About NowVertical Group
NowVertical Group is a company based in Jupiter (United States) founded in 2017 by Daren Trousdell. NowVertical Group has completed 10 acquisitions, including Acrotrend, Affinio and Allegient Defense. NowVertical Group offers products and services including Customer Segmentation, Data Risk Mitigation, Marketing Attribution, and Predictive Recommendations. NowVertical Group operates in a competitive market with competitors including Quantexa, Pyramid Analytics, Simility, SatSure and Faculty, among others.
- Headquarter Jupiter, United States
- Founders Daren Trousdell
- Stage Public
- SectorsTechnology
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Website nowvertical.com
- Social LinkedIn X YouTube
- Legal Name Nowvertical Group Inc
- Annual Revenue$38.1 M (USD)-18.76as on Dec 31, 2025
- Net Profit-$4.09 M (USD)-357.22as on Dec 31, 2025
- EBITDA$4.86 M (USD)-29.54as on Dec 31, 2025
- Investments & AcquisitionsAcrotrend
& 9 more
Products & Services of NowVertical Group
NowVertical Group offers a comprehensive portfolio of products and services, including Customer Segmentation, Data Risk Mitigation, Marketing Attribution, and Predictive Recommendations.
Service for analyzing and segmenting customer data
Tool to identify and reduce risks in data handling
Analyzes campaign effectiveness for better insights
Generates personalized suggestions based on data patterns
Apps and channels of NowVertical Group
its YouTube channel NowVertical Group has 210 subscribers and 13 videos.
Videos from NowVertical Group
The most watched videos on NowVertical Group's YouTube channel, NowVertical Group (210 subscribers). Click a video to play it here.
More on NowVertical Group.
People of NowVertical Group
10 people are tracked at NowVertical Group (5 in leadership, 2 in board & advisors, 3 in team).
| Name | Role | Group |
|---|---|---|
Daren Trousdell | Founder & CEO | Leadership |
Sasha Grujicic | CEO | Leadership |
Jennifer Carman | Chief People Officer | Leadership |
Mostafa Hashem | Executive Vice President - Product And Technology | Leadership |
Christine Nelson, CPA, CA | Interim CFO | Leadership |
Elaine Kunda | Chairperson | Board & advisors |
Scott Nirenberski | Director | Board & advisors |
Andre Garber | EVP, Corporate Development & Legal | Team |
Rana Khattab | HR Recruiter | Team |
Gulfam Haqnawaz - CPA (PEP), MIPA | Senior Corporate Accountant | Team |
Complete people profiles for NowVertical Group
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IPO & Listings of NowVertical Group
NowVertical Group is a publicly listed company on the TSXV with ticker symbol NOW in Canada, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date09 Jul 2021
- Listed onTSX-V: NOW
- Listed entityNowVertical Group Inc
- Exchange sectorTechnology services
- ISINCA67013H1064
- Share price0.15 CAD · 2026-10-09
- Market capitalisation14,315,721.00 CAD
- EPS (diluted, trailing year)-0.03 CAD
- Volume (last session)99,000
Financials of NowVertical Group
| Year | Revenue | Net income | EBITDA |
|---|---|---|---|
| 2025 | 52.2M CAD | -5.6M CAD | 6.7M CAD |
| 2024 | 64.2M CAD | 2.2M CAD | 9.4M CAD |
| 2023 | 69.8M CAD | -8.0M CAD | 3.5M CAD |
| 2022 | 35.2M CAD | -12.4M CAD | -10.6M CAD |
| 2021 | 4.0M CAD | -17.4M CAD | -12.9M CAD |
Detailed financial statements for NowVertical Group
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Investments & Acquisitions by NowVertical Group
NowVertical Group has strategically engaged in corporate development activities, having acquired 10 companies. Notable acquisitions include Acrotrend, Affinio and Allegient Defense.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Business intelligence solutions are delivered via a cloud-based platform. | in1.com.br | Sao Paulo, Brazil | 2004 | Feb 2023 | •••• | |
Data analytics services are provided to support business insights. | smartlytics.co.uk | Coventry, United Kingdom | 2016 | Dec 2022 | •••• | |
Consultancy and data analytics services are provided to various clients. | acrotrend.com | Mumbai, India | 2007 | Dec 2022 | •••• | |
Market research services are provided by Resonant Analytics. | resonantanalytics.com | Princeton, United States | 2011 | Jul 2022 | •••• | |
Provider of the information intelligence system for enterprises | exonar.com | Newbury, United Kingdom | 2007 | Mar 2022 | •••• | |
Data analytics and consulting services are provided to businesses. | corebi.com.ar | Buenos Aires, Argentina | 2006 | Jan 2022 | •••• | |
Provides technology service for military, federal, commercial, and academic sectors | allegientdefense.com | Arlington, United States | 2010 | Dec 2021 | $10.4M | |
Social audiences are segmented into niche tribes for marketing insights. | affinio.com | New York, United States | 2013 | Oct 2021 | $7.3M | |
Sensitive documents are classified and managed for data loss prevention. | docauthority.com | – | 2013 | Aug 2021 | •••• | |
AI-driven data analytics are provided for oil and gas operations. | integradas.ca | Calgary, Canada | 2018 | Aug 2021 | $812,179 |
Complete acquisition details for NowVertical Group
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Timeline of NowVertical Group
12 dated milestones of NowVertical Group across 6 years, from founding to its latest funding, stage changes and deals.
- Founded NowVertical Group is founded.
- IPO Lists on the stock exchange (IPO).
- Acquisition Acquires Integradas.
- Acquisition Acquires DocAuthority.
- Acquisition Acquires Affinio.
- Acquisition Acquires Allegient Defense.
- Acquisition Acquires CoreBI.
- Acquisition Acquires Exonar.
- Acquisition Acquires RaffleTicket.com.
- Acquisition Acquires Smartlytics.
- Acquisition Acquires Acrotrend.
- Acquisition Acquires Business Intelligence.
Competitors of NowVertical Group
NowVertical Group operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Quantexa, Pyramid Analytics, Simility, SatSure and Faculty, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| quantexa.com | 2016 | London, United Kingdom | $546.08M | 552 | AI-powered data and decision intelligence solutions are provided for businesses. | |
| pyramidanalytics.com | 2008 | Amsterdam, Netherlands | $236.5M | – | Cloud-based data visualization and analytics are delivered for decision making. | |
| simility.com | 2014 | Palo Alto, United States | $24.96M | 38 | SaaS platform for fraud detection and risk management is utilized. | |
| satsure.co | 2017 | Bengaluru, India | $27.65M | 141 | Geospatial data analytics are powered by AI for business insights. | |
| faculty.ai | 2014 | London, United Kingdom | $52.43M | 162 | Provider of a data science platform and AI services | |
| mu-sigma.com | 2004 | Northbrook, United States | $215.34M | 1,936 | Visual data analytics platform used by enterprises for insights. | |
| startree.ai | 2019 | Mountain View, United States | $75M | – | Cloud-based DBaaS and decision support software are provided. | |
| impactanalytics.co | 2015 | New York, United States | $76.75M | – | AI-powered analytics solutions are provided for retail businesses. |
Detailed competitors of NowVertical Group
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of NowVertical Group
The website of NowVertical Group (nowvertical.com) receives about 16.7K visits a month and ranks #2,714,650 among all websites worldwide, #5,687 in Online Marketing.
- Monthly visits16.7K
▲ 111.9% vs previous month
- Unique visitors3.2K
per month
- Global rank#2,714,650
among all websites
- Category rank#5,687
Business and Consumer Services · Online Marketing
- Bounce rate33%
- Pages per visit1.9
- Average visit13 sec
- DevicesDesktop 22% · Mobile 78%
Latest news on Nowvertical Group
Complete news archive for NowVertical Group
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Similar companies to NowVertical Group
10 companies that operate in the same segment as NowVertical Group (Business Analytics & Intelligence Tools), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Data, analytics, and AI capabilities are unified in a platform. | 2013 | San Francisco, California, United States | USD 24.67 B | USD 15.9 M | 341 | |
Platform that provides data analysis and management solutions | 2003 | Denver, Colorado, United States | USD 2.46 B | USD 2.87 B | 3,940 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
AI-based solutions for health management are provided. | 2015 | Dallas, Texas, United States | USD 2.8 B | – | – | |
Artificial intelligence and analytics solutions are provided for enterprise transformation. | 2000 | New York, New York, United States | USD 685 M | USD 270.83 M | 4,620 | |
Cloud based data streaming analytics and governance platform | 2014 | Mountain View, California, United States | USD 456 M | USD 963.64 M | 3,060 | |
Risk assessment and management solutions are provided for enterprises. | 2020 | San Diego, California, United States | USD 328.24 M | – | 393 | |
Cloud-based analytics solutions for retail shelf management are delivered. | 2010 | Singapore, Singapore | USD 1.03 B | – | – | |
AI based text summarization and contextualization software tool | 2015 | San Francisco, California, United States | USD 222.7 M | – | 194 | |
AI-based fraud prevention for e-commerce payments is provided. | 2013 | New York, New York, United States | USD 232.02 M | USD 346.08 M | 693 |
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Frequently Asked Questions about NowVertical Group
NowVertical Group was founded in 2017.
NowVertical Group is headquartered in Jupiter, United States. It is registered at Jupiter, Florida, United States.
Daren Trousdell is the current CEO of NowVertical Group. They have also founded this company.
Annual revenue of NowVertical Group is $38.1M as on Dec 31, 2025.
NowVertical Group was founded in 2017 and is headquartered in Jupiter, United States. A data intelligence platform is operated, delivering AI-driven decision support software alongside vertical-specific intelligence tools. Services encompass data auditing, process reviews, optimization strategies, workforce augmentation, and predictive modeling. These offerings are directed toward sectors including automotive manufacturing, renewable energy, and financial services, supporting operational enhancements across various industries.
NowVertical Group's top competitors include Quantexa, Faculty and Impact Analytics.
NowVertical Group offers Customer Segmentation, Data Risk Mitigation, Marketing Attribution, and Predictive Recommendations.
Yes, NowVertical Group is publicly traded on TSXV under the ticker symbol NOW.
NowVertical Group has made 10 acquisitions, including Acrotrend, Affinio, and Allegient Defense.
NowVertical Group operates through Nowvertical Group, Inc..