Nudge AI

Toronto, Canada Founded: 2014 • Age: 12 yrs Acquired By Affinity
Lead relationship intelligence platform
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About Nudge AI

Nudge AI is a company based in Toronto (Canada) founded in 2014 was acquired by Affinity in March 2020.. Nudge AI has raised $5 million across 1 funding round from investors including Affinity, OMERS Ventures and Neal Dempsey. Nudge AI offers products and services including Affinity CRM and Affinity for Salesforce. Nudge AI operates in a competitive market with competitors including Apollo, 6sense, Affinity, Clearbit and Crossbeam, among others.

  • Headquarter Toronto, Canada
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Technology → Marketing, Adtech & Commerce Technology
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $5 M (USD)

    in 1 rounds

  • Latest Funding Round
    $5 M (USD), Seed

    May 31, 2016

  • Investors
    Affinity

    & 4 more

  • Employee Count
    Employee Count
  • Acquired by
    Affinity

    (Mar 11, 2020)

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Products & Services of Nudge AI

Nudge AI offers a comprehensive portfolio of products and services, including Affinity CRM and Affinity for Salesforce. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for relationship intelligence and deal management.

Extends CRM with insights for sales workflows.

Funding Insights of Nudge AI

Nudge AI has successfully raised a total of $5M through 1 strategic funding round. The most recent funding activity was a Seed round of $5 million completed in May 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $5.0M
  • First Round

    (31 May 2016)

  • Investors Count 4
Date Amount Transaction Name Valuation Lead Investors Investors
May, 2016 Amount Seed - Nudge AI Valuation OMERS
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Nudge AI

Nudge AI has secured backing from 5 investors, including venture fund and angel investors. Prominent investors backing the company include Affinity, OMERS Ventures and Neal Dempsey. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Angel
Investor Description Founded Year Domain Location
Early-stage technology-driven companies are targeted for venture capital investments.
Founded Year Domain Location

Neal Dempsey

Veteran angel investor, Bay Partners VC, mentor to Indian startups
Founded Year Domain Location

Bradford Woloson

Angel investor and advisor, ex-LinkedIn, focused on Indian startups
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Nudge AI

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Nudge AI

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Nudge Ai Comparisons

Employees
+
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Competitors of Nudge AI

Nudge AI operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Apollo, 6sense, Affinity, Clearbit and Crossbeam, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Lead management platform with analytics and engagement tools is provided.
domain founded_year HQ Location
Predictive intelligence is delivered for sales and marketing teams.
domain founded_year HQ Location
Provider of relationship intelligence platform to enterprises
domain founded_year HQ Location
Business intelligence APIs are provided for lead generation and enrichment.
domain founded_year HQ Location
Collaborative platform for data security and privacy is provided.
domain founded_year HQ Location
Omni-channel cloud software is provided for industry-specific customer experiences.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Nudge Ai

Frequently Asked Questions about Nudge AI

When was Nudge AI founded?

Nudge AI was founded in 2014 and raised its 1st funding round 2 years after it was founded.

Where is Nudge AI located?

Nudge AI is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.

Is Nudge AI a funded company?

Nudge AI is a funded company, having raised a total of $5M across 1 funding round to date. The company's 1st funding round was a Seed of $5M, raised on May 31, 2016.

What does Nudge AI do?

Nudge was founded in 2014 in Toronto, Canada, as a platform focused on sales technology. Real-time updates on key accounts are provided to users, enabling personalized outreach campaigns. Follow-ups are scheduled, and prospect activity is tracked through integrated tools. Compatibility with G-Suite, Salesforce, Outlook, Office 365, and Slack is maintained. Major clients served include Microsoft, Shopify, Insperity, and Autodesk.

Who are the top competitors of Nudge AI?

Nudge AI's top competitors include Apollo, 6sense and Affinity.

What products or services does Nudge AI offer?

Nudge AI offers Affinity CRM and Affinity for Salesforce.

Who are Nudge AI's investors?

Nudge AI has 5 investors. Key investors include Affinity, OMERS Ventures, Neal Dempsey, Bradford Woloson, and Jill Rowley.

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