About NowPurchase
NowPurchase is a company based in Kolkata (India) founded in 2017 by Aakash Shah and Naman Shah. NowPurchase has raised $17.19 million across 6 funding rounds from investors including UC Inclusive Credit, Venture Catalysts and Dholakia Ventures. The company has 48 employees. NowPurchase operates in a competitive market with competitors including OfBusiness, Power2SME, JSW One MSME, Ouyeel and Ximkart, among others.
- Headquarter Kolkata, India
- Employees 48
- Founders Aakash Shah, Naman Shah
- Stage Minicorn
- SectorsIndustrial Goods & ManufacturingRetail
- Email••••••••
- Phone•••• ••••
- Website nowpurchase.com
- Social LinkedIn X Facebook
- Legal Name Biz Hero India Private Limited
- Date of Incorporation 19 Aug, 2016
- Jurisdiction Kolkata, West Bengal, India
- Annual Revenue₹330 Cr
FY 2025 · +75% YoY
- Net Loss-₹6.25 Cr
FY 2025 · -2% margin
- EBITDA-₹1.92 Cr
FY 2025 · -1% margin
- Total Equity Funding$17.19M (USD)
in 6 rounds
- Latest Funding Round$8.5M (USD), Series B
Apr 2026
- InvestorsUC Inclusive Credit
& 29 more
- Employee Count48
Associated legal entities of NowPurchase
NowPurchase operates through Biz Hero India Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Biz Hero India Private Limited CIN U74999WB2016PTC217195 | Active | 19 Aug 2016 | Kolkata, West Bengal | ₹330 Cr | 48 | 2 | View details |
Funding Insights of NowPurchase
NowPurchase has successfully raised a total of $17.19M across 6 strategic funding rounds. The most recent funding activity was a Series B round of $8.5 million completed in April 2026. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $17.19M
- Total Rounds 6
- Last Round Series B — $8.5M
- First Round $288,194
(Mar 2019)
- Investors Count 30
All 6 funding rounds of NowPurchase with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Apr 2026 | $8.5M | Series B | – | Bajaj Finserv | |
| Sep 2024 | – | Debt – Conventional | – | – | – |
| Dec 2023 | $6M | Series A | – | Info Edge Ventures | |
| Nov 2021 | $2.4M | Seed | $8.51M | Orios Venture Partners | |
| Mar 2021 | – | Angel Round | $1.35M | Prashant Parashar | |
| Mar 2019 | $288,194 | Seed | $••••• | Nipha Finance and Reality | – |
| Date | Valuation | Stage |
|---|---|---|
| Nov 2021 | $8.51M | •••••••• |
| Mar 2021 | $1.35M | •••••••• |
| Mar 2019 | $••••• | •••••••• |
Full valuation and stage history of NowPurchase
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
Verified entity values are shown only after access is granted.
Last known valuation $8.51M (Nov 2021). 30 investors in total: 15 institutional and 15 angel.
Investors in NowPurchase
NowPurchase has secured backing from 30 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include UC Inclusive Credit, Venture Catalysts and Dholakia Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital firm backed by Info Edge and Temasek | – | infoedgeventures.in | Noida, India | |
Venture capital firm focused on early-stage investments | 2013 | oriosvp.com | Mumbai, India | |
A startup accelerator offering funding and support to early-stage companies. | 2020 | 100unicorns.in | Mumbai, India | |
Investment fund focused on startups in sectors like Agri Tech and Climate Tech. | 2023 | vcgrid.in | Mumbai, India | |
Investing in pre-seed to Series A startups across various sectors in India. | 2020 | dholakiaventures.com | Surat, India | |
Investments are directed toward early-stage startups by Zaan Webveda. | – | zaanwebveda.tcc.mode | Faridabad, India | |
Early-stage startup ecosystem is supported by Venture Catalysts in India. | 2015 | venturecatalysts.in | Mumbai, India | |
Venture capital investments are directed toward eCommerce and diverse sectors. | – | niphafinanceandreality.tcc.mode | - | |
Offers leasing and finance solutions for IT equipment, furniture, fit-outs, and machinery. | 2016 | capsavefinance.com | Mumbai, India | |
Provider of financial inclusion services to underserved sectors | 2016 | ucinclusive.in | Bengaluru, India |
Investor details for NowPurchase
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Biz Hero India Private Limited (NowPurchase)
Biz Hero India Private Limited is the primary company behind NowPurchase. The board of Biz Hero India Private Limited currently have 2 directors; the longest-serving is Aakash Shah, appointed in 2016.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Aakash Shah DIN 02755758 | Director | 19 Aug 2016 | 10 yrs 1 mo | Biz Hero India Private Limited |
| Naman Shah DIN 06660764 | Director | 19 Aug 2016 | 10 yrs 1 mo | Biz Hero India Private Limited |
People of NowPurchase
30 people are tracked at NowPurchase (7 in leadership, 23 in team); the tracked headcount is 48.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder & CEO | Leadership | |
Prateek Losalka | VP - Finance & Accounts | Leadership |
Velivel Susheela Banerjee | Executive Assistant to the CEO at NowPurchase | Leadership |
Sachin Singh | Business Head | Leadership |
Neha Sharma Paria | General Manager - HR | Leadership |
Arindam Chakraborty | General Manager ( Central Procurement Head ) | Leadership |
Saikat Biswas | Senior Executive Procurement | Team |
swadrish das | Business Development Manager | Team |
Iqbal Naseem | Senior Business Development Manager - Saas | Team |
Ankit Baranwal | Manager Accounts & Finance | Team |
Arya Vikram Singh | Business Development Manager | Team |
Hemadri Das | Assistant Manager Client Services | Team |
Deep Kumar Pal | Senior Executive Logistics | Team |
Ashish Singh | Accounts Payable Assistant | Team |
Debopam Ghosh | Deputy Manager Sales | Team |
Debojit Dey | Senior Executive HR & Admin | Team |
Rohit Nag | Executive Accounts-bookeeping | Team |
Mayukh Bhattacharya | Executive Administration | Team |
Chiranjit Pathak | Assistant Manager | Team |
10 more people are available in the full profile.
Complete people profiles for NowPurchase
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of NowPurchase
Figures of Biz Hero India Private Limited, the primary company behind NowPurchase, for FY 2025. Revenue was ₹330 Cr (+75% year on year). Net loss was -₹6.25 Cr (-2% margin). EBITDA was -₹1.92 Cr (-1% margin). Revenue has grown at a compounded annual rate of +84% over three years and +85% over five years.
- ₹330 CrRevenue · FY 2025 · +75% YoY
- -₹6.25 CrNet loss · -2% margin
- -₹1.92 CrEBITDA · -1% margin
- ₹5.53 CrPaid-up capital
- 48Employees (provident fund records)
- +84%Revenue CAGR, 3 years
- +85%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Biz Hero India Private Limited are on its company page.
Detailed financial statements for NowPurchase
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of NowPurchase
4 dated milestones of NowPurchase across 9 years, from founding to its latest funding, stage changes and deals.
- Founded NowPurchase is founded.
- Funding First funding round of $288K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Series B, of $8.5M.
Competitors of NowPurchase
NowPurchase operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as OfBusiness, Power2SME, JSW One MSME, Ouyeel and Ximkart, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ofbusiness.com | 2015 | Ahmedabad, India | $776.04M | 716 | Provider of B2B platform for raw material procurement and credit access | |
| power2sme.com | 2012 | Gurugram, India | $85.75M | – | Provider of a B2B digital marketplace offering multi-category industrial products | |
| jswonemsme.com | 2020 | Mumbai, India | $91.54M | 862 | Retailer of various steel products including mild, stainless, and structural | |
| ouyeel.com | 2015 | Shanghai, China | $476.26M | – | Online steel trading and supply chain services are provided. | |
| ximkart.com | 2021 | Bengaluru, India | $15.32M | 69 | An online B2B cross-border trade marketplace offering industrial raw materials | |
| metalstreet.in | 2017 | Bengaluru, India | $1.09M | – | Operates as a B2B online marketplace connecting steel manufacturers, importers, distributors, and traders across India. | |
| tradohub.com | 2014 | Ahmedabad, India | $8.57M | – | Operates an online group buying platform for raw materials tailored to MSMEs. |
Detailed competitors of NowPurchase
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of NowPurchase
The website of NowPurchase (nowpurchase.com) receives about 2.3K visits a month.
- Monthly visits2.3K
▼ 69% vs previous month
Latest news on Nowpurchase
Complete news archive for NowPurchase
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to NowPurchase
10 companies that operate in the same segment as NowPurchase (Materials Equipment & Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Technology tools and systems for molecular scale are developed. | 1959 | Abingdon, Oxfordshire, United Kingdom | – | USD 648.1 M | – | |
Schrödinger is recognized for developing physics-based software platforms for molecular discovery. | 1990 | New York, New York, United States | USD 162 M | USD 255.87 M | 891 | |
Retailer of various steel products including mild, stainless, and structural | 2020 | Mumbai, Maharashtra, India | USD 91.54 M | – | – | |
Provider of B2B platform for raw material procurement and credit access | 2015 | Ahmedabad, Gujarat, India | USD 776.04 M | USD 1.88 B | 940 | |
Critical minerals are recovered from e-waste via electro-extraction technology. | 2017 | Knoxville, Tennessee, United States | USD 65.23 M | – | – | |
Provider of AI-based solutions for materials informatics | 2013 | Redwood City, California, United States | USD 81.26 M | – | 53 | |
Zhaogang is recognized as a leading steel e-commerce platform. | 2012 | Shanghai, China | USD 393.8 M | – | – | |
Digital microscopes for pathology and telepathology are developed. | 2014 | Thane, Maharashtra, India | USD 1.71 M | USD 229.8 K | 21 | |
Novi is focused on enhancing AI-driven shopping experiences. | 2019 | Larkspur, Colorado, United States | USD 51.65 M | – | 16 | |
3D printers are manufactured using nanotechnology for microdevice prototyping. | 2018 | Kongens Lyngby, Capital Region, Denmark | USD 30 M | – | – |
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Frequently Asked Questions about NowPurchase
NowPurchase was founded in 2017 and raised its 1st funding round 2 years after it was founded.
NowPurchase is headquartered in Kolkata, India. It is registered at Kolkata, West Bengal, India.
Naman Shah is the current CEO of NowPurchase. They have also founded this company.
NowPurchase is a funded company, having raised a total of $17.19M across 6 funding rounds to date. The company's 1st funding round was a Seed of $288.19K, raised on Mar 2019.
NowPurchase has 48 employees.
The primary company behind NowPurchase, Biz Hero India Private Limited, reported revenue of ₹330 Cr for FY 2025, up 75% year on year.
NowPurchase was founded in 2017 in Kolkata, India, as a procurement marketplace focused on the metal manufacturing sector. Software solutions are provided to optimize production processes and streamline procurement activities. Services encompass raw materials distribution, quote generation, quality inspection, and inventory management. Products supplied include power tools, electrical components, fasteners, and industrial bearings, supporting operations across the region.
NowPurchase's top competitors include JSW One MSME, OfBusiness and Power2SME.
NowPurchase has 30 investors. Key investors include UC Inclusive Credit, Venture Catalysts, Dholakia Ventures, 100Unicorns, and Orios Venture Partners.
The valuation of NowPurchase is $8.51M as of Nov 2021.
NowPurchase operates through Biz Hero India Private Limited.
The legal entities of NowPurchase currently have 2 directors, including Aakash Shah, Naman Shah.