About Offer Fit
Offer Fit is a company based in Boston (United States) founded in 2020 was acquired by Braze in March 2025.. Offer Fit has raised $39 million across 2 funding rounds from investors including Braze, Capital One and Canvas Ventures. The company has 11 employees as of December 31, 2021. Offer Fit offers products and services including AI Decisioning Agent and Personalization Platform. Offer Fit operates in a competitive market with competitors including AB Tasty, Wingify, MarketDial, Eppo and Leanplum, among others.
- Headquarter Boston, United States
- Employees 11 as on 31 Dec, 2021
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Sectors
Technology
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Email
***********
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Phone
*********
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Website
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Social
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Products & Services of Offer Fit
Offer Fit offers a comprehensive portfolio of products and services, including AI Decisioning Agent and Personalization Platform. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Optimizes personalized marketing actions for individual customers.
Enables businesses to test and learn from customer behavior quickly.
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Software Development Team
104 people
Senior Team
101 people
Leadership Team
54 people
Product Management Team
45 people
Manager Team
23 people
Customer Team
21 people
Finance and Accounting
20 people
Principal Team
17 people
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Funding Insights of Offer Fit
Offer Fit has successfully raised a total of $39M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $25 million completed in November 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Series B — $25.0M
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First Round
First Round
(16 Nov 2021)
- Investors Count 10
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2023 | Amount | Series B - Offer Fit | Valuation | Menlo Ventures | |
| Nov, 2021 | Amount | Series A - Offer Fit | Valuation | Canvas Ventures |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Offer Fit
Offer Fit has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Braze, Capital One and Canvas Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Early-stage venture capital firm investing in AI, healthcare, and tech sectors.
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Founded Year | Domain | Location | |
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Investments in seed to Series A stage companies are targeted.
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Founded Year | Domain | Location | |
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VC firm making early stage investment in tech companies in the US
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Offer Fit
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - Offer Fit
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Offer Fit Comparisons
Competitors of Offer Fit
Offer Fit operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as AB Tasty, Wingify, MarketDial, Eppo and Leanplum, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Website content is optimized via A/B testing and multivariate analysis.
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| domain | founded_year | HQ Location |
Provider of software products for digital experience management
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| domain | founded_year | HQ Location |
A/B testing optimization platform for offline retailers is managed.
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| domain | founded_year | HQ Location |
Tools for workflow automation are provided by Eppo.
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| domain | founded_year | HQ Location |
Mobile A/B testing, personalization & analytics platform
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| domain | founded_year | HQ Location |
Dynamic native mobile A/B testing
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Offer Fit
Frequently Asked Questions about Offer Fit
When was Offer Fit founded?
Offer Fit was founded in 2020 and raised its 1st funding round 1 year after it was founded.
Where is Offer Fit located?
Offer Fit is headquartered in Boston, United States. It is registered at Boston, Massachusetts, United States.
Is Offer Fit a funded company?
Offer Fit is a funded company, having raised a total of $39M across 2 funding rounds to date. The company's 1st funding round was a Series A of $14M, raised on Nov 16, 2021.
How many employees does Offer Fit have?
As of Dec 31, 2021, the latest employee count at Offer Fit is 11.
What does Offer Fit do?
Offer Fit was founded in 2020 in Boston, United States, as a cloud-based AB testing platform within the marketing technology sector. Integration with AI is provided, alongside solutions for referrals, upsell, cross-sell, cross-promotions, loyalty, and retention. Operations involve connecting to data sources, selecting offers for customers, personalizing them, and enabling responses to support marketing efforts.
Who are the top competitors of Offer Fit?
What products or services does Offer Fit offer?
Offer Fit offers AI Decisioning Agent and Personalization Platform.
Who are Offer Fit's investors?
Offer Fit has 11 investors. Key investors include Braze, Capital One, Canvas Ventures, Menlo Ventures, and Ridge Ventures.
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