About NurturMe
NurturMe is a company based in Hillside (United States) founded in 2010 was acquired by Grays Peak Capital in September 2019.. NurturMe has raised $10.8 million across 10 funding rounds from investors including Advantage Capital, American Sustainable Business Network and EcoEnterprises Fund. NurturMe operates in a competitive market with competitors including Bobbie, Candy Club, Kidfresh, Little Duck Organics and Japan Crate, among others.
- Headquarter Hillside, United States
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Sectors
Consumer
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$10.8 M (USD)
in 10 rounds
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Latest Funding Round
$1.28 M (USD), Series C
Sep 17, 2018
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Investors
Advantage Capital
& 4 more
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Employee Count
Employee Count
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Acquired by
Grays Peak Capital
(Sep 11, 2019)
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Funding Insights of NurturMe
NurturMe has successfully raised a total of $10.8M across 10 strategic funding rounds. The most recent funding activity was a Series C round of $1.28 million completed in September 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 10
- Last Round Series C — $1.3M
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First Round
First Round
(23 Aug 2010)
- Investors Count 4
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep, 2018 | Amount | Series C - NurturMe | Valuation |
investors |
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| Aug, 2017 | Amount | Series C - NurturMe | Valuation |
investors |
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| Jul, 2016 | Amount | Series C - NurturMe | Valuation | Advantage Capital |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in NurturMe
NurturMe has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Advantage Capital, American Sustainable Business Network and EcoEnterprises Fund. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Private equity investment firm
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Founded Year | Domain | Location | |
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Sustainable projects are incubated for startups by SVC.
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Founded Year | Domain | Location | |
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Impact investing is conducted by EcoEnterprises Fund for biodiversity.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by NurturMe
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - NurturMe
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Nurturme Comparisons
Competitors of NurturMe
NurturMe operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Bobbie, Candy Club, Kidfresh, Little Duck Organics and Japan Crate, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Organic milk-based baby formula powder is offered via online subscription.
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| domain | founded_year | HQ Location |
Monthly subscriptions of candy products are provided by Candy Club.
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| domain | founded_year | HQ Location |
Frozen meals for children are produced using natural ingredients.
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| domain | founded_year | HQ Location |
Organic baby snacks are produced by Little Duck Organics.
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| domain | founded_year | HQ Location |
Subscription boxes of Japanese candies, gums, and novelties are provided.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about NurturMe
When was NurturMe founded?
NurturMe was founded in 2010.
Where is NurturMe located?
NurturMe is headquartered in Hillside, United States. It is registered at Hillside, New Jersey, United States.
Is NurturMe a funded company?
NurturMe is a funded company, having raised a total of $10.8M across 10 funding rounds to date. The company's 1st funding round was a Series C of $3.7M, raised on Aug 23, 2010.
What does NurturMe do?
NurturMe was established in 2010 in Hillside, United States, as a platform focused on childrens nutrition. Foods such as quinoa cereals, power mixes, and dairy-free yogurt alternatives are provided. Ingredients sourced from tropical fruits, vegetables, and ancient grains are used in production. All products are certified organic, non-GMO, and kosher, with common allergens excluded to suit sensitive diets. Operations center on e-commerce distribution in the health food sector.
Who are the top competitors of NurturMe?
NurturMe's top competitors include Bobbie, Candy Club and Little Duck Organics.
Who are NurturMe's investors?
NurturMe has 5 investors. Key investors include Advantage Capital, American Sustainable Business Network, EcoEnterprises Fund, cda Ventures, and Grays Peak Capital.