
About Orderlion
Orderlion is a Consumer company based in Vienna (Austria) founded in 2018 by Stefan Strohmer and Patrick Schubert. Online ordering solutions are provided for food distributors. Orderlion has raised $5.11 million across 5 funding rounds from investors including Rockstart, Gateway Ventures and Lukas Kinigadner. Orderlion has completed 1 acquisition, including Orderlion. Its chief executive, as recorded, is Stefan Strohmer. Its website orderlion.com draws about 22 thousand monthly visits. Orderlion offers products and services including Ordering App, Web Shop, AI Inbox, and Sales Pro. Its focus areas include Food and Agriculture Tech, Food Tech, Technology Enablers and Food Distributors. Its legal entity is Orderlion GmbH.
Company details
Orderlion was founded in 2018 in Vienna, Austria, as a provider of online ordering solutions tailored to food distributors. The platform supports order management, product promotions, and marketing analytical reports. Additional features include inventory tracking and customer engagement tools. A mobile application is offered for both Android and iOS devices to facilitate operations across the food distribution sector.
- Headquarters Vienna, Austria
- Founders Stefan Strohmer, Patrick Schubert
- SectorsConsumer
- Website category Food and Drink · Groceries
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- Website orderlion.com/en
- Social LinkedIn Facebook
- Legal Name Orderlion Gmbh
Products & Services of Orderlion
Orderlion offers a comprehensive portfolio of products and services, including Ordering App, Web Shop, AI Inbox, and Sales Pro.
App for managing and processing wholesale orders efficiently
Online store for wholesale product browsing and purchasing
Automates order conversion from emails and messages
Tool for real-time sales insights and customer relationship management
Apps and channels of Orderlion
Orderlion publishes 2 mobile apps with over 10K+ downloads.
Funding Insights of Orderlion
Orderlion has successfully raised a total of $5.11M across 5 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $5.11M
- Total Rounds 5
- Investors Count 6
All 5 funding rounds of Orderlion with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec 2023 | Seed | β | Rockstart, tecnet equity | ||
| Nov 2022 | Debt – Conventional | β | β | β | |
| Nov 2022 | $4M | Seed | β | β | |
| Jan 2020 | $1.11M | Seed | β | tecnet equity | β |
| Apr 2018 | Seed | β | β | β |
6 investors in total: 4 institutional and 2 angel.
Investors in Orderlion
Orderlion has secured backing from 6 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Rockstart, Gateway Ventures and Lukas Kinigadner.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage startups are accelerated across energy, agrifood, and emerging technologies. | 2011 | rockstart.com | Amsterdam, Netherlands | |
Innovative technologies and startups are supported with capital and expertise. | tecnet.at | Austria | ||
Venture capital is provided to B2B software startups at seed stage. | seedandspeed.com | Berlin, Germany | ||
An online platform is operated for crowdfunding investments in startups. | 2015 | gateway.ventures | Vienna, Austria | |
LK Lukas Kinigadner | Co-founder of Anyline, active angel investor in Indian startups | unknown_c3fb60d726dd47b49 | ||
CH Clemens Hammerl | Angel investor and advisor, focused on Indian startups, ex-entrepreneur | unknown_73a44009cfd4464d8 |
Investor details for Orderlion
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Orderlion
2 people are tracked at Orderlion (2 in leadership).
| Name | Role | Group |
|---|---|---|
Stefan Strohmer | Co-Founder & CEO | Leadership |
Patrick Schubert | Co-Founder | Leadership |
Complete people profiles for Orderlion
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Orderlion
Orderlion has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Orderlion.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Orderlion is recognized as a digital ordering solution for food and beverage wholesalers. | supli.fr | Paris, France | 2017 | Dec 2022 | β’β’β’β’ |
Complete acquisition details for Orderlion
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Web traffic of Orderlion
The website of Orderlion (orderlion.com) receives about 21.6K visits a month and ranks #808,648 among all websites worldwide, #5,137 in Groceries.
- Monthly visits21.6K
▲ 3.9% vs previous month
- Unique visitors7.9K
per month
- Global rank#808,648
among all websites
- Category rank#5,137
Food and Drink · Groceries
- Bounce rate34%
- Pages per visit6.8
- Average visit1 min 51 sec
- DevicesDesktop 55% Β· Mobile 45%
Websites whose visitors overlap most with Orderlion. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
murauerbier.at | murauerbier.at | 100% | #2,939,606 | β |
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Related news about Orderlion
Complete news archive for Orderlion
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- Full article archive
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Orderlion
Orderlion was founded in 2018.
Orderlion is headquartered in Vienna, Austria.
Stefan Strohmer is the CEO of Orderlion, as recorded in our data. They have also founded this company.
Orderlion is a funded company, having raised a total of $5.11M across 5 funding rounds to date.
Orderlion was founded in 2018 in Vienna, Austria, as a provider of online ordering solutions tailored to food distributors. The platform supports order management, product promotions, and marketing analytical reports. Additional features include inventory tracking and customer engagement tools. A mobile application is offered for both Android and iOS devices to facilitate operations across the food distribution sector.
Orderlion offers Ordering App, Web Shop, AI Inbox, and Sales Pro.
Orderlion has made 1 acquisition, including Orderlion.
Orderlion has 6 investors. Key investors include Rockstart, Gateway Ventures, Lukas Kinigadner, Clemens Hammerl, and tecnet.
Orderlion operates through Orderlion Gmbh.
Yes. Orderlion publishes Orderlion and 1 more app, with over 10,000 downloads.
