About Oyela
Oyela is a Retail company based in Balangir (India) founded in 2021 by Anjan Kumar Patel and Rahul Gope. Multi-category fashion products are offered through an app-based community marketplace. It operates in the Retail and Media & Entertainment sectors. Oyela has raised $2.62 million across 3 funding rounds from investors including Angel List, Pictor Labs and LetsVenture. The company has 51 employees. Oyela was last valued at $7.22 million in August 2023. Its website oyela.in draws about 327 thousand monthly visits. Its Indian entity Oyela Technologies Private Limited reported revenue of ₹2.28 Cr. Oyela offers products and services including Pinstripes Flared Sleeves Shirt, Belted Tapered Pants, Navy Fit & Flare Corset Dress, and Parachute Pants. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Multi Category. Its competitors include Limeroad, CityMall and Wooplr; 2 of its 3 listed competitors have raised funding.
Company details
Oyela was founded in 2021 and is based in Balangir, India. An app-based platform is operated as a community marketplace in the fashion sector. Multi-category items such as jackets, dresses, bags, jewelry, shoes, and additional products from various brands are provided to users. The service facilitates peer-to-peer transactions within the community network.
- Headquarters Balangir, India
- Employees 51
- Founders Anjan Kumar Patel, Rahul Gope
- Stage Minicorn
- SectorsRetailMedia & Entertainment
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website oyela.in
- Social LinkedIn Facebook Instagram
- Legal Name Oyela Technologies Private Limited
- Date of Incorporation 21 Jun, 2021
- Jurisdiction Balangir, Odisha, India
- Annual Revenue₹2.28 Cr
FY 2025 · +122% YoY
- Net Loss-₹4.84 Cr
FY 2025 · -212% margin
- EBITDA-₹4.74 Cr
FY 2025 · -208% margin
- Total Equity Funding$2.62M (USD)
in 3 rounds
- Latest Funding Round$17.4K (USD), Seed
Aug 2023
- InvestorsAngel List
& 28 more
- Employee Count51
Associated legal entities of Oyela
Oyela is associated with 2 registered companies on The Company Check; the primary company is Oyela Technologies Private Limited. Each company page carries the filings, financials, charges and directors of that entity.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Oyela Technologies Private Limited CIN U14109OR2021PTC036765 | Active | 21 Jun 2021 | Balangir, Odisha | ₹2.3 Cr | 51 | 2 | View details |
| Oyela Technologies Private Limited CIN U74999OR2021PTC036765 | 21 Jun 2021 | Balangir, Odisha, India | View details |
Products & Services of Oyela
Oyela offers a comprehensive portfolio of products and services, including Pinstripes Flared Sleeves Shirt, Belted Tapered Pants, Navy Fit & Flare Corset Dress, and Parachute Pants.
Fashion shirt with pinstripes for casual and trendy wear
Pants featuring a belt for everyday comfortable styling
Dress designed for versatile fashion occasions
Pants with adjustable features for active use
Funding Insights of Oyela
Oyela has successfully raised a total of $2.62M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $17.4 thousand completed in August 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.62M
- Total Rounds 3
- Last Round Seed — $17,400
- First Round $865,600
(Jan 2022)
- Investors Count 29
All 3 funding rounds of Oyela with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2023 | $17,400 | Seed | $7.22M | – | |
| Mar 2023 | $1.73M | Seed | $7.3M | Prime Venture Partners | – |
| Jan 2022 | $865,600 | Seed | $••••• | Maninder Gulati |
| Date | Valuation | Stage |
|---|---|---|
| Aug 2023 | $7.22M | •••••••• |
| Mar 2023 | $7.3M | •••••••• |
| Jan 2022 | $••••• | •••••••• |
Full valuation and stage history of Oyela
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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Last known valuation $7.22M (Aug 2023). 29 investors in total: 10 institutional and 19 angel.
Investors in Oyela
Oyela has secured backing from 29 investors, including angel, venture fund, and institutional investors. Prominent investors backing the company include Angel List, Pictor Labs and LetsVenture.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital fund focused on tech startups | primevp.in | Bengaluru, India | ||
Micro venture capital fund focused on tech startups | 2020 | upsparks.vc | Bengaluru, India | |
Seed to series A startups receive investments from Good Capital. | goodcapital.vc | Delhi, India | ||
Pre-seed startups are invested in by Eximius Ventures. | eximiusvc.com | Gurugram, India | ||
AI-powered virtual staining for histopathology images is developed. | pictorlabs.tcc.mode | Bengaluru, India | ||
Limited information available | whitewatertek.tcc.mode | Delhi, India | ||
Alternative investment platform for startups and investors is operated. | 2010 | angellist.com | San Francisco, United States | |
AI-based tools for pathological image analysis are provided to labs. | 2019 | pictorlabs.ai | Los Angeles, United States | |
Online platform that connects startup founders with accredited investors, enabling early-stage fundraising and investment opportunities for private market growth | 2013 | letsventure.com | Bengaluru, India | |
| whitewaterteknetwork.tcc.mode |
Investor details for Oyela
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Board of directors of Oyela Technologies Private Limited (Oyela)
Oyela Technologies Private Limited is the primary company behind Oyela. The board of Oyela Technologies Private Limited currently have 2 directors; the longest-serving is Rahul Gope, appointed in 2021. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rahul Gope DIN 09210621 | Director | 21 Jun 2021 | 5 yrs 4 mo | Oyela Technologies Private Limited |
| Anjan Kumar Patel DIN 09376095 | Director | 26 Oct 2021 | 4 yrs 11 mo | Oyela Technologies Private Limited |
People of Oyela
2 people are tracked at Oyela (2 in leadership); the tracked headcount is 51.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Founder | Leadership |
Complete people profiles for Oyela
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Financials of Oyela
Figures of Oyela Technologies Private Limited, the primary company behind Oyela, for FY 2025. Revenue was ₹2.28 Cr (+122% year on year). Net loss was -₹4.84 Cr (-212% margin). EBITDA was -₹4.74 Cr (-208% margin). Revenue has grown at a compounded annual rate of +40% over three years.
- ₹2.28 CrRevenue · FY 2025 · +122% YoY
- -₹4.84 CrNet loss · -212% margin
- -₹4.74 CrEBITDA · -208% margin
- ₹1.9 LakhPaid-up capital
- 51Employees (provident fund records)
- +40%Revenue CAGR, 3 years
Balance sheet, profit and loss, cash flow and ratios of Oyela Technologies Private Limited are on its company page.
Detailed financial statements for Oyela
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Timeline of Oyela
4 dated milestones of Oyela across 2 years, from founding to its latest funding, stage changes and deals.
- Founded Oyela is founded.
- Funding First funding round of $866K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $17K.
Competitors of Oyela
Oyela has 3 listed competitors in our database, 2 of them funded. They include Limeroad, CityMall and Wooplr.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| limeroad.com | 2012 | Gurugram, India | $51.95M | 11,489 | Online social shopping marketplace for women fashion products | |
| citymall.live | 2019 | Gurugram, India | $153.38M | 1,597 | Multi-category products are retailed online by CityMall. | |
| wooplr.com | 2013 | Bengaluru, India | 2 | Operates a digital platform for fashion and lifestyle products. |
Detailed competitors of Oyela
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Web traffic of Oyela
The website of Oyela (oyela.in) receives about 327.4K visits a month and ranks #145,961 among all websites worldwide, #7,582 in Fashion and Apparel.
- Monthly visits327.4K
▲ 21.2% vs previous month
- Unique visitors126.6K
per month
- Global rank#145,961
among all websites
- Category rank#7,582
Lifestyle · Fashion and Apparel
- Bounce rate37%
- Pages per visit4.0
- Average visit3 min 06 sec
- DevicesDesktop 4% · Mobile 96%
Websites whose visitors overlap most with Oyela. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| offduty.in | 100% | 1.7M | #30,136 | View details | |
| octoberjaipur.in | 99% | 95.8K | #388,599 | View details | |
| littleboxindia.com | 98% | 1.7M | #25,594 | View details | |
bofrike.in | bofrike.in | 98% | #175,204 | – | |
cordstudio.in | cordstudio.in | 98% | #529,163 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Oyela
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Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as Oyela (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 |
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Related news about Oyela
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Frequently Asked Questions about Oyela
Oyela was founded in 2021 and raised its 1st funding round 1 year after it was founded.
Oyela is headquartered in Balangir, India. It is registered at Balangir, Odisha, India.
Oyela is a funded company, having raised a total of $2.62M across 3 funding rounds to date. The company's 1st funding round was a Seed of $865.6K, raised on Jan 2022.
Oyela has 51 employees.
The primary company behind Oyela, Oyela Technologies Private Limited, reported revenue of ₹2.28 Cr for FY 2025, up 122% year on year.
Oyela was founded in 2021 and is based in Balangir, India. An app-based platform is operated as a community marketplace in the fashion sector. Multi-category items such as jackets, dresses, bags, jewelry, shoes, and additional products from various brands are provided to users. The service facilitates peer-to-peer transactions within the community network.
Oyela offers Pinstripes Flared Sleeves Shirt, Belted Tapered Pants, Navy Fit & Flare Corset Dress, and Parachute Pants.
Oyela has 29 investors. Key investors include Angel List, Pictor Labs, LetsVenture, Upsparks Capital, and Bhaskar Raju Konduru.
The valuation of Oyela is $7.22M as of Aug 2023.
Oyela operates through Oyela Technologies Private Limited.
The legal entities of Oyela currently have 2 directors, including Rahul Gope, Anjan Kumar Patel.