About OmniRetail
OmniRetail is a company based in Lagos (Nigeria) founded in 2019 by Deepankar Rustagi. OmniRetail has raised $20 million across 2 funding rounds from investors including Norfund, FMN and Timon Capital. OmniRetail has completed 1 acquisition, including Traction Apps. OmniRetail offers products and services including Omnibiz, Mplify, and Omnipay. OmniRetail operates in a competitive market with competitors including SupplyPike, Anchanto, Printful, REEF and Dematic, among others.
- Headquarter Lagos, Nigeria
- Founders Deepankar Rustagi
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Sectors
Retail
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Email
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Phone
Locked
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Website
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Social
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- Legal Name Omniretail Inc
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$20 M (USD)
in 2 rounds
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Latest Funding Round
$20 M (USD), Series A
Apr 28, 2025
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Investors
Norfund
& 6 more
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Employee Count
Not available
- Investments & Acquisitions
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Products & Services of OmniRetail
OmniRetail offers a comprehensive portfolio of products and services, including Omnibiz, Mplify, and Omnipay.
Platform for sales and stock visibility for manufacturers.
System for distributors to manage sales cycles and networks.
Service for streamlining payments and providing working capital.
People of OmniRetail
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Funding Insights of OmniRetail
OmniRetail has successfully raised a total of $20M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $20 million completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in OmniRetail
OmniRetail has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Norfund, FMN and Timon Capital.
| Investor | Description | Founded Year | Domain | Location |
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It invests in developing countries to create jobs and improve lives
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Investments in seed-stage startups are made by Timon Capital.
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Venture capital investments in African companies addressing innovation and infrastructure needs.
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Investor details for OmniRetail
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Investments & Acquisitions by OmniRetail
OmniRetail has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Traction Apps.
Investment portfolio details for OmniRetail
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| Company Name | Description | Domain | Location | Founded Year | Amount |
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E-commerce solutions for businesses are provided by Traction Apps.
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Locked | Locked | 2018 | Locked |
Complete acquisition details for OmniRetail
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Financial Statements - OmniRetail
Detailed financials for OmniRetail
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Omniretail Comparisons
Peer comparison for OmniRetail
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Competitors of OmniRetail
OmniRetail operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as SupplyPike, Anchanto, Printful, REEF and Dematic, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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SaaS-based supply chain management software solutions are provided.
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SaaS solutions for e-commerce and logistics operations are delivered.
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On-demand custom printing and fulfillment services are provided for e-commerce.
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REEF is focused on connecting goods and services to local neighborhoods through digital solutions.
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| Locked | Locked | Locked |
Cloud-based warehouse management and automation systems are provided.
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Online platform offering wholesale and business-focused e-commerce solutions
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Detailed competitors of OmniRetail
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Latest news on Omniretail
Complete news archive for OmniRetail
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Frequently Asked Questions about OmniRetail
OmniRetail was founded in 2019 and raised its 1st funding round 5 years after it was founded.
OmniRetail is headquartered in Lagos, Nigeria. It is registered at Lagos, Lagos State, Nigeria.
Deepankar Rustagi is the current CEO of OmniRetail. They have also founded this company.
OmniRetail is a funded company, having raised a total of $20M across 2 funding rounds to date.
OmniRetail was established in 2019 in Lagos, Nigeria, within the retail technology sector. Supply chains are digitized through a platform that covers operations from distributors to retailers. Services encompass finance management, warehousing logistics, distribution processes, and sales automation tools. These solutions are tailored for African markets, supporting efficiency in retail and brand ecosystems.
OmniRetail's top competitors include Prozo, Takeoff and SupplyPike.
OmniRetail offers Omnibiz, Mplify, and Omnipay.
OmniRetail has made 1 acquisition, including Traction Apps.
OmniRetail has 7 investors. Key investors include Norfund, FMN, Timon Capital, Ventures Platform, and Aruwa Capital Management.