LookSmart

San Francisco, United States Founded: 1998 • Age: 28 yrs Listed
Targeted search ads are delivered via a CPC-based publisher network.

About LookSmart

LookSmart is a publicly listed company based in San Francisco (United States) founded in 1998. Targeted search ads are delivered via a CPC-based publisher network. The company has 5 employees. LookSmart has completed 1 acquisition, including Wisenut. Its Indian entity Looksmart India Private Limited reported revenue of β‚Ή2.92 Cr. Its focus areas include Enterprise Applications, AdTech, Ad Network and Cross-Device. Its competitors include Taboola, EX.CO and OpenWeb; 3 of its 3 listed competitors have raised funding.

Company details

LookSmart was founded in 1998 and is headquartered in San Francisco, United States. The company operates in the online search advertising sector, focusing on a cost-per-click (CPC) pricing model. Targeted, performance-based advertising is offered to advertisers through a network of publishers, with options to disable specific search sources. An Ad Center platform is provided for publishers, alongside proprietary technology used to detect and filter fraudulent traffic.

  • Headquarters San Francisco, United States
  • Employees 5
  • Stage Public
  • Sectors
    Media & Entertainment
  • Website looksmart.com
  • Social LinkedIn Facebook
  • Legal Name Looksmart Group, Inc.
Key Metrics
  • Indian entity revenue
    ₹2.92 Cr

    FY 2017 · -37% YoY

  • Indian entity net profit
    ₹39 Lakh

    FY 2017 · 13% margin

  • Indian entity EBITDA
    ₹59.8 Lakh

    FY 2017 · 20% margin

  • Investors
  • Employee Count
    5
  • Investments & Acquisitions

Funding Insights of LookSmart

  • Total Rounds 2
  • Investors Count 2

All 2 funding rounds of LookSmart with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Mar 2002Post-IPO––
Feb 1998Series A––
Valuation history

2 investors in total: 2 institutional.

Investors in LookSmart

LookSmart has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include Macquarie Group and Hyundai Venture Investment.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
hvic.co.kr
A global financial services organization with Australian heritage is operated.
1969macquarie.comSydney, Australia
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Investor details for LookSmart

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Board of directors of Looksmart India Private Limited (LookSmart)

Looksmart India Private Limited is the primary company behind LookSmart. The board of Looksmart India Private Limited currently have 4 directors; the longest-serving is Michael Onghai, appointed in 2014. 4 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Michael Onghai
DIN 06726055
Director14 Aug 201412 yrs 2 moLooksmart India Private Limited
Judy Onghai
DIN 06741644
Director12 Dec 20169 yrs 10 moLooksmart India Private Limited
Sandeep Kumar Jain
DIN 07981801
Director06 Nov 20178 yrs 11 moLooksmart India Private Limited
Meenakshi Jain
DIN 08729990
Director27 Aug 20206 yrs 2 moLooksmart India Private Limited

IPO & Listings of LookSmart

LookSmart is a publicly listed company on the OTC with ticker symbol LKST in USA, operating in the Commercial services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.

  • IPO date20 Aug 1999
  • Listed onNASDAQ: LOOK
  • Listed entityLookSmart Group, Inc.
  • Exchange sectorCommercial services
  • ISINUS54344C1053
  • Share price$0.00 (-100% on the day) · 2026-05-07
  • Market capitalisation$11.60
  • Volume (last session)409
  • Analyst consensusNo rating

Financials of LookSmart

Figures of Looksmart India Private Limited, the primary company behind LookSmart, for FY 2017. Revenue was ₹2.92 Cr (-37% year on year). Net profit was ₹39 Lakh (13% margin). EBITDA was ₹59.8 Lakh (20% margin).

  • ₹2.92 CrRevenue · FY 2017 · -37% YoY
  • ₹39 LakhNet profit · 13% margin
  • ₹59.8 LakhEBITDA · 20% margin
  • ₹10 LakhPaid-up capital
  • 5Employees (provident fund records)
Exchange-reported annual figures
YearRevenueNet incomeEBITDA
2023$953,000-$240,000-$164,000
2022$1.7M-$63,000$62,000
2021$1.9M-$325,000-$195,000

Balance sheet, profit and loss, cash flow and ratios of Looksmart India Private Limited are on its company page.

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Detailed financial statements for LookSmart

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Investments & Acquisitions by LookSmart

LookSmart has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Wisenut.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
AI-based solutions for search, chatbots, and data analysis are provided.
wisenut.comSeongnam-si, South Korea2000Mar 2002β€’β€’β€’β€’
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Complete acquisition details for LookSmart

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Timeline of LookSmart

5 dated milestones of LookSmart across 4 years, from founding to its latest funding, stage changes and deals.

  1. Founded LookSmart is founded.
  2. Funding First funding round.
  3. IPO Lists on the stock exchange (IPO).
  4. Funding Latest funding round, Post-IPO,.
  5. Acquisition Acquires Wisenut.

Competitors of LookSmart

LookSmart has 3 listed competitors in our database, 3 of them funded. They include Taboola, EX.CO and OpenWeb.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
taboola.com2007New York, United States$160M281
Ad network platform is utilized for content recommendations and monetization.
ex.co2012New York, United States$69.2M
Content management platform
openweb.com2012New York, United States$393M
Cross-device ad network is provided for conversation-based advertising.
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Detailed competitors of LookSmart

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Web traffic of LookSmart

Websites that share an audience with LookSmart (looksmart.com).

Similar websites

Websites whose visitors overlap most with LookSmart. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
lycos.com
100%
283.8K#126,783View details
hotbot.com
100%
#67,051View details
excite.com
99%
186K#242,216View details
dogpile.com
99%
746.6K#67,196View details
altavista.com
99%
52K#911,968View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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All 23 similar websites and full traffic analytics for LookSmart

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Top companies in Advertising & Marketing Tech

3 companies that operate in the same segment as LookSmart (Advertising & Marketing Tech) in United States, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
AI-powered platform manages marketing creatives and customer journeys.
1982San Jose, California, United StatesUSD 23.77 B30,710
Ad verification solutions are delivered for digital media campaigns.
2008New York, New York, United StatesUSD 396.5 MUSD 748.29 M1,200
Native advertising solutions are delivered via a cloud-based content platform.
2006New York, New York, United StatesUSD 403.72 MUSD 1.3 B1,800
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Related news about Looksmart

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Frequently Asked Questions about LookSmart

LookSmart was founded in 1998.

LookSmart is headquartered in San Francisco, United States. It is registered at San Francisco, California, United States.

LookSmart has 5 employees.

The primary company behind LookSmart, Looksmart India Private Limited, reported revenue of β‚Ή2.92 Cr for FY 2017, down 37% year on year.

LookSmart was founded in 1998 and is headquartered in San Francisco, United States. The company operates in the online search advertising sector, focusing on a cost-per-click (CPC) pricing model. Targeted, performance-based advertising is offered to advertisers through a network of publishers, with options to disable specific search sources. An Ad Center platform is provided for publishers, alongside proprietary technology used to detect and filter fraudulent traffic.

LookSmart's top competitors include Taboola, EX.CO and OpenWeb.

Yes, LookSmart is publicly traded on OTC under the ticker symbol LKST.

LookSmart has made 1 acquisition, including Wisenut.

LookSmart has 2 investors. Key investors include Macquarie Group, and Hyundai Venture Investment.

LookSmart operates through Looksmart India Private Limited.

The legal entities of LookSmart currently have 4 directors, including Judy Onghai, Michael Onghai, Meenakshi Jain and others.

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