About Payload CMS
Payload CMS is a company based in Grand Rapids (United States) founded in 2018 by James Mikrut, Elliot DeNolf, and Dan Ribbens was acquired by Figma in June 2025.. Payload CMS has raised $5.2 million across 2 funding rounds from investors including MongoDB, Figma and Gradient Ventures. Payload CMS offers products and services including Payload Framework and Payload Cloud. Payload CMS operates in a competitive market with competitors including Webflow, Yext, Contentstack, Progress and WordPress, among others.
- Headquarter Grand Rapids, United States
- Founders James Mikrut, Elliot DeNolf, Dan Ribbens
-
Sectors
Technology
-
Email
***********
-
Phone
*********
-
Website
*********
-
Social
*********
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Products & Services of Payload CMS
Payload CMS offers a comprehensive portfolio of products and services, including Payload Framework and Payload Cloud. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Code-based backend for building Next.js applications and content systems.
Platform for deploying and managing entire application stacks.
Unlock access to complete
Unlock access to complete
Funding Insights of Payload CMS
Payload CMS has successfully raised a total of $5.2M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $4.7 million completed in November 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 2
- Last Round Seed — $4.7M
-
First Round
First Round
(21 Jun 2022)
- Investors Count 6
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov, 2022 | Amount | Seed - Payload CMS | Valuation | Gradient Ventures | |
| Jun, 2022 | Amount | Seed - Payload CMS | Valuation | Y Combinator |
|
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Payload CMS
Payload CMS has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include MongoDB, Figma and Gradient Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Venture capital arm of Alphabet Inc. investing in AI
|
Founded Year | Domain | Location | |
|
Early-stage startups are accelerated via funding and educational programs.
|
Founded Year | Domain | Location | |
|
Early-stage investments are provided to transformative technology companies.
|
Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
|
Venture capital is directed toward companies in multiple sectors.
|
Founded Year | Domain | Location | |
|
Venture capital is invested in cybersecurity, fintech, and AI startups.
|
Founded Year | Domain | Location |
Investments & Acquisitions by Payload CMS
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
|
Bionic investment advisor platform
|
2016 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 | ||||
|
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
|
2014 | ||||
|
Fine Asian gourmet food is offered by an internet-first restaurant.
|
2016 |
Financial Statements - Payload CMS
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Payload Cms Comparisons
Competitors of Payload CMS
Payload CMS operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Webflow, Yext, Contentstack, Progress and WordPress, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Cloud based website development platform
|
|
| domain | founded_year | HQ Location |
Cloud-based brand management solutions provider
|
|
| domain | founded_year | HQ Location |
Digital experience platform offering headless CMS
|
|
| domain | founded_year | HQ Location |
IDE-based software is provided for application development and management.
|
|
| domain | founded_year | HQ Location |
Cloud-based website development and content management platform is offered.
|
|
| domain | founded_year | HQ Location |
Content is created, managed, and distributed via a cloud-based platform.
|
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
|
| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
|
| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
|
|
| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
|
Latest news on Payload Cms
Frequently Asked Questions about Payload CMS
When was Payload CMS founded?
Payload CMS was founded in 2018 and raised its 1st funding round 4 years after it was founded.
Where is Payload CMS located?
Payload CMS is headquartered in Grand Rapids, United States. It is registered at Grand Rapids, Michigan, United States.
Is Payload CMS a funded company?
Payload CMS is a funded company, having raised a total of $5.2M across 2 funding rounds to date. The company's 1st funding round was a Seed of $500K, raised on Jun 21, 2022.
What does Payload CMS do?
Headless CMS and application framework. It is a CMS built with Node.js, React, and MongoDB. Its modules include Mongo database to store, retrieve, and manipulate data via REST and GraphQL APIs, access control solution, email verification, login, and password reset solutions. Monetizes through subscription-based pricing plans.
Who are the top competitors of Payload CMS?
Payload CMS's top competitors include Webflow, Contentstack and Yext.
What products or services does Payload CMS offer?
Payload CMS offers Payload Framework and Payload Cloud.
Who are Payload CMS's investors?
Payload CMS has 7 investors. Key investors include MongoDB, Figma, Gradient Ventures, Y Combinator, and SV Angel.
Book a demo & talk to our team
Share a few details and we’ll reach out to schedule a session.