About PlaySpark
PlaySpark is a company based in Melbourne (Australia) founded in 2020. It operates as a SaaS, and B2B. PlaySpark offers products and services including Game Creator Platform, Playable Ads, and Analytics Dashboard. PlaySpark operates in a competitive market with competitors including Unity, Rec Room, Unreal Engine, Corona Labs and Beamable, among others.
- Headquarter Melbourne, Australia
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EducationMedia & Entertainment
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Products & Services of PlaySpark
PlaySpark offers a comprehensive portfolio of products and services, including Game Creator Platform, Playable Ads, and Analytics Dashboard. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Platform for creating branded mobile games without coding expertise.
Interactive ads that engage users through short game experiences.
Tool for monitoring player behavior and campaign performance in real time.
Funding Insights of PlaySpark
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investments & Acquisitions by PlaySpark
| Company Name | Description | Domain | Location | Founded Year | Amount |
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - PlaySpark
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Playspark Comparisons
Competitors of PlaySpark
PlaySpark operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Unity, Rec Room, Unreal Engine, Corona Labs and Beamable, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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Unity is recognized as a leading real-time development platform.
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Tools for creating and playing games are provided without coding.
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| domain | founded_year | HQ Location |
Game engine developed by Epic Games
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| domain | founded_year | HQ Location |
Cross-platform framework for mobile game and app development is offered.
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Game engine solutions provider
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| domain | founded_year | HQ Location |
Video games and engines are developed by this independent studio.
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Frequently Asked Questions about PlaySpark
When was PlaySpark founded?
PlaySpark was founded in 2020.
Where is PlaySpark located?
PlaySpark is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
What does PlaySpark do?
PlaySpark provides a no-code platform for brands to create customized mobile games quickly, integrating branding and interactive ads to drive user engagement and loyalty. It offers features like drag-and-drop game design, in-game marketing rewards, and real-time analytics for campaign optimization. Based on client testimonials, it serves sectors like sports and retail, helping brands achieve higher conversion rates through gamified experiences. The platform supports rapid deployment and cost-effective solutions for various marketing needs.
Who are the top competitors of PlaySpark?
PlaySpark's top competitors include Unity, Rec Room and Unreal Engine.
What products or services does PlaySpark offer?
PlaySpark offers Game Creator Platform, Playable Ads, and Analytics Dashboard.