Overture Services

London, United Kingdom Founded: 1998 • Age: 28 yrs Listed Acquired By Yahoo
Paid search advertising is provided through bidding on search placements.

About Overture Services

Overture Services is a company based in London (United Kingdom) founded in 1998 was acquired by Yahoo in July 2003. Overture Services operates in a competitive market with competitors including Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others.

  • Headquarter London, United Kingdom
  • Stage Public
  • Sectors
    Business Services
  • Website overture.com
  • Social LinkedIn
  • Acquired by Yahoo (Jul 2003)
  • Legal Name Yahoo Limited
  • Date of Incorporation 27 Oct, 1992
  • Jurisdiction LONDON
Key Metrics

Investors in Overture Services

Overture Services has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Yahoo.

All
Institutional
InvestorDescriptionFounded YearDomainLocation
News, insights, and services are delivered via an online platform.
1994yahoo.comNew York, United States
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Investor details for Overture Services

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  • Round participation
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Timeline of Overture Services

3 dated milestones of Overture Services across 5 years, from founding to its latest funding, stage changes and deals.

  1. Founded Overture Services is founded.
  2. IPO Lists on the stock exchange (IPO).
  3. Exit Acquired by Yahoo.

Competitors of Overture Services

Overture Services operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
cadent.tv2005New York, United States$17M23
TV advertising solutions are provided for businesses through data-driven methods.
digitaldomain.com1992Los Angeles, United States$18.22M191
Visual effects studio for feature film and advertising production
primedia.co.za1994Sandton, South Africa––
Advertising and media services are provided across Africa.
omnicomgroup.com1944New York, United States–74,900
Marketing & communications company
themeetgroup.com2005New Hope, United States–231
Provider of advertising services
mcsaatchi.com1995London, United Kingdom–2,706
Creative solutions are provided for brand building and business challenges.
intersection.com2001New York, United States$150M433
Intersection is engaged in out-of-home advertising and public space communications.
cumulusmedia.com1997Atlanta, United States––
Audio-first media and entertainment company
groupm.com2003New York, United States–3,723
Provider of advertising services
nexstardigital.com2005San Francisco, United States$74.93M–
Cross-device ad server software is offered by the platform.
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Detailed competitors of Overture Services

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  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

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Web traffic of Overture Services

Websites that share an audience with Overture Services (overture.com).

Similar websites

Websites whose visitors overlap most with Overture Services. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
altavista.com
100%
52K#911,968View details
lycos.com
93%
283.8K#126,783View details
looksmart.com
90%
––View details
excite.com
87%
186K#242,216View details
hotbot.com
79%
–#67,051View details
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
••••••••••••••••.com••%•.•M#•••••–
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All 26 similar websites and full traffic analytics for Overture Services

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 26 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

Latest news on Overture Services

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Complete news archive for Overture Services

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  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

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Similar companies to Overture Services

10 companies that operate in the same segment as Overture Services (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Creative Artists Agency is engaged in talent representation and brand management.
1975Los Angeles, California, United StatesUSD 263.26 M–916
Digital marketing, data analytics, and IT services are provided globally.
1981Bengaluru, Karnataka, India–USD 19.08 B323,580
Online market research data is delivered for diverse sectors.
1975Paris, France–USD 2.96 B18,640
Digital advertising and content marketing services are provided globally.
2014London, England, United Kingdom–USD 1.02 B7,170
Provider of influencer marketing services
2009Mumbai, Maharashtra, IndiaUSD 16.48 MUSD 31.68 M434
Provider of advertising services
2003New York, New York, United States–USD 174.38 M3,660
Platforms for e-commerce, marketing, and manufacturing are provided.
2016Singapore, SingaporeUSD 79.7 MUSD 365.73 M1,940
Software suite solutions are provided for brands and e-commerce businesses.
2013Lehi, Utah, United StatesUSD 277 MUSD 2.5 B159
IT suite and market research services are provided worldwide.
1969United States–USD 1.87 B9,300
Media Company focused on radio broadcasting, live events, marketing solutions
2010Greenwich, Connecticut, United StatesUSD 100.5 MUSD 427.38 M2,050
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Frequently Asked Questions about Overture Services

Overture Services was founded in 1998.

Overture Services is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Overture Services was founded in 1998 in London, United Kingdom, within the paid search advertising sector. A network of web portals and search engines is operated, where pay-for-placement services allow advertisers to bid for top positions in search results. Formerly known as GoTo, the company was taken public in 1999 and renamed in 2001. Acquisition by Yahoo occurred in 2003 for 1.63 billion.

Overture Services's top competitors include GroupM, Cadent and Digital Domain.

Overture Services has 1 investor. Key investors include Yahoo.

Overture Services operates through Yahoo Limited.

Yes. Overture Services was acquired by Yahoo in July 2003.

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