About NowFloats
NowFloats is a company based in Hyderabad (India) founded in 2012 by Nitin Jain and Jasminder Singh Gulati was acquired by Reliance Industries in December 2019. NowFloats has raised $30.53 million across 9 funding rounds from investors including Microsoft, IIFL Finance and BlackSoil. NowFloats has completed 1 acquisition, including Lookup. NowFloats offers products and services including Boost, Zadinga, RIA, Boost Studio, and My Biz App. NowFloats operates in a competitive market with competitors including Cart.com, Zubale, BigCommerce, AnyMind Group and Unicommerce, among others.
- Headquarter Hyderabad, India
- Founders Nitin Jain, Jasminder Singh Gulati
- Stage Minicorn
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
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- Legal Name Nowfloats Technologies Limited
- Jurisdiction Shaikpet, Telangana, India
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Annual Revenue
$3 M (USD)98.64as on Mar 31, 2022
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Net Profit
$252.63 K (USD)153.65as on Mar 31, 2022
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EBITDA
$291.75 K (USD)143.17as on Mar 31, 2022
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Total Equity Funding
$30.53 M (USD)
in 9 rounds
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Latest Funding Round
$3.42 M (USD), Series B
Oct 09, 2018
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Investors
Microsoft
& 59 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Acquired by
Reliance Industries
(Dec 12, 2019)
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Products & Services of NowFloats
NowFloats offers a comprehensive portfolio of products and services, including Boost, Zadinga, RIA, Boost Studio, and My Biz App.
Helps SMBs create and grow online websites quickly.
Enables retailers to manage shops and online stores.
Analyzes websites and provides customized recommendations.
Offers templates for customer communication and engagement.
Facilitates business showcasing and customer interactions.
Speeds up stock onboarding with pre-built item lists.
Allows secure online transactions via WhatsApp links.
Funding Insights of NowFloats
NowFloats has successfully raised a total of $30.53M across 9 strategic funding rounds. The most recent funding activity was a Series B round of $3.42 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 9
- Last Round Series B — $3.4M
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First Round
First Round
(01 Jun 2012)
- Investors Count 59
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2018 | Amount | Series B - NowFloats | Valuation | Iron Pillar , Wenlyn Global Group | |
| Mar, 2018 | Amount | Debt – Conventional - NowFloats | Valuation |
investors |
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| Feb, 2018 | Amount | Series B - NowFloats | Valuation | OBOR Capital , IIFL Asset Management |
Investors in NowFloats
NowFloats has secured backing from 60 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Microsoft, IIFL Finance and BlackSoil.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Growth capital provision and investment services for tech entrepreneurs across multiple locations.
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Founded Year | Domain | Location | |
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Investments are made in digital society, education, and employability sectors.
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Founded Year | Domain | Location | |
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Private equity firm focused on multiple sectors
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Founded Year | Domain | Location |
Investments & Acquisitions by NowFloats
NowFloats has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Lookup.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Online marketplace for multiple local services
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2014 |
Financial Statements - NowFloats
Nowfloats Comparisons
Competitors of NowFloats
NowFloats operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cart.com, Zubale, BigCommerce, AnyMind Group and Unicommerce, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Software suite solutions are provided for e-commerce businesses.
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| domain | founded_year | HQ Location |
Platform offering retail sales enablement and reward software
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| domain | founded_year | HQ Location |
SaaS-based software suites for e-commerce operations are provided.
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| domain | founded_year | HQ Location |
Platforms for e-commerce, marketing, and manufacturing are provided.
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| domain | founded_year | HQ Location |
Provider of e-commerce enablement platform automating order processing, inventory, warehouse, and shipping
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| domain | founded_year | HQ Location |
Software suite solutions are provided for brands and e-commerce businesses.
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Frequently Asked Questions about NowFloats
NowFloats was founded in 2012.
NowFloats is headquartered in Hyderabad, India. It is registered at Hyderabad, Telangana, India.
NowFloats is a funded company, having raised a total of $30.53M across 9 funding rounds to date. The company's 1st funding round was a Series B of $3.11M, raised on Jun 01, 2012.
Annual revenue of NowFloats is $3M as on Mar 31, 2022.
NowFloats was founded in 2012 in Hyderabad, India, as a SaaS provider focused on website creation for small and medium enterprises. Online presence is enabled through SMS or mobile app interfaces. Intelligent SEO algorithms are utilized to maximize discoverability. Customer engagement tools are integrated into the websites, while subscriptions allow content updates via SMS or email. Real-time insights into visitor search queries are delivered to business owners.
NowFloats's top competitors include CommerceIQ, Cart.com and SPS Commerce.
NowFloats offers Boost, Zadinga, RIA, Boost Studio, and 3 more products and services.
NowFloats has made 1 acquisition, including Lookup.
NowFloats has 60 investors. Key investors include Microsoft, IIFL Finance, BlackSoil, Mumbai Angels, and Artha Energy Resources.
The valuation of NowFloats is $58.36M as of Oct 2018.