About Nudge
Nudge is a Technology company based in Toronto (Canada) founded in 2013, and was acquired by Axonify in June 2022. An online platform is operated for employee engagement and insights. Nudge has raised $16.13 million across 4 funding rounds from investors including Axonify, BDC and Jump Capital. Nudge offers products and services including Communications Platform, Task Management, and Max β Conversational AI. Its focus areas include Enterprise Applications, HRTech, Employee Engagement and Suite. Its legal entity is Axonify Inc.
Company details
Nudge was founded in 2013 in Toronto, Canada, as an online platform focused on employee engagement within the human resources technology sector. Operations center on tools for execution, insights, and communication, with tailored solutions provided for industries including hospitality, manufacturing, facilities management, food services, and retail. Clients served encompass organizations such as Telus, Staples, and Sporting Life, supporting workforce management across various sectors.
Products & Services of Nudge
Nudge offers a comprehensive portfolio of products and services, including Communications Platform, Task Management, and Max – Conversational AI.
Tool for two-way feedback and engagement in workplaces
System for managing daily tasks and productivity efficiently
AI-driven tool for interactive employee interactions and support
Apps and channels of Nudge
its YouTube channel Axonify has 903 subscribers and 30 videos.
Videos from Nudge
The most watched videos on Nudge's YouTube channel, Axonify (903 subscribers). Click a video to play it here.
More on Axonify.
Funding Insights of Nudge
Nudge has successfully raised a total of $16.13M across 4 strategic funding rounds. The most recent funding activity was a Series A round of $9.3 million completed in August 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $16.13M
- Total Rounds 4
- Last Round Series A β $9.3M
- First Round $1M
(Oct 2013)
- Investors Count 7
All 4 funding rounds of Nudge with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2019 | $9.3M | Series A | β | Jump Capital | |
| Nov 2017 | $5M | Series A | β | Generation Ventures | |
| Mar 2016 | $825,000 | Seed | β | β | |
| Oct 2013 | $1M | Seed | β | β |
8 investors in total: 8 institutional.
Investors in Nudge
Nudge has secured backing from 8 investors, including venture fund and institutional investors. Prominent investors backing the company include Axonify, BDC and Jump Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital and funds of fund firm focused on multiple sectors | jumpcap.com | Chicago, United States | ||
Venture capital firm investing in Canadian early-stage tech companies and providing access to funds. | brightspark.com | |||
| generationventures.com | ||||
Seed-stage investments are made in women-led technology companies. | standupvc.com | Toronto, Canada | ||
Early-stage technology startups are supported through investments by MaRS IAF. | marsiaf.com | Canada | ||
Early-stage tech startups in Canada are supported through angel investments. | 2009 | goldentriangleangelnet.ca | Kitchener, Canada | |
Commercial banking services for small and medium-sized enterprises are provided. | 1944 | bdc.ca | Montreal, Canada | |
Microlearning platforms are provided for corporate employee training programs. | 2011 | axonify.com | Waterloo, Canada |
Investor details for Nudge
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
People of Nudge
5 people are tracked at Nudge (5 in team).
| Name | Role | Group |
|---|---|---|
Darce Lastiwka | Customer Success Coordinator | Team |
Mike Stoltman | Intermediate Mobile Developer | Team |
Irwin Chan | Developer | Team |
Josh Hines | Senior Software Developer | Team |
Dave Freeman | Senior Software Engineer | Team |
Complete people profiles for Nudge
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Nudge
4 dated milestones of Nudge across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Nudge is founded.
- Funding First funding round of $1.0M.
- Funding Latest funding round, Series A, of $9.3M.
- Exit Acquired by Axonify.
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Related news about Nudge
Complete news archive for Nudge
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Frequently Asked Questions about Nudge
Nudge was founded in 2013.
Nudge is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Nudge is a funded company, having raised a total of $16.13M across 4 funding rounds to date. The company's 1st funding round was a Seed of $1M, raised on Oct 2013.
Nudge was founded in 2013 in Toronto, Canada, as an online platform focused on employee engagement within the human resources technology sector. Operations center on tools for execution, insights, and communication, with tailored solutions provided for industries including hospitality, manufacturing, facilities management, food services, and retail. Clients served encompass organizations such as Telus, Staples, and Sporting Life, supporting workforce management across various sectors.
Nudge offers Communications Platform, Task Management, and Max β Conversational AI.
Nudge has 8 investors. Key investors include Axonify, BDC, Jump Capital, Brightspark Ventures, and Generation Ventures.
Nudge operates through Axonify Inc.
Yes. Nudge was acquired by Axonify in June 2022.

