OPA

India Founded: 2020 • Age: 6 yrs Acquired By Wondrlab
Provider of influencer marketing services

About OPA

OPA is a Technology company based in India founded in 2020 by Rupansh Rajendra Goyal, and was acquired by Wondrlab in September 2024. It operates as a provider of influencer marketing services. Its Indian entity Opa Marketing Tech Private Limited reported revenue of ₹6.70 Cr. OPA offers products and services including OPA Platform. Its focus areas include Enterprise Applications, MarketingTech and Influencer Marketing. Its competitors include SuperAwesome, Influential, LTK, BitStar and Adly and 4 more; 9 of its 9 listed competitors have raised funding.

Company details

OPA offers OPA Platform while focusing on enterprise applications, marketingtech, and engaging in influencer marketing. Provider of influencer marketing services. Delivering reliable solutions, it emphasizes quality, efficiency, and meeting diverse client needs. It continues to evolve, meeting industry challenges with strategic approaches.

Operational Areas
Key Metrics
  • Annual Revenue
    ₹6.70 Cr

    FY 2025 · +48% YoY

  • Net Loss
    -₹65.3 Lakh

    FY 2025 · -10% margin

  • EBITDA
    -₹81.6 Lakh

    FY 2025 · -12% margin

  • Investors
  • Acquired by
    Wondrlab

    (Sep 2024)

Products & Services of OPA

OPA offers a comprehensive portfolio of products and services, including OPA Platform.

OPA Platform
Influencer Marketing Software

Tool for brands to manage campaigns, track metrics, and automate executions.

Investors in OPA

OPA has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Wondrlab.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
Marketing and digital transformation solutions are provided for businesses.
2020wondrlab.comMumbai, India
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Board of directors of Opa Marketing Tech Private Limited (OPA)

Opa Marketing Tech Private Limited is the primary company behind OPA. The board of Opa Marketing Tech Private Limited currently have 3 directors; the longest-serving is Rakesh Amar Hinduja, appointed in 2024. 2 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Rakesh Amar Hinduja
DIN 09068954
Director01 Oct 20242 yrsOpa Marketing Tech Private Limited
Rajesh Parshuram Ghatge
DIN 00335353
Director01 Oct 20242 yrsOpa Marketing Tech Private Limited
Saurabh Varma
DIN 06839898
Director01 Oct 20242 yrsOpa Marketing Tech Private Limited

People of OPA

1 people are tracked at OPA (1 in leadership).

NameRoleGroup
Co-FounderLeadership
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Financials of OPA

Figures of Opa Marketing Tech Private Limited, the primary company behind OPA, for FY 2025. Revenue was ₹6.70 Cr (+48% year on year). Net loss was -₹65.3 Lakh (-10% margin). EBITDA was -₹81.6 Lakh (-12% margin). Revenue has grown at a compounded annual rate of +62% over three years.

  • ₹6.70 CrRevenue · FY 2025 · +48% YoY
  • -₹65.3 LakhNet loss · -10% margin
  • -₹81.6 LakhEBITDA · -12% margin
  • ₹1 LakhPaid-up capital
  • 1Employees (provident fund records)
  • +62%Revenue CAGR, 3 years

Balance sheet, profit and loss, cash flow and ratios of Opa Marketing Tech Private Limited are on its company page.

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Detailed financial statements for OPA

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Timeline of OPA

2 dated milestones of OPA across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded OPA is founded.
  2. Exit Acquired by Wondrlab.

Competitors of OPA

OPA has 9 listed competitors in our database, 9 of them funded. They include SuperAwesome, Influential, LTK, BitStar and Adly, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
superawesome.com2013London, United Kingdom$37M159
Kid-safe programmatic ad platform for under-13 audiences is operated.
influential.co2014Las Vegas, United States$18.65M249
Influencer marketing platform is provided for social media content monetization.
shopltk.com2011Dallas, United States$315M389
Multi-category products are aggregated online for shopping.
bitstar.tokyo2014Tokyo, Japan$22.67M–
BitStar is engaged in supporting creators and businesses with influencer marketing and content production.
adly.com2009Los Angeles, United States$13.51M13
Brands are matched with influencers for targeted marketing campaigns.
grin.co2014Sacramento, United States$143.92M220
Influencer marketing platform for ecommerce businesses is provided by GRIN.
humanz.com2017Tel Aviv, Israel$16M–
Influencer marketing solutions are delivered via cloud and AI platform.
ikala.ai2011Taipei, Taiwan$51.45M–
AI-powered influencer marketing and cloud management solutions are provided.
shopmy.us2020Boston, United States$169.44M–
Influencer marketing solutions for creators and influencers
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Detailed competitors of OPA

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Web traffic of OPA

The website of OPA (opa.marketing) receives about 6.7K visits a month.

  • Monthly visits
    6.7K

    ▼ 41.6% vs previous month

Similar websites

Websites whose visitors overlap most with OPA. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
socioinfluencer.com
100%
5.2K#3,535,070View details
grynow.in
95%
58.6K#447,091View details
findinfluencer.in
94%
34.9K#766,830View details
influencerhiring.com
89%
–#9,790,875View details
brewmyidea.com
87%
–#8,665,411View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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Top companies in MarketingTech

10 companies that operate in the same segment as OPA (MarketingTech), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Provider of AI-powered customer relationship management software
2005Cambridge, Massachusetts, United StatesUSD 100.7 MUSD 3.13 B8,250
Zeta Global is recognized as an AI-powered marketing cloud.
2007New York, New York, United StatesUSD 357.58 MUSD 1.3 B3,142
Multi-channel online marketing tools are provided for small businesses.
1998Waltham, Massachusetts, United StatesUSD 37 M––
Cloud-based omnichannel communication and customer engagement platform is utilized.
2008San Francisco, California, United StatesUSD 239.77 MUSD 5.07 B5,540
Mobile marketing platform for attribution and user acquisition
2012San Francisco, California, United StatesUSD 1.72 BUSD 4.71 B532
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United States–USD 23.77 B30,710
SaaS email marketing solutions are offered to e-commerce businesses.
2012Boston, Massachusetts, United StatesUSD 778.5 MUSD 1.23 B3,008
Platform offering mobile ad network software
2007Bengaluru, Karnataka, IndiaUSD 265.6 MUSD 268.38 M733
Contact databases and sales intelligence are supplied to businesses.
2000Vancouver, Washington, United StatesUSD 32 MUSD 1.25 B3,510
Automated usability testing and feedback for mobile experiences is provided.
2007San Francisco, California, United StatesUSD 148.5 MUSD 21.68 M557
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Related news about Opa

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Frequently Asked Questions about OPA

OPA was founded in 2020.

OPA is headquartered in India.

The primary company behind OPA, Opa Marketing Tech Private Limited, reported revenue of ₹6.70 Cr for FY 2025, up 48% year on year.

OPA offers OPA Platform while focusing on enterprise applications, marketingtech, and engaging in influencer marketing. Provider of influencer marketing services. Delivering reliable solutions, it emphasizes quality, efficiency, and meeting diverse client needs. It continues to evolve, meeting industry challenges with strategic approaches.

OPA's top competitors include SuperAwesome, Adly and iKala.

OPA offers OPA Platform.

OPA has 1 investor. Key investors include Wondrlab.

OPA operates through Opa Marketing Tech Private Limited.

Yes. OPA was acquired by Wondrlab in September 2024.

The legal entities of OPA currently have 3 directors, including Rakesh Amar Hinduja, Rajesh Parshuram Ghatge, Saurabh Varma.

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