Playable Factory

Besiktas, Turkey Founded: 2018 • Age: 8 yrs Acquired By Tamatem
A gaming monetization platform is provided for developers.

About Playable Factory

Playable Factory is a company based in Besiktas (Turkey) founded in 2018 was acquired by Tamatem in April 2026. It operates as a SaaS (Software-as-a-Service), and Professional Services. Playable Factory offers products and services including Playable, Flex, Ready, Insight, and Studio. Playable Factory operates in a competitive market with competitors including Playmob, TreSensa, BringIt, Sayollo and Real Media Now, among others.

  • Headquarter Besiktas, Turkey
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Playable Factory Yazılım Ticaret Anonim Şirketi
Operational Areas
Media & Entertainment → Gaming & Interactive Entertainment
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Latest Funding Round
  • Investors
    Tamatem

    & 1 more

  • Employee Count
    Employee Count
  • Acquired by
    Tamatem

    (Apr 21, 2026)

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Products & Services of Playable Factory

Playable Factory offers a comprehensive portfolio of products and services, including Playable, Flex, Ready, Insight, and Studio. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Playable ads are developed for high engagement rates.

Video ads are transformed into interactive playable experiences.

Playable ads are created using customizable no-code templates.

Ad performance is tracked with customizable metrics graphics.

Playable ad engines are built for 2D/3D games.

People of Playable Factory
Headcount 10-50
Employee Profiles 7
Employee Profiles
People
Lichi Wu
VP Sales And Partnerships, APAC
People
Rohit Rawat
Vice President Partnerships(apac)
People
Hatim Khan
Growth Manager (emea)
People
Gokce Oguz
Co-founder

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Funding Insights of Playable Factory

  • Total Funding
  • Total Rounds 1
  • Last Round
  • First Round
  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Feb, 2025 Amount Seed - Playable Factory Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Playable Factory

Playable Factory has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Tamatem and Ludus Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Ludus Ventures is focused on investing in gaming startups.
Founded Year Domain Location
Multi-genre mobile games are published for the Arabic market.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Playable Factory

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Playable Factory

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Playable Factory Comparisons

Employees
+
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Competitors of Playable Factory

Playable Factory operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Playmob, TreSensa, BringIt, Sayollo and Real Media Now, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
A crowdfunding platform connects gamers to brands for charitable causes.
domain founded_year HQ Location
Playable advertisements provider for marketing of games and brands
domain founded_year HQ Location
A platform for monetization and engagement in social games.
domain founded_year HQ Location
Game monetization is enabled via advertisements during active play.
domain founded_year HQ Location
Advertising solutions provider for game developers
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Playable Factory

Frequently Asked Questions about Playable Factory

When was Playable Factory founded?

Playable Factory was founded in 2018 and raised its 1st funding round 7 years after it was founded.

Where is Playable Factory located?

Playable Factory is headquartered in Besiktas, Turkey. It is registered at Besiktas, Istanbul, Turkey.

What does Playable Factory do?

Playable Factory is engaged in developing interactive playable ads for digital marketing. Solutions are provided for game publishers, brands, and agencies across various industries. Products like Playable, Flex, Ready, Insight, and Studio are offered to design, customize, and analyze ad performance. Custom campaigns are created for major clients like Unilever, McDonalds, and Zynga to enhance user engagement and conversion rates.

Who are the top competitors of Playable Factory?

Playable Factory's top competitors include TreSensa, Playmob and Incymo.

What products or services does Playable Factory offer?

Playable Factory offers Playable, Flex, Ready, Insight, and Studio.

Who are Playable Factory's investors?

Playable Factory has 2 investors. Key investors include Tamatem, and Ludus Ventures.

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