
About Param
Param is a Financial Services company based in Ankara (Turkey) founded in 2014 by Emin Can Yilmaz and Serhan Yilmaz. Param is recognized as an electronic money institution in Turkey. It operates on a FinTech and Commission-Based model. Param has completed 4 acquisitions, including Nebim, PayCore and Twisto. Its chief executive, as recorded, is Emin Can Yilmaz. Its website param.com.tr draws about 1.3 million monthly visits. Param offers products and services including ParamKart, ParamPOS, and Findeks Risk Report. Its focus areas include Electronic Money and Payment Solutions. Its legal entity is TURK Elektronik Para A.Åž. Its competitors include Paynet, PayTR and SetSec; 1 of its 3 listed competitors has raised funding.
Company details
Param is established as an electronic money institution authorized by the Central Bank of Turkey. It is focused on providing digital financial solutions, including prepaid cards like ParamKart with cashback benefits and payment systems such as ParamPOS for secure transactions. Services are offered to both individual and corporate clients across various sectors. Innovative financial technology solutions are developed to enhance asset value and facilitate seamless money management. Operations are extended to Europe through ParamEU, integrating financial networks for broader accessibility.
Products & Services of Param
Param offers a comprehensive portfolio of products and services, including ParamKart, ParamPOS, and Findeks Risk Report.
Prepaid card offering cashback on various purchases.
Payment solution enabling secure and fast transactions.
Service providing instant credit risk score reports.
Apps and channels of Param
its YouTube channel Param has 6.11K subscribers and 30 videos.
Videos from Param
The most watched videos on Param's YouTube channel, Param (6.11K subscribers). Click a video to play it here.
More on Param.
Funding Insights of Param
- Total Rounds 1
- Investors Count 4
All 1 funding rounds of Param with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2022 | Seed | – | – |
4 investors in total: 4 institutional.
Investors in Param
Param has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include EBRD, Alpha Associates and CEECAT Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity and debt fund focused on small and mid-cap companies | ceecat.com | Luxembourg, Luxembourg | ||
Corporate advisory services are provided across multiple sectors. | 1991 | ebrd.com | London, United Kingdom | |
Investments are directed by Revo Capital toward Turkey-based startups. | revo.vc | Amstelveen, Netherlands | ||
Diversified investment management firm | 2004 | alpha-associates.ch | Zurich, Switzerland |
Investor details for Param
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Param
35 people are tracked at Param (13 in leadership, 22 in team).
| Name | Role | Group |
|---|---|---|
Emin Can Yilmaz | Co-Founder & Co-CEO | Leadership |
Serhan Yilmaz | Co-Founder | Leadership |
Serkan Aziz Oral | Co-CEO & General Manager | Leadership |
Berkay Bengü | Chief Technology Officer | Leadership |
Emin Can Yılmaz | Founder and CEO | Leadership |
Mustafa Çeti̇n | Chief Treasury Officer | Leadership |
Meltem Şahin | Director Of Retail Sales | Leadership |
Nemika Menevse | Head Of Business Development | Leadership |
Ilknur Uzunoglu | Chief Sales Officer (cso) | Leadership |
Bahadır Aktan | Executive Board Member - Group CTO | Leadership |
Meryem Tunca | Data Analytics & RPA Director | Leadership |
Gizem Ertan Üre | Human Resources Director | Leadership |
Emre Tunçel | Head Of Products | Leadership |
Kıvılcım Karalı | Project Management Office - Senior Manager | Team |
Erkan Ömür | EVP Of Digital Channels | Team |
Melisa Kabalay | Product Manager | Team |
Salih Öten | EVP Of Sales At Param | Team |
Serkan YILDIZ | International Cooperations And Product Development Manager | Team |
Ruşen Ali Ejder | Digital Product Manager | Team |
Hazan Dönmez | Muhasebe | Team |
15 more people are available in the full profile.
Complete people profiles for Param
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Param
Param has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Nebim, PayCore and Twisto.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
ERP software is provided for retailers, wholesalers, and manufacturers. | nebim.com.tr | Istanbul, Turkey | 1966 | Oct 2024 | •••• | |
Personal credit line loans are offered to consumers online. | twisto.cz | Prague, Czech Republic | 2013 | Aug 2023 | •••• | |
Digital payment solutions are provided for businesses and institutions. | paycore.com | Sarıyer, Turkey | 2001 | Aug 2023 | •••• | |
Digital transformation services, including digitisation and Salesforce implementation, are provided. | univera.com.tr | Izmir, Turkey | 1992 | Jun 2023 | •••• |
Complete acquisition details for Param
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Competitors of Param
Param has 3 listed competitors in our database, 1 of them funded. They include Paynet, PayTR and SetSec.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| paynet.com.tr | 2015 | Istanbul, Turkey | Payment gateways, PoS terminals, and accounting software are provided. | |||
| paytr.com | 2009 | Izmir, Turkey | Virtual POS solutions are offered for eCommerce and physical stores. | |||
| setsec.com | 2012 | Istanbul, Turkey | $18,212 | Develops specialized software for secure payment solutions. |
Detailed competitors of Param
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of Param
The website of Param (param.com.tr) receives about 1.3M visits a month and ranks #49,456 among all websites worldwide, #1,656 in Legal.
- Monthly visits1.3M
▲ 4.3% vs previous month
- Unique visitors687.2K
per month
- Global rank#49,456
among all websites
- Category rank#1,656
Law and Government · Legal
- Bounce rate34%
- Pages per visit2.2
- Average visit1 min 34 sec
- DevicesDesktop 29% · Mobile 71%
Websites whose visitors overlap most with Param. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
mevzuat.gov.tr | mevzuat.gov.tr | 100% | #25,606 | – | |
barobirlik.org.tr | barobirlik.org.tr | 92% | #61,103 | – | |
| barokart.com.tr | 91% | #4,708,780 | View details | ||
uhap.com.tr | uhap.com.tr | 87% | #77,150 | – | |
makbuztek.com.tr | makbuztek.com.tr | 81% | #101,840 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Param
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Related news about Param
Complete news archive for Param
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Param
Param was founded in 2014 and raised its 1st funding round 8 years after it was founded.
Param is headquartered in Ankara, Turkey. It is registered at Ankara, Ankara, Turkey.
Emin Can Yilmaz is the CEO of Param, as recorded in our data. They have also founded this company.
Param is established as an electronic money institution authorized by the Central Bank of Turkey. It is focused on providing digital financial solutions, including prepaid cards like ParamKart with cashback benefits and payment systems such as ParamPOS for secure transactions. Services are offered to both individual and corporate clients across various sectors. Innovative financial technology solutions are developed to enhance asset value and facilitate seamless money management. Operations are extended to Europe through ParamEU, integrating financial networks for broader accessibility.
Param offers ParamKart, ParamPOS, and Findeks Risk Report.
Param has 4 investors. Key investors include EBRD, Alpha Associates, CEECAT Capital, and Revo Capital.
Param operates through Turk Elektronik Para A.Åž..
The website of Param receives about 1.3 million visits a month and ranks #49,456 among all websites worldwide.
