About Orderlion
Orderlion is a Consumer company based in Paris (France) founded in 2017 by Glenn Allogho and Romain Rousselet, and was acquired by Orderlion in December 2022. Orderlion is recognized as a digital ordering solution for food and beverage wholesalers. It operates on a SaaS (Software-as-a-Service) and Subscription Services model. Orderlion has raised $2.41 million across 1 funding round from investors including Orderlion, Courtin Investment and Kima Ventures. Its chief executive, as recorded, is Romain Rousselet. Orderlion offers products and services including Ordering App, AI Inbox, Sales Pro, and White Label App. Its focus areas include Technology, Software and Business Solutions. Its legal entity is Orderlion GmbH.
Company details
Orderlion is established as a provider of digital ordering solutions tailored for food and beverage wholesalers across Europe. The platform is designed to streamline order processing by integrating with ERP systems, automating manual tasks through AI, and offering mobile and web-based ordering apps. Services are extended to various sectors including fruit and vegetables, meat, seafood, drinks, baked goods, and chilled and frozen goods. Solutions are provided to enhance sales enablement, customer service, and operational efficiency for both small and enterprise-level suppliers.
Products & Services of Orderlion
Orderlion offers a comprehensive portfolio of products and services, including Ordering App, AI Inbox, Sales Pro, and White Label App.
An app for easy wholesale order placement online.
Automates order processing from multiple communication channels.
Provides sales intelligence for upselling and trend analysis.
Customizable app reflecting wholesaler branding for orders.
Funding Insights of Orderlion
Orderlion has successfully raised a total of $2.41M through 1 strategic funding round. The most recent funding activity was a Seed round of $2.41 million completed in February 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.41M
- Total Rounds 1
- Last Round Seed — $2.41M
- First Round $2.41M
(Feb 2021)
- Investors Count 5
All 1 funding rounds of Orderlion with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2021 | $2.41M | Seed | – | Axeleo Capital |
6 investors in total: 4 institutional and 2 angel.
Investors in Orderlion
Orderlion has secured backing from 6 investors, including venture fund and angel investors. Prominent investors backing the company include Orderlion, Courtin Investment and Kima Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investment fund focused on entrepreneurs | courtin-investment.com | Paris, France | ||
Seed-stage investments in startups are provided by Kima Ventures. | kimaventures.com | Paris, France | ||
Tech investment platform is operated to support European startups. | axc.vc | |||
MM Marc Ménasé | unknown_ded22da321cc4f7d8 | |||
CC Christophe Courtin | French entrepreneur, angel investor, and founder of Flexstone Partners, active in India. | unknown_63ab7d6ba457470d8 | ||
Online ordering solutions are provided for food distributors. | 2018 | orderlion.com | Vienna, Austria |
Investor details for Orderlion
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Orderlion
2 people are tracked at Orderlion (2 in leadership).
| Name | Role | Group |
|---|---|---|
Glenn Allogho | Co-Founder & CTO | Leadership |
Romain Rousselet | Co-Founder & CEO | Leadership |
Complete people profiles for Orderlion
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Orderlion
3 dated milestones of Orderlion across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Orderlion is founded.
- Funding First funding round of $2.4M.
- Exit Acquired by Orderlion.
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Frequently Asked Questions about Orderlion
Orderlion was founded in 2017 and raised its 1st funding round 4 years after it was founded.
Orderlion is headquartered in Paris, France.
Romain Rousselet is the CEO of Orderlion, as recorded in our data. They have also founded this company.
Orderlion is a funded company, having raised a total of $2.41M across 1 funding round to date. The company's 1st funding round was a Seed of $2.41M, raised on Feb 2021.
Orderlion is established as a provider of digital ordering solutions tailored for food and beverage wholesalers across Europe. The platform is designed to streamline order processing by integrating with ERP systems, automating manual tasks through AI, and offering mobile and web-based ordering apps. Services are extended to various sectors including fruit and vegetables, meat, seafood, drinks, baked goods, and chilled and frozen goods. Solutions are provided to enhance sales enablement, customer service, and operational efficiency for both small and enterprise-level suppliers.
Orderlion offers Ordering App, AI Inbox, Sales Pro, and White Label App.
Orderlion has 6 investors. Key investors include Orderlion, Courtin Investment, Kima Ventures, Marc Ménasé, and Christophe Courtin.
Orderlion operates through Orderlion Gmbh.
Yes. Orderlion was acquired by Orderlion in December 2022.