OMG Pop

New York, United States Founded: 2006 • Age: 20 yrs Acquired By Zynga
Develops mobile casual games for entertainment platforms.

About OMG Pop

OMG Pop is a company based in New York (United States) founded in 2006 by Dan Albritton was acquired by Zynga in March 2012. It operates as a B2C. OMG Pop has raised $15.22 million across 3 funding rounds from investors including Zynga, Bessemer Venture Partners and Rho Capital Partners. OMG Pop operates in a competitive market with competitors including Zynga, Scopely, Jam City, Tripledot and King, among others.

  • Headquarter New York, United States
  • Founders Dan Albritton
  • Sectors
    Media & Entertainment
  • Website omgpop.com
  • Social X Facebook
  • Acquired by Zynga (Mar 2012)
Key Metrics
  • Total Equity Funding
    $15.22M (USD)

    in 3 rounds

  • Latest Funding Round
    $10.1M (USD), Series B

    Jan 2011

  • Investors
    Zynga

    & 8 more

  • Acquired by
    Zynga

    (Mar 2012)

Funding Insights of OMG Pop

OMG Pop has successfully raised a total of $15.22M across 3 strategic funding rounds. The most recent funding activity was a Series B round of $10.1 million completed in January 2011. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $15.22M
  • Total Rounds 3
  • Last Round Series B β€” $10.1M
  • First Round $120,000

    (Jun 2006)

  • Investors Count 8

All 3 funding rounds of OMG Pop with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jan 2011$10.1MSeries B–Rho Capital Partners, Spark Capital
–
Mar 2009$5MSeries B––
Jun 2006$120,000Seed––
Valuation history

9 investors in total: 9 institutional.

Investors in OMG Pop

OMG Pop has secured backing from 9 investors, including venture fund and institutional investors. Prominent investors backing the company include Zynga, Bessemer Venture Partners and Rho Capital Partners.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Early-stage tech startups are invested in by Rho Capital Partners.
–rho.comNew York, United States
Spark Capital is engaged in venture capital investments.
–sparkcapital.comSan Francisco, United States
Investing in creators, organizing AI events, and building community in New York.
–betaworks.com-
Early-stage investments in tech companies are made globally.
–softbankvc.comNew York, United States
Venture capital investments and support for entrepreneurs in technology and innovation sectors.
1911bvp.comRedwood City, United States
Seed and early-stage investments are focused on US tech companies.
–baselinev.comSan Francisco, United States
Early-stage tech and life science investments are made in Europe.
–sparkventuremanagement.comLondon, United Kingdom
Early-stage startups are accelerated via funding and educational programs.
–ycombinator.comMountain View, United States
Casual games developer and publisher for mobile and web platforms
2007zynga.comSan Francisco, United States
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Investor details for OMG Pop

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  • Complete investor list
  • Round participation
  • Investor portfolios
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Verified entity values are shown only after access is granted.

People of OMG Pop

1 people are tracked at OMG Pop (1 in leadership).

NameRoleGroup
Dan Albritton
Co-FounderLeadership
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Complete people profiles for OMG Pop

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of OMG Pop

4 dated milestones of OMG Pop across 6 years, from founding to its latest funding, stage changes and deals.

  1. Founded OMG Pop is founded.
  2. Funding First funding round of $120K.
  3. Funding Latest funding round, Series B, of $10.1M.
  4. Exit Acquired by Zynga.

Competitors of OMG Pop

OMG Pop operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Zynga, Scopely, Jam City, Tripledot and King, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
zynga.com2007San Francisco, United States$525.6M1,084
Casual games developer and publisher for mobile and web platforms
scopely.com2011Culver, United States$1.02B746
Casual mobile games are developed, published, and operated across platforms.
jamcity.com2007Culver, United States$499.49M551
Mobile games are developed and published by Jam City.
tripledotstudios.com2017London, United Kingdom$202M135
Developer of mobile-based casual video games
king.com2003London, United Kingdom–130
King is recognized as a leading interactive entertainment company focused on mobile gaming.
voodoo.io2013Paris, France$200M–
Arcade and simulation mobile games are developed by Voodoo.
rovio.com2003Espoo, Finland$42M–
Mobile game developer specializing in casual games
playtika.com2010Tel Aviv, Israel$1.5M–
Casual games are developed for mobile and web platforms.
homagames.com2018Paris, France$165M–
Mobile-based casual games are developed and published.
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Detailed competitors of OMG Pop

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of OMG Pop

Websites that share an audience with OMG Pop (omgpop.com).

Similar websites

Websites whose visitors overlap most with OMG Pop. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
playmatics.com
100%
1.9K#9,595,913View details
crowdstar.com
89%
––View details
socialpoint.es
79%
46.9K#649,696View details
playfish.com
75%
––View details
ageofgames.net
74%
––View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 6 similar websites and full traffic analytics for OMG Pop

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 6 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Similar companies to OMG Pop

10 companies that operate in the same segment as OMG Pop (Casual & Indie Game Studios), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Operates as an independent company specializing in game publishing.
2016Gurugram, Haryana, India–USD 25.92 M90
Publishes and develops mobile games for global audiences.
2006Pune, Maharashtra, India–USD 1.9 M52
A mobile game development studio specializing in adventure and action games.
2013Mumbai, Maharashtra, India–USD 3.96 M55
Develops innovative mobile-based casual video games for entertainment.
2008Navi Mumbai, Maharashtra, India–USD 5.43 M90
Develops innovative mobile-based casual games for users.
2011Bengaluru, Karnataka, India–USD 432.8 K–
Develops mobile games with a focus on casual entertainment experiences.
–Chennai, Tamil Nadu, India–USD 3.22 K–
A mobile game developer specializing in casual games for entertainment.
2016Chandigarh, India–USD 174.16 K–
Develops engaging mobile games focused on the casual gaming market.
2019Chennai, Tamil Nadu, India–USD 57.98 K18
Manufacturer of gaming accessories
2021Nagpur, Maharashtra, IndiaUSD 1.31 MUSD 10.46 M87
CodeHound creates fun mobile games across genres like multiplayer and casual.
2016Udupi, Karnataka, India–USD 33.56 K–
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Frequently Asked Questions about OMG Pop

OMG Pop was founded in 2006.

OMG Pop is headquartered in New York, United States. It is registered at New York, New York, United States.

OMG Pop is a funded company, having raised a total of $15.22M across 3 funding rounds to date. The company's 1st funding round was a Seed of $120K, raised on Jun 2006.

OMG Pop, founded in 2006 in New York, United States, focuses on leveraging cutting-edge technology, creating custom software solutions, producing gaming content, and mobile casual games. Develops mobile casual games for entertainment platforms. The company is dedicated to excellence, innovation, and customer satisfaction, ensuring sustainable practices and long-term success in its sectors.

OMG Pop's top competitors include Zynga, Tripledot and Jam City.

OMG Pop has 9 investors. Key investors include Zynga, Bessemer Venture Partners, Rho Capital Partners, Spark Capital, and Betaworks.

Yes. OMG Pop was acquired by Zynga in March 2012.

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