About OAG
OAG is a company based in Luton (United Kingdom) founded in 1929 was acquired by Vitruvian Partners in February 2017. OAG has completed 2 acquisitions, including FlightView and Infare. OAG offers products and services including Flight Schedules Data, Flight Status Data, and Analytics Platforms. OAG operates in a competitive market with competitors including Airspace Intelligence, ZestIot, FLYdocs, Osprey Flight Solutions and Merlot, among others.
- Headquarter Luton, United Kingdom
- SectorsTechnology
- Website category Travel and Tourism · Air Travel
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website oag.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Vitruvian Partners (Feb 2017)
- Legal Name Oag Aviation Worldwide Limited
- Date of Incorporation 07 Mar, 2013
- Jurisdiction LUTON, BEDFORDSHIRE, ENGLAND
- Latest Funding Round$38.88K (USD), Grant
Dec 2022
- InvestorsNorthleaf
& 4 more
- Investments & AcquisitionsFlightView
& 1 more
- Acquired by
Products & Services of OAG
OAG offers a comprehensive portfolio of products and services, including Flight Schedules Data, Flight Status Data, and Analytics Platforms.
Provides accurate global airline schedules for operational planning.
Tracks flight updates and cancellations for immediate insights.
Offers customizable reports for aviation market analysis.
Apps and channels of OAG
its YouTube channel OAG has 346 subscribers and 30 videos.
Videos from OAG
The most watched videos on OAG's YouTube channel, OAG (346 subscribers). Click a video to play it here.
More on OAG.
Funding Insights of OAG
- Total Rounds 5
- Last Round Grant β $38,884
- First Round $118,856
(Dec 2016)
- Investors Count 2
All 5 funding rounds of OAG with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2022 | $38,884 | Grant | β | β | |
| Jan 2020 | $93,187 | Grant | β | β | |
| Jan 2018 | $336,905 | Grant | β | β | β |
| Feb 2017 | – | Debt – Conventional | β | β | |
| Dec 2016 | $118,856 | Grant | β | β |
4 investors in total: 4 institutional.
Investors in OAG
OAG has secured backing from 4 investors, including institutional and venture fund investors. Prominent investors backing the company include Northleaf, European Union and Epiris.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private fund focused on equity, secondary market, fund of funds, and multiple investments | 2009 | northleafcapital.com | Toronto, Canada | |
PE firm investing in the UK | – | epiris.co.uk | London, United Kingdom | |
Growth equity investments are directed toward expanding startups across sectors. | – | vitruvianpartners.com | London, United Kingdom | |
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium |
Investor details for OAG
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Co-investor network
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People of OAG
45 people are tracked at OAG (21 in leadership, 24 in team).
| Name | Role | Group |
|---|---|---|
James Cameron-Williams | Chief Technology Officer | Leadership |
Phil Callow | CEO | Leadership |
Jodie Novotny | VP Sales, Americas | Leadership |
Caroline Mather | CMO | Leadership |
Muhammad Salameh | Regional Commercial Director | Leadership |
Jeremy Burke | Chief Commercial Officer | Leadership |
Martin Mosebo Christensen | Group Chief Financial Officer | Leadership |
Filip Filipov | Chief Operating Officer | Leadership |
Gemma Timmons | Director Of Operations & Planning | Leadership |
Nils Gelbjerg-Hansen | President & Chief Data Officer | Leadership |
Artūras Lazarevas | Director Of Customer Experience | Leadership |
Rothna Begum | Director Of Data Sourcing | Leadership |
Stuart Pask | Head Of Sales - EMEA | Leadership |
Giulia Gulotta | Head Of Partnership | Leadership |
Sue Davidson | Head Of Field And Partner Marketing | Leadership |
Paul Batchelor | Head Of Customer Experience | Leadership |
Mayur Patel | Regional Sales Director - Japac | Leadership |
Silvia Cruz-Swanigan | Director Strategic Accounts | Leadership |
Dan Weber | Director Of Airlines - Americas | Leadership |
Lewis Harper | Director Of Digital Marketing And Demand Generation | Leadership |
25 more people are available in the full profile.
Complete people profiles for OAG
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Professional contacts
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Investments & Acquisitions by OAG
OAG has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include FlightView and Infare.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Airfare intelligence tools are supplied to airline operators. | infare.com | Copenhagen, Denmark | 2000 | Jul 2023 | β’β’β’β’ | |
Real-time flight information is delivered to travelers and airlines. | flightview.com | Newton, United States | 1981 | Jan 2015 | β’β’β’β’ |
Complete acquisition details for OAG
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- Deal sources
- Complete history
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Timeline of OAG
7 dated milestones of OAG across 94 years, from founding to its latest funding, stage changes and deals.
- Founded OAG is founded.
- Exit Acquired by Epiris.
- Acquisition Acquires FlightView.
- Funding First funding round of $119K.
- Exit Acquired by Vitruvian Partners.
- Funding Latest funding round, Grant, of $39K.
- Acquisition Acquires Infare.
Competitors of OAG
OAG operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Airspace Intelligence, ZestIot, FLYdocs, Osprey Flight Solutions and Merlot, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| airspace-intelligence.com | 2018 | San Francisco, United States | $34M | – | AI-enabled operational data analytics solutions are provided for airlines. | |
| zestiot.com | 2017 | Hyderabad, India | $7.83M | 73 | Provider of AI enabled operational insight solution for the aviation industry | |
| flydocs.aero | 2007 | Tamworth, United Kingdom | – | 32 | Aircraft operational data is analyzed and records are managed. | |
| ospreyflightsolutions.com | 2017 | Alton, United Kingdom | $54.13M | 31 | Offers AI & web-based risk assessment solutions for airline operators | |
| merlot.aero | 2008 | Auckland, New Zealand | – | – | Operation planning and crew management suite for airlines operator | |
| apijet.com | 2010 | Seattle, United States | – | 27 | Operational analytics solutions are delivered for aviation efficiency. | |
| flightstats.com | 2001 | Portland, United States | $5.23M | – | Flight data services and applications are provided for commercial aviation. | |
| copenhagenoptimization.com | 2014 | Copenhagen, Denmark | $284,182 | 48 | Cloud-based forecasting and optimization solutions for airports are provided. | |
| blockaviation.com | 2017 | Dublin, Ireland | $120,000 | – | Aircraft data and records are provided via integrated systems. |
Detailed competitors of OAG
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Web traffic of OAG
The website of OAG (oag.com) receives about 198.6K visits a month and ranks #269,903 among all websites worldwide, #7,900 in Air Travel.
- Monthly visits198.6K
▲ 11.2% vs previous month
- Unique visitors82.4K
per month
- Global rank#269,903
among all websites
- Category rank#7,900
Travel and Tourism · Air Travel
- Bounce rate47%
- Pages per visit1.6
- Average visit34 sec
- DevicesDesktop 42% Β· Mobile 58%
Websites whose visitors overlap most with OAG. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
oag-flights.com | oag-flights.com | 100% | – | – | β |
| cirium.com | 91% | – | #241,283 | View details | |
| faredetective.com | 88% | – | #531,962 | View details | |
| hawaiianairlines.com | 84% | 2.8M | #17,300 | View details | |
nwa.com | nwa.com | 83% | – | #5,166,660 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for OAG
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Oag
Complete news archive for OAG
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
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- Brand-specific news history
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Similar companies to OAG
10 companies that operate in the same segment as OAG (Aviation Software & IT Solutions), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
SaaS-based operations management is provided for hospitality and aviation sectors. | 1987 | Madrid, Madrid, Spain | – | USD 7.66 B | 20,640 | |
Private airline services are offered via a membership-based subscription model. | 2012 | Santa Monica, California, United States | USD 24.78 M | USD 106.56 M | 703 | |
Multiple travel services are booked via an online platform. | 1945 | Orly, Ile-de-france, France | – | USD 7.87 B | 29,330 | |
Private jets are booked through an online membership platform. | 2013 | New York, New York, United States | USD 401.58 M | USD 736.5 M | 1,870 | |
Satellite-based communication services for data and voice are provided globally. | 1979 | London, England, United Kingdom | – | – | – | |
Provider of cloud-based NDC aggregator platform for the airline industry | 2016 | Kochi, Kerala, India | USD 29.38 M | USD 735.83 K | 123 | |
Cloud-based enterprise content management and compliance are delivered. | 2007 | Beloit, Wisconsin, United States | USD 12 M | – | – | |
AI-enabled inventory optimization and e-commerce solutions for airlines are provided. | 2008 | Atlanta, Georgia, United States | USD 9.35 M | – | 13 | |
Blockchain and SaaS solutions are delivered for travel providers. | 1971 | Atlanta, Georgia, United States | – | – | – | |
In-flight connectivity and entertainment solutions are provided for airlines. | 1991 | Itasca, Illinois, United States | USD 297.14 M | USD 910.49 M | 790 |
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Frequently Asked Questions about OAG
OAG was founded in 1929 and raised its 1st funding round 87 years after it was founded.
OAG is headquartered in Luton, United Kingdom. It is registered at Luton, England, United Kingdom.
Provider of a cloud-driven data operational insights for the aviation industry. It provides data services for airlines, airports, government agencies, and travel-related service companies. Its product offerings include a comprehensive flight status database for real-time flight status information through flight data feeds APIs, websites, historical flight status reports, and digital displays, a suite of software to monitor airline frequency capacity trends, identify new routes services, understand passenger traffic flows evaluate airline connection performance an airline schedules database which powers travel service providers, GDSs, OTAs, mobile apps, search engines, travel tech companies, and websites.
OAG's top competitors include Airspace Intelligence, FLYdocs and Osprey Flight Solutions.
OAG offers Flight Schedules Data, Flight Status Data, and Analytics Platforms.
OAG has made 2 acquisitions, including FlightView, and Infare.
OAG has 4 investors. Key investors include Northleaf, European Union, Epiris, and Vitruvian Partners.
OAG operates through Oag Aviation Worldwide Limited.
Yes. OAG was acquired by Vitruvian Partners in February 2017.
The website of OAG receives about 199 thousand visits a month and ranks #269,903 among all websites worldwide.

