About Ombre Lane
Ombre Lane is a Retail company based in Bengaluru (India) founded in 1990 by Shweta Sharma and Prachi Sharma. It operates as an internet first brand of casual and formal apparel wear for women. Its Indian entity Praash Brands Private Limited reported revenue of ₹44 Lakh. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Apparel. Its competitors include Hopscotch, Urbanic, Bewakoof, Styched and Virgio and 2 more; 7 of its 7 listed competitors have raised funding.
Company details
Ombre Lane was established in 1990 in Bengaluru, India, by co-founders Shweta Sharma and Prachi Sharma. The company operates within the apparel sector, specializing in womens casual and formal clothing such as tops, shirts, blouses, and dresses. All products are distributed exclusively via an online platform at ombrelane.com, serving customers through e-commerce channels.
- Headquarters Bengaluru, India
- Founders Shweta Sharma, Prachi Sharma
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website ombrelane.com
- Social LinkedIn X Facebook
- Legal Name Praash Brands Private Limited
- Date of Incorporation 08 Apr, 2016
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹44 Lakh
FY 2019 · +1260% YoY
- Net Loss-₹23.7 Lakh
FY 2019 · -54% margin
- EBITDA-₹23.1 Lakh
FY 2019 · -53% margin
Associated legal entities of Ombre Lane
Ombre Lane operates through Praash Brands Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2019) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Praash Brands Private Limited CIN U72200KA2016PTC092317 | Active | 08 Apr 2016 | Bangalore, Karnataka | ₹0.4 Cr | – | 2 | View details |
Funding Insights of Ombre Lane
- Total Rounds 1
- Investors Count 3
All 1 funding rounds of Ombre Lane with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2019 | – | Angel Round | – | Akshay Kothari, Aditi Jha | – |
3 investors in total: 0 institutional and 3 angel.
Investors in Ombre Lane
Ombre Lane has secured backing from 3 investors, including angel investors. Prominent investors backing the company include Akshay Kothari, Aditi Jha and Neeraja Balachander.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
AK Akshay Kothari | Co-founder of Notion, angel investor, ex-Pulse, Stanford alumnus | – | unknown_eb85fe8b4e644606b | - |
AJ Aditi Jha | - | – | unknown_6a804f4bf84b4000a | - |
NB Neeraja Balachander | - | – | unknown_962f451bfe3340ca8 | - |
Investor details for Ombre Lane
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Board of directors of Praash Brands Private Limited (Ombre Lane)
Praash Brands Private Limited is the primary company behind Ombre Lane. The board of Praash Brands Private Limited currently have 2 directors; the longest-serving is Prachi Sharma, appointed in 2016.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Prachi Sharma DIN 07478454 | Director | 08 Apr 2016 | 10 yrs 6 mo | Praash Brands Private Limited |
| Shweta Sharma DIN 07474107 | Director | 08 Apr 2016 | 10 yrs 6 mo | Praash Brands Private Limited |
People of Ombre Lane
2 people are tracked at Ombre Lane (2 in leadership).
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder | Leadership |
Complete people profiles for Ombre Lane
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of Ombre Lane
Figures of Praash Brands Private Limited, the primary company behind Ombre Lane, for FY 2019. Revenue was ₹44 Lakh (+1260% year on year). Net loss was -₹23.7 Lakh (-54% margin). EBITDA was -₹23.1 Lakh (-53% margin).
- ₹44 LakhRevenue · FY 2019 · +1260% YoY
- -₹23.7 LakhNet loss · -54% margin
- -₹23.1 LakhEBITDA · -53% margin
- ₹1 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Praash Brands Private Limited are on its company page.
Detailed financial statements for Ombre Lane
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Timeline of Ombre Lane
2 dated milestones of Ombre Lane across 29 years, from founding to its latest funding, stage changes and deals.
- Founded Ombre Lane is founded.
- Funding First funding round.
Competitors of Ombre Lane
Ombre Lane has 7 listed competitors in our database, 7 of them funded. They include Hopscotch, Urbanic, Bewakoof, Styched and Virgio, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| gethopscotch.com | 2011 | New York, United States | $1.2M | – | Programming is facilitated for children via drag-and-drop code blocks. | |
| urbanic.com | 2019 | London, United Kingdom | $160M | 109 | Multi-category women's fashion apparel is offered online by Urbanic. | |
| bewakoof.com | 2011 | Mumbai, India | $39.49M | 161 | Multi-category fashion products are sold by an internet-first brand. | |
| styched.in | 2019 | Bengaluru, India | $925,098 | – | Multi-category fashion for men and women is offered online. | |
| virgio.com | 2022 | Bengaluru, India | $37.76M | 74 | Internet first brand offering apparel for men and women | |
| freakins.com | 2021 | Mumbai, India | $7.91M | 69 | Online platform offering trendy and bold denim apparel | |
| faballey.com | 2012 | Noida, India | $31.37M | 152 | Internet first brand of fashion accessories & apparel for women |
Detailed competitors of Ombre Lane
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
10 companies that operate in the same segment as Ombre Lane (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 719 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Vilnius County, Lithuania | USD 872.04 M | USD 2 M | 4,595 | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 887 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Ombre Lane
Complete news archive for Ombre Lane
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Ombre Lane
Ombre Lane was founded in 1990 and raised its 1st funding round 29 years after it was founded.
Ombre Lane is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
The primary company behind Ombre Lane, Praash Brands Private Limited, reported revenue of ₹44 Lakh for FY 2019, up 1260% year on year.
Ombre Lane was established in 1990 in Bengaluru, India, by co-founders Shweta Sharma and Prachi Sharma. The company operates within the apparel sector, specializing in womens casual and formal clothing such as tops, shirts, blouses, and dresses. All products are distributed exclusively via an online platform at ombrelane.com, serving customers through e-commerce channels.
Ombre Lane has 3 investors. Key investors include Akshay Kothari, Aditi Jha, and Neeraja Balachander.
Ombre Lane operates through Praash Brands Private Limited.
The legal entities of Ombre Lane currently have 2 directors, including Prachi Sharma, Shweta Sharma.