About Nudge AI
Nudge AI is a Technology company based in Toronto (Canada) founded in 2014, and was acquired by Affinity in March 2020. Lead relationship intelligence platform. Nudge AI has raised $5 million across 1 funding round from investors including Affinity, OMERS Ventures and Neal Dempsey. Nudge AI offers products and services including Affinity CRM and Affinity for Salesforce. Its focus areas include Enterprise Applications, Vertical Business Intelligence, Industry Agnostic and Sales and Marketing.
Company details
Nudge was founded in 2014 in Toronto, Canada, as a platform focused on sales technology. Real-time updates on key accounts are provided to users, enabling personalized outreach campaigns. Follow-ups are scheduled, and prospect activity is tracked through integrated tools. Compatibility with G-Suite, Salesforce, Outlook, Office 365, and Slack is maintained. Major clients served include Microsoft, Shopify, Insperity, and Autodesk.
Products & Services of Nudge AI
Nudge AI offers a comprehensive portfolio of products and services, including Affinity CRM and Affinity for Salesforce.
Platform for relationship intelligence and deal management.
Extends CRM with insights for sales workflows.
Apps and channels of Nudge AI
its YouTube channel Affinity has 774 subscribers and 30 videos.
Videos from Nudge AI
The most watched videos on Nudge AI's YouTube channel, Affinity (774 subscribers). Click a video to play it here.
More on Affinity.
Funding Insights of Nudge AI
Nudge AI has successfully raised a total of $5M through 1 strategic funding round. The most recent funding activity was a Seed round of $5 million completed in May 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5M
- Total Rounds 1
- Last Round Seed — $5M
- First Round $5M
(May 2016)
- Investors Count 4
All 1 funding rounds of Nudge AI with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2016 | $5M | Seed | – | OMERS |
5 investors in total: 2 institutional and 3 angel.
Investors in Nudge AI
Nudge AI has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Affinity, OMERS Ventures and Neal Dempsey.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage technology-driven companies are targeted for venture capital investments. | omersventures.com | Toronto, Canada | ||
ND Neal Dempsey | Veteran angel investor, Bay Partners VC, mentor to Indian startups | unknown_0ae9fad5fef146bca | ||
BW Bradford Woloson | Angel investor and advisor, ex-LinkedIn, focused on Indian startups | unknown_995d767c2df64b0da | ||
JR Jill Rowley | Angel investor, startup advisor, and sales expert based in India. | unknown_69e0880a7865453ea | ||
Provider of relationship intelligence platform to enterprises | 2015 | affinity.co | Redwood City, United States |
Investor details for Nudge AI
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Timeline of Nudge AI
3 dated milestones of Nudge AI across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Nudge AI is founded.
- Funding First funding round of $5.0M.
- Exit Acquired by Affinity.
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Frequently Asked Questions about Nudge AI
Nudge AI was founded in 2014 and raised its 1st funding round 2 years after it was founded.
Nudge AI is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Nudge AI is a funded company, having raised a total of $5M across 1 funding round to date. The company's 1st funding round was a Seed of $5M, raised on May 2016.
Nudge was founded in 2014 in Toronto, Canada, as a platform focused on sales technology. Real-time updates on key accounts are provided to users, enabling personalized outreach campaigns. Follow-ups are scheduled, and prospect activity is tracked through integrated tools. Compatibility with G-Suite, Salesforce, Outlook, Office 365, and Slack is maintained. Major clients served include Microsoft, Shopify, Insperity, and Autodesk.
Nudge AI offers Affinity CRM and Affinity for Salesforce.
Nudge AI has 5 investors. Key investors include Affinity, OMERS Ventures, Neal Dempsey, Bradford Woloson, and Jill Rowley.
Yes. Nudge AI was acquired by Affinity in March 2020.