About Perion
Perion is a company based in Holon (Israel) founded in 1999.. The company has 528 employees as of December 31, 2024. Perion has completed 10 acquisitions, including Captain Growth, Content IQ and Greenbids. Perion offers products and services including Connected TV Advertising, Dynamic Audio Ads, Digital Out-of-Home, and Omnichannel Solutions. Perion operates in a competitive market with competitors including InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others.
- Headquarter Holon, Israel
- Employees 528 as on 31 Dec, 2024
- Stage Public
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Sectors
Media & Entertainment
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Perion Network Ltd
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Annual Revenue
$498.29 M-32.95as on Dec 31, 2024
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Net Profit
$12.61 M-89.03as on Dec 31, 2024
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EBITDA
$21.83 M-85.16as on Dec 31, 2024
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Latest Funding Round
$10.13 M (USD), Post-IPO
Dec 09, 2015
- Investors
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Employee Count
528
as on Dec 31, 2024
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Investments & Acquisitions
Captain Growth
& 9 more
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IPO & Listings of Perion
Perion is a publicly listed company on the NASDAQ with ticker symbol PERI in USA, operating in the Technology services sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of Perion
Perion offers a comprehensive portfolio of products and services, including Connected TV Advertising, Dynamic Audio Ads, Digital Out-of-Home, and Omnichannel Solutions. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
High-impact advertising on connected TVs for targeted audiences
AI-based dynamic ads for enhanced audio engagement
Programmatic ads for outdoor digital displays
Integrated tools for retailers to connect with consumers
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Leadership Team
23 people
Software Development Team
13 people
Product Management Team
11 people
Sales and Marketing
11 people
Finance and Accounting
8 people
Operations Team
5 people
Advisor Team
4 people
Human Resources and Administration
4 people
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Funding Insights of Perion
- Total Funding Total Funding
- Total Rounds 2
- Last Round Post-IPO — $10.1M
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First Round
First Round
(01 Dec 2015)
- Investors Count 1
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Dec, 2015 | Amount | Post-IPO - Perion | Valuation |
investors |
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| Dec, 2015 | Amount | Debt – Conventional - Perion | Valuation |
investors |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Perion
Perion has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include LeumiTech. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Provides a rebranded front-end for Leumi Bank services.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Perion
Perion has strategically engaged in corporate development activities, having acquired 10 companies. Notable acquisitions include Captain Growth, Content IQ and Greenbids. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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AI-driven sustainable ad optimization is delivered to enterprises.
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2022 | ||||
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AI-based advertising analytics platform
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2017 | ||||
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Digital OOH DSP platform is utilized for targeted ad campaigns.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Perion
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Perion Comparisons
Competitors of Perion
Perion operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as InMobi, Tapjoy, Vungle, Mobvista and Digital Turbine, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Platform offering mobile ad network software
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| domain | founded_year | HQ Location |
Mobile advertising & monetization
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| domain | founded_year | HQ Location |
Mobile apps are promoted and monetized via in-app video trailers.
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| domain | founded_year | HQ Location |
Mobile advertising platform and ad network
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| domain | founded_year | HQ Location |
Mobile advertising network platform
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| domain | founded_year | HQ Location |
Mobile ad campaigns are managed and optimized via ML platform.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Perion
Frequently Asked Questions about Perion
When was Perion founded?
Perion was founded in 1999 and raised its 1st funding round 16 years after it was founded.
Where is Perion located?
Perion is headquartered in Holon, Israel.
How many employees does Perion have?
As of Dec 31, 2024, the latest employee count at Perion is 528.
What is the annual revenue of Perion?
Annual revenue of Perion is $498.29M as on Dec 31, 2024.
What does Perion do?
Founded in 1999 and based in Holon, Israel, Perion operates as an AI-driven platform in the digital advertising sector. Advertisers and publishers are linked to facilitate real-time monetization of applications and content. Services encompass CTV, OOH, social, and audio ads, among others. Campaigns are activated, monitored, and optimized continuously through the platforms tools.
What products or services does Perion offer?
Perion offers Connected TV Advertising, Dynamic Audio Ads, Digital Out-of-Home, and Omnichannel Solutions.
Is Perion publicly traded?
Yes, Perion is publicly traded on NASDAQ under the ticker symbol PERI.
How many acquisitions has Perion made?
Perion has made 10 acquisitions, including Captain Growth, Content IQ, and Greenbids.
Who are Perion's investors?
Perion has 1 investor. Key investors include LeumiTech.
What is Perion's ticker symbol?
The ticker symbol of Perion is PERI on NASDAQ.
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