About Planet Dog
Planet Dog is a Consumer company based in Portland (United States) founded in 1997 by Alex Fisher, and was acquired by Outward Hound in October 2018. Pet care products are manufactured and distributed globally. Its chief executive, as recorded, is Colleen McCracken. Its focus areas include Consumer Goods, Pet Care Products and Multi-Category.
Company details
Planet Dog was founded in 1997 in Portland, United States, within the pet care sector. A range of products including toys, collars, leashes, harnesses, travel bowls, food bags, and treats is manufactured. These items are distributed worldwide via online and offline stores, along with partnered retail outlets. Operations focus on direct sales and retail partnerships to reach international markets.
- Headquarters Portland, United States
- Founders Alex Fisher
- Stage Acquired
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website planetdog.com
- Social LinkedIn X Facebook
- Acquired by Outward Hound (Oct 2018)
- Investors
- Acquired byOutward Hound
(Oct 2018)
Investors in Planet Dog
Planet Dog has secured backing from 1 investor. Prominent investors backing the company include Outward Hound.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Manufacturer and distributor of pet products | 1992 | outwardhound.com | Denver, United States |
Investor details for Planet Dog
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Planet Dog
2 people are tracked at Planet Dog (2 in leadership).
| Name | Role | Group |
|---|---|---|
Alex Fisher | Founder | Leadership |
Colleen McCracken | CEO | Leadership |
Complete people profiles for Planet Dog
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Planet Dog
2 dated milestones of Planet Dog across 21 years, from founding to its latest funding, stage changes and deals.
- Founded Planet Dog is founded.
- Exit Acquired by Outward Hound.
Web traffic of Planet Dog
Websites that share an audience with Planet Dog (planetdog.com).
Websites whose visitors overlap most with Planet Dog. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ruffwear.com | 100% | #137,096 | View details | ||
westpawdesign.com | westpawdesign.com | 93% | – | ||
| dog.com | 87% | 5.6K | View details | ||
| sitstay.com | 77% | 4.5K | #2,654,416 | View details | |
olivegreendog.com | olivegreendog.com | 75% | – | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 24 similar websites and full traffic analytics for Planet Dog
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 24 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Pet Care Products & Services
3 companies that operate in the same segment as Planet Dog (Pet Care Products & Services) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Pet food products are provided through an internet-first brand. | 1894 | St. Louis, Missouri, United States | ||||
Birdbuddy is recognized for its AI-powered smart bird feeders. | 2002 | Wilmington, Delaware, United States | USD 30.97 M | |||
Manufacturer and distributor of health and wellness products for dogs and cats | 2010 | Eagle, Idaho, United States | USD 2 M | USD 1.1 B | 1,933 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Planet Dog
Planet Dog was founded in 1997.
Planet Dog is headquartered in Portland, United States. It is registered at Portland, Oregon, United States.
Colleen McCracken is the CEO of Planet Dog, as recorded in our data.
Planet Dog was founded in 1997 in Portland, United States, within the pet care sector. A range of products including toys, collars, leashes, harnesses, travel bowls, food bags, and treats is manufactured. These items are distributed worldwide via online and offline stores, along with partnered retail outlets. Operations focus on direct sales and retail partnerships to reach international markets.
Planet Dog has 1 investor. Key investors include Outward Hound.
Yes. Planet Dog was acquired by Outward Hound in October 2018.