About Playable Factory
Playable Factory is a Media & Entertainment company based in Besiktas (Turkey) founded in 2018, and was acquired by Tamatem in April 2026. A gaming monetization platform is provided for developers. It operates on a SaaS (Software-as-a-Service) and Professional Services model. Its website playablefactory.com draws about 17 thousand monthly visits. Playable Factory offers products and services including Playable, Flex, Ready, Insight, and Studio. Its focus areas include Technology, Advertising Technology and Digital Advertising Platforms. Its legal entity is Playable Factory Yazılım Ticaret Anonim Şirketi.
Company details
Playable Factory is engaged in developing interactive playable ads for digital marketing. Solutions are provided for game publishers, brands, and agencies across various industries. Products like Playable, Flex, Ready, Insight, and Studio are offered to design, customize, and analyze ad performance. Custom campaigns are created for major clients like Unilever, McDonalds, and Zynga to enhance user engagement and conversion rates.
- Headquarters Besiktas, Turkey
- Stage Acquired
- SectorsMedia & Entertainment
- Website playablefactory.com
- Social LinkedIn
- Acquired by Tamatem (Apr 2026)
- Legal Name Playable Factory Yazılım Ticaret Anonim Şirketi
Products & Services of Playable Factory
Playable Factory offers a comprehensive portfolio of products and services, including Playable, Flex, Ready, Insight, and Studio.
Playable ads are developed for high engagement rates.
Video ads are transformed into interactive playable experiences.
Playable ads are created using customizable no-code templates.
Ad performance is tracked with customizable metrics graphics.
Playable ad engines are built for 2D/3D games.
Funding Insights of Playable Factory
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of Playable Factory with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2025 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Playable Factory
Playable Factory has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Tamatem and Ludus Ventures.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Ludus Ventures is focused on investing in gaming startups. | 2021 | ludus.vc | Luxembourg, Luxembourg | |
Multi-genre mobile games are published for the Arabic market. | 2013 | tamatem.co | Mountain View, United States |
Investor details for Playable Factory
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Playable Factory
7 people are tracked at Playable Factory (5 in leadership, 2 in team).
| Name | Role | Group |
|---|---|---|
Lichi Wu | VP Sales And Partnerships, APAC | Leadership |
Rohit Rawat | Vice President Partnerships(apac) | Leadership |
Gokce Oguz | Co-founder | Leadership |
Berat Oguz | Co-founder And CEO | Leadership |
Orkuncan Aydin | COO | Leadership |
Hatim Khan | Growth Manager (emea) | Team |
Kübra Kızılırmak | People And Culture Specialist | Team |
Complete people profiles for Playable Factory
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Playable Factory
3 dated milestones of Playable Factory across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Playable Factory is founded.
- Funding First funding round.
- Exit Acquired by Tamatem.
Web traffic of Playable Factory
The website of Playable Factory (playablefactory.com) receives about 17.2K visits a month.
- Monthly visits17.2K
▼ 6.8% vs previous month
Websites whose visitors overlap most with Playable Factory. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| skillsbooster.net | 100% | #5,031,583 | View details | ||
| easypromosapp.com | 53% | #173,282 | View details | ||
| linkedin.com | 48% | 1.9B | #18 | View details | |
| google.com | 47% | 85.8B | #1 | View details | |
| adjust.com | 44% | 90.8M | #721 | View details |
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Related news about Playable Factory
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Frequently Asked Questions about Playable Factory
Playable Factory was founded in 2018 and raised its 1st funding round 7 years after it was founded.
Playable Factory is headquartered in Besiktas, Turkey. It is registered at Besiktas, Istanbul, Turkey.
Playable Factory is engaged in developing interactive playable ads for digital marketing. Solutions are provided for game publishers, brands, and agencies across various industries. Products like Playable, Flex, Ready, Insight, and Studio are offered to design, customize, and analyze ad performance. Custom campaigns are created for major clients like Unilever, McDonalds, and Zynga to enhance user engagement and conversion rates.
Playable Factory offers Playable, Flex, Ready, Insight, and Studio.
Playable Factory has 2 investors. Key investors include Tamatem, and Ludus Ventures.
Playable Factory operates through Playable Factory Yazılım Ticaret Anonim Şirketi.
Yes. Playable Factory was acquired by Tamatem in April 2026.