Lorena Pintor | SM And Linemanager | Team |
 Rafael Lebrón | Support Manager | Team |
 Antonio Porcuna | Solutions Architect | Team |
Complete people profiles for NovaFori
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Products & Services of NovaFori
NovaFori offers a comprehensive portfolio of products and services, including NovaFori Platform, English Forward Auction Model, Sealed Bid Auction Model, Capacity Auction Model, and Scoring Auction Model.
Provides out-of-the-box solutions for scalable auction marketplaces.
Maximizes value and efficiency in bidding processes.
Optimizes bidding to enhance seller revenue outcomes.
Optimizes resource allocation for marketplace operations.
Uses technology to maximize value in auctions.
Apps and channels of NovaFori
its YouTube channel NovaFori has 27 subscribers and 30 videos.
Funding Insights of NovaFori
NovaFori has successfully raised a total of $11.44M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $4 million completed in April 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $11.4M
- Total Rounds 4
- Last Round Series A — $4.0M
- First Round $3.4M
(09 Jul 2014)
All 4 funding rounds of NovaFori with amounts, post-money valuations and investors.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| 07 Apr 2018 | $4.0M | Series A | – | – | – |
| 08 Feb 2017 | $2.5M | Series A | – | – | – |
| 02 Dec 2015 | $1.5M | Series A | – | – | – |
| 09 Jul 2014 | $3.4M | Series A | – | – | – |
Timeline of NovaFori
3 dated milestones of NovaFori across 7 years, from founding to its latest funding, stage changes and deals.
- NovaFori is founded.
- First funding round of $3.4M.
- Latest funding round, Series A, of $4.0M.
Competitors of NovaFori
NovaFori operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as WCube, HotLink, Sorsera, Procural and Proqurr, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| wcubeindia.com | 2019 | Gurugram, India | $856,800 | 55 | B2B procurement marketplace is operated for mid-sized enterprises. | |
| hotlink.com | 2011 | Gurugram, India | $10.0M | 6 | Cloud-based B2B trade platform is provided with event management features. | |
| sorsera.com | 2020 | Marupe, Latvia | $1.4M | 4 | Provider of web-enabled B2B procurement marketplace connecting buyers and suppliers | |
| procural.com | 2022 | Manama, Bahrain | $1.2M | – | Provider of web-enabled B2B procurement marketplace | |
| proqurr.com | 2022 | Delhi, India | – | – | B2B platform facilitating polymer buying, selling, and delivery via WhatsApp. | |
| lawazem.com | 2020 | Riyadh, Saudi Arabia | $1.3M | – | Multi-category products are provided via an online B2B marketplace. | |
| beecuick.com | 2022 | Cancun, Mexico | $20,000 | – | Hotel products are sold by suppliers via a procurement marketplace. |
Detailed competitors of NovaFori
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Frequently Asked Questions about NovaFori
NovaFori was founded in 2011 and raised its 1st funding round 3 years after it was founded.
NovaFori is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Garry Jones is the current CEO of NovaFori.
NovaFori is a funded company, having raised a total of $11.44M across 4 funding rounds to date. The company's 1st funding round was a Series A of $3.4M, raised on Jul 09, 2014.
NovaFori was founded in 2011 in London, United Kingdom. An AI-enabled platform is operated for B2B procurement and trading within the technology sector. Buyers and sellers are connected through the marketplace. Auctions are facilitated based on performance metrics and price indices. Future performance predictions are generated, and buyer-seller matchings are performed to support transactions.
NovaFori offers NovaFori Platform, English Forward Auction Model, Sealed Bid Auction Model, Capacity Auction Model, and Scoring Auction Model.
NovaFori operates through Novafori Ltd..