About Overture Services
Overture Services is a company based in London (United Kingdom) founded in 1998 was acquired by Yahoo in July 2003. Overture Services operates in a competitive market with competitors including Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others.
- Headquarter London, United Kingdom
- Stage Public
- SectorsBusiness Services
- Website overture.com
- Social LinkedIn
- Acquired by Yahoo (Jul 2003)
- Legal Name Yahoo Limited
- Date of Incorporation 27 Oct, 1992
- Jurisdiction LONDON
Investors in Overture Services
Overture Services has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Yahoo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
News, insights, and services are delivered via an online platform. | 1994 | yahoo.com | New York, United States |
Investor details for Overture Services
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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Timeline of Overture Services
3 dated milestones of Overture Services across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Overture Services is founded.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by Yahoo.
Competitors of Overture Services
Overture Services operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cadent, Digital Domain, Primedia Group, Omnicom Group and The Meet Group, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cadent.tv | 2005 | New York, United States | $17M | 23 | TV advertising solutions are provided for businesses through data-driven methods. | |
| digitaldomain.com | 1992 | Los Angeles, United States | $18.22M | 191 | Visual effects studio for feature film and advertising production | |
| primedia.co.za | 1994 | Sandton, South Africa | – | – | Advertising and media services are provided across Africa. | |
| omnicomgroup.com | 1944 | New York, United States | – | 74,900 | Marketing & communications company | |
| themeetgroup.com | 2005 | New Hope, United States | – | 231 | Provider of advertising services | |
| mcsaatchi.com | 1995 | London, United Kingdom | – | 2,706 | Creative solutions are provided for brand building and business challenges. | |
| intersection.com | 2001 | New York, United States | $150M | 433 | Intersection is engaged in out-of-home advertising and public space communications. | |
| cumulusmedia.com | 1997 | Atlanta, United States | – | – | Audio-first media and entertainment company | |
| groupm.com | 2003 | New York, United States | – | 3,723 | Provider of advertising services | |
| nexstardigital.com | 2005 | San Francisco, United States | $74.93M | – | Cross-device ad server software is offered by the platform. |
Detailed competitors of Overture Services
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
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Web traffic of Overture Services
Websites that share an audience with Overture Services (overture.com).
Websites whose visitors overlap most with Overture Services. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| altavista.com | 100% | 52K | #911,968 | View details | |
| lycos.com | 93% | 283.8K | #126,783 | View details | |
| looksmart.com | 90% | – | – | View details | |
| excite.com | 87% | 186K | #242,216 | View details | |
| hotbot.com | 79% | – | #67,051 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
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All 26 similar websites and full traffic analytics for Overture Services
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- 26 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Latest news on Overture Services
Complete news archive for Overture Services
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to Overture Services
10 companies that operate in the same segment as Overture Services (Marketing & Outreach Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | – | 916 | |
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | – | USD 19.08 B | 323,580 | |
Online market research data is delivered for diverse sectors. | 1975 | Paris, France | – | USD 2.96 B | 18,640 | |
Digital advertising and content marketing services are provided globally. | 2014 | London, England, United Kingdom | – | USD 1.02 B | 7,170 | |
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 31.68 M | 434 | |
Provider of advertising services | 2003 | New York, New York, United States | – | USD 174.38 M | 3,660 | |
Platforms for e-commerce, marketing, and manufacturing are provided. | 2016 | Singapore, Singapore | USD 79.7 M | USD 365.73 M | 1,940 | |
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 159 | |
IT suite and market research services are provided worldwide. | 1969 | United States | – | USD 1.87 B | 9,300 | |
Media Company focused on radio broadcasting, live events, marketing solutions | 2010 | Greenwich, Connecticut, United States | USD 100.5 M | USD 427.38 M | 2,050 |
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Frequently Asked Questions about Overture Services
Overture Services was founded in 1998.
Overture Services is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Overture Services was founded in 1998 in London, United Kingdom, within the paid search advertising sector. A network of web portals and search engines is operated, where pay-for-placement services allow advertisers to bid for top positions in search results. Formerly known as GoTo, the company was taken public in 1999 and renamed in 2001. Acquisition by Yahoo occurred in 2003 for 1.63 billion.
Overture Services's top competitors include GroupM, Cadent and Digital Domain.
Overture Services has 1 investor. Key investors include Yahoo.
Overture Services operates through Yahoo Limited.
Yes. Overture Services was acquired by Yahoo in July 2003.

