Peel-Works

Mumbai, India Founded: 2010 • Age: 16 yrs Minicorn
Provider of CRM software for grocery retailers

About Peel-Works

Peel-Works is a Technology company based in Mumbai (India) founded in 2010 by Pushkar Raj, Samir Ladak, Arvind Balagopalan, and Sachin Chhabra. Provider of CRM software for grocery retailers. Peel-Works has raised $22.58 million across 13 funding rounds from investors including HDFC Bank, CESC and BlackSoil. The company has 353 employees. Peel-Works was last valued at $35.13 million in April 2021. Its chief executive, as recorded, is Sachin Chhabra. Its Indian entity Peel-Works Private Limited reported revenue of β‚Ή24.30 Cr. Its focus areas include Enterprise Applications, Sales Force Automation, CRM and Enterprise Suite.

Company details

Peel-Works was established in 2010 in Mumbai, India, as a provider of CRM software tailored for grocery retailers. Leads are managed and real-time communication is enabled via the platform. Additional solutions encompass order fulfillment, warehousing, trucking operations, customer support, and staffing services. Operations focus on streamlining retail processes within the software sector.

  • Headquarters Mumbai, India
  • Employees 353
  • Founders Pushkar Raj, Samir Ladak, Arvind Balagopalan, Sachin Chhabra
  • Stage Minicorn
  • Sectors
    Technology
  • Email
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  • Phone
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  • Website peel-works.com
  • Social LinkedIn X Facebook
  • Legal Name Peel-Works Private Limited
  • Date of Incorporation 08 Sep, 2010
  • Jurisdiction Mumbai, Maharashtra, India
Operational Areas
Key Metrics
  • Annual Revenue
    ₹24.30 Cr

    FY 2025 · -67% YoY

  • Net Loss
    -₹2.23 Cr

    FY 2025 · -9% margin

  • EBITDA
    ₹60.5 Lakh

    FY 2025 · 2% margin

  • Total Equity Funding
    $22.58M (USD)

    in 13 rounds

  • Latest Funding Round
    $1.6M (USD), Series D

    Apr 2021

  • Investors
    HDFC Bank

    & 91 more

  • Employee Count
    353

Funding Insights of Peel-Works

Peel-Works has successfully raised a total of $22.58M across 13 strategic funding rounds. The most recent funding activity was a Series D round of $1.6 million completed in April 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $22.58M
  • Total Rounds 13
  • Last Round Series D β€” $1.6M
  • First Round $644,911

    (Jan 2012)

  • Investors Count 92

Latest 10 of 13 funding rounds of Peel-Works with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Apr 2021$1.6MSeries D$35.13MAnita Menezes Family Trust, Devigroup
Oct 2020$2MSeries D––
–
Oct 2020$1MDebt – Conventional––
Mar 2020$3.51MSeries D$34.01MCESC
Nov 2019$1.34MSeries C$β€’β€’β€’β€’β€’Inventus Capital Partners, Chiratae Ventures
Jan 2019Debt – Venture––
Nov 2018$5.79MSeries B$β€’β€’β€’β€’β€’Equanimity Investments
Mar 2017$3.77MSeries B–Unilever Ventures, Chiratae Ventures
Nov 2015$1.47MSeries A$β€’β€’β€’β€’β€’Chiratae Ventures
Jul 2014$2MSeries A$β€’β€’β€’β€’β€’Chiratae Ventures, Athera
Valuation history
DateValuationStage
Apr 2021$35.13Mβ€’β€’β€’β€’β€’β€’β€’β€’
Mar 2020$34.01Mβ€’β€’β€’β€’β€’β€’β€’β€’
Nov 2019$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Nov 2018$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Nov 2015$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jul 2014$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Jun 2014$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
Sep 2013$β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Peel-Works

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Last known valuation $35.13M (Apr 2021). 92 investors in total: 27 institutional and 65 angel.

Investors in Peel-Works

Peel-Works has secured backing from 92 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include HDFC Bank, CESC and BlackSoil.

All
Venture Fund
Institutional
Angel
InvestorDescriptionFounded YearDomainLocation
Multiple sectors are invested in by the private equity firm.
anitamenezesfamilytrust.tcc.mode
Private equity firm focused on multiple sectors
garimellafamilytrust.tcc.modeMumbai, India
Early growth stage companies are invested in across multiple sectors.
2017rpsgventuresltd.comKolkata, India
Early-stage investments are targeted by Inventus Capital Partners.
inventuscap.comBurlingame, United States
Venture capital fund focused on seed-stage startups
chiratae.comBengaluru, India
Corporate-backed venture capital firm focused on consumer tech and multiple sectors
unileverventures.comLondon, United Kingdom
Venture capital investments in early-stage Indian startups focusing on technology and innovation.
2017equanimityinvestments.comMumbai, India
Private debt and equity funds are managed for technology sectors.
trifectacapital.inGurugram, India
Early-stage venture capital investments are provided by Athera.
2008atheravp.comBengaluru, India
Tech focused Venture Capital firm investing globally
idgventures.comSan Francisco, United States
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Investor details for Peel-Works

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Board of directors of Peel-Works Private Limited (Peel-Works)

Peel-Works Private Limited is the primary company behind Peel-Works. The board of Peel-Works Private Limited currently have 2 directors; the longest-serving is Kamalkishore Purshotamdas Hada, appointed in 2026. 9 earlier directors have ceased.

DirectorDesignationAppointedTenureEntity
Kamalkishore Purshotamdas Hada
DIN 00031310
Director21 Aug 20262 moPeel-Works Private Limited
Ritesh Kamalkishore Hada
DIN 01919749
Director21 Aug 20262 moPeel-Works Private Limited

People of Peel-Works

4 people are tracked at Peel-Works (4 in leadership); the tracked headcount is 353.

NameRoleGroup
Co-FounderLeadership
Samir Ladak
Co-FounderLeadership
Arvind Balagopalan
Co-FounderLeadership
Co-Founder & CEOLeadership
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Financials of Peel-Works

Figures of Peel-Works Private Limited, the primary company behind Peel-Works, for FY 2025. Revenue was ₹24.30 Cr (-67% year on year). Net loss was -₹2.23 Cr (-9% margin). EBITDA was ₹60.5 Lakh (2% margin). Revenue has grown at a compounded annual rate of -37% over three years and -18% over five years.

  • ₹24.30 CrRevenue · FY 2025 · -67% YoY
  • -₹2.23 CrNet loss · -9% margin
  • ₹60.5 LakhEBITDA · 2% margin
  • ₹11.1 LakhPaid-up capital
  • 353Employees (provident fund records)
  • -37%Revenue CAGR, 3 years
  • -18%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Peel-Works Private Limited are on its company page.

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Detailed financial statements for Peel-Works

Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.

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  • Downloads

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Timeline of Peel-Works

4 dated milestones of Peel-Works across 11 years, from founding to its latest funding, stage changes and deals.

  1. Founded Peel-Works is founded.
  2. Funding First funding round of $645K.
  3. Milestone Reaches Minicorn status.
  4. Funding Latest funding round, Series D, of $1.6M.

Web traffic of Peel-Works

Websites that share an audience with Peel-Works (peel-works.com).

Similar websites

Websites whose visitors overlap most with Peel-Works. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
qyuki.com
100%
2.4K#6,620,310View details
techcircle.vccircle.com
techcircle.vccircle.com
84%
–
yourstory.com
83%
1.5M#54,410View details
moveinsync.com
79%
369.6K#99,969View details
f6mail.rediff.com
f6mail.rediff.com
43%
–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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Related news about Peel-Works

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Frequently Asked Questions about Peel-Works

Peel-Works was founded in 2010 and raised its 1st funding round 2 years after it was founded.

Peel-Works is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.

Sachin Chhabra is the CEO of Peel-Works, as recorded in our data. They have also founded this company.

Peel-Works is a funded company, having raised a total of $22.58M across 13 funding rounds to date. The company's 1st funding round was a Series A of $2M, raised on Jan 2012.

Peel-Works has 353 employees.

The primary company behind Peel-Works, Peel-Works Private Limited, reported revenue of β‚Ή24.30 Cr for FY 2025, down 67% year on year.

Peel-Works was established in 2010 in Mumbai, India, as a provider of CRM software tailored for grocery retailers. Leads are managed and real-time communication is enabled via the platform. Additional solutions encompass order fulfillment, warehousing, trucking operations, customer support, and staffing services. Operations focus on streamlining retail processes within the software sector.

Peel-Works has 92 investors. Key investors include HDFC Bank, CESC, BlackSoil, Pinnacle Industries, and RPSG Ventures.

The valuation of Peel-Works is $35.13M as of Apr 2021.

Peel-Works operates through Peel-Works Private Limited.

The legal entities of Peel-Works currently have 2 directors, including Kamalkishore Purshotamdas Hada, Ritesh Kamalkishore Hada.

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