About PLI
PLI is a Business Services company based in Las Vegas (United States) founded in 1988, and was acquired by Platinum Equity in July 2018. Hotel keys and cards are manufactured for hospitality use. It operates on a Direct-to-Consumer (D2C) and B2B2C model. PLI has completed 2 acquisitions, including Harvardcardsystems and PSA Insights. Its chief executive, as recorded, is Thomas Garland. Its website plicards.com draws about 11 thousand monthly visits. PLI offers products and services including Gift & Loyalty Cards, Hospitality Key Cards, Event Key Cards, and Casino Cards. Its focus areas include Manufacturing, Printing and Card Production. Its competitors include Townsquare Media, Tinuiti and Prophet; 3 of its 3 listed competitors have raised funding.
Company details
End-to-end card marketing solutions are offered by PLI, specializing in design, production, packaging, displays, and fulfillment. Services are extended across retail, hospitality, events, casino, cruise, entertainment, and transit sectors. Innovative gift, loyalty, and key cards are produced with advanced technologies like RFID and magstripe. Custom packaging and displays are created to enhance brand engagement and drive revenue. Fulfillment services are streamlined for both B2B and B2C needs, ensuring efficiency and quality.
- Headquarters Las Vegas, United States
- Stage Acquired
- SectorsBusiness Services
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website plicards.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Platinum Equity (Jul 2018)
- Latest Funding Round$12.4M (USD), Debt – Conventional
Nov 2016
- InvestorsMosaic Capital Partners
& 2 more
- Investments & AcquisitionsHarvardcardsystems
& 1 more
- Acquired byPlatinum Equity
(Jul 2018)
Products & Services of PLI
PLI offers a comprehensive portfolio of products and services, including Gift & Loyalty Cards, Hospitality Key Cards, Event Key Cards, and Casino Cards.
Custom cards are provided for gift and loyalty programs.
Key cards are crafted for global hotel brands.
Sponsored key cards are offered for seamless events.
Custom RFID cards are designed for casino guests.
Apps and channels of PLI
its YouTube channel PLI Card Marketing Solutions has 311 subscribers and 13 videos.
Videos from PLI
The most watched videos on PLI's YouTube channel, PLI Card Marketing Solutions (311 subscribers). Click a video to play it here.
More on PLI Card Marketing Solutions.
Funding Insights of PLI
- Total Rounds 2
- Last Round Debt – Conventional β $12.4M
- Investors Count 2
All 2 funding rounds of PLI with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2016 | $12.4M | Debt – Conventional | β | β | |
| Jun 2015 | Private Equity Round | β | β |
3 investors in total: 3 institutional.
Investors in PLI
PLI has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Mosaic Capital Partners, Advantage Capital and Platinum Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Mosaic Capital Partners is focused on employee ownership buyouts. | mosaic-cp.com | Charlotte, United States | ||
Private equity investment firm | advantagecap.com | New Orleans, United States | ||
Platinum Equity is engaged in private equity and credit investments. | platinumequity.com | Beverly Hills, United States |
Investor details for PLI
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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People of PLI
1 people are tracked at PLI (1 in leadership).
| Name | Role | Group |
|---|---|---|
Thomas Garland | CEO | Leadership |
Complete people profiles for PLI
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by PLI
PLI has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Harvardcardsystems and PSA Insights.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Card systems services are provided by Harvardcardsystems. | harvardcardsystems.com | 0 | Oct 2018 | β’β’β’β’ | ||
Provider of residential and commercial fuel delivery services, including HVAC services | psa.com | Romeoville, United States | 1992 | Nov 2016 | β’β’β’β’ |
Complete acquisition details for PLI
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of PLI
6 dated milestones of PLI across 30 years, from founding to its latest funding, stage changes and deals.
- Founded PLI is founded.
- Funding First funding round.
- Funding Latest funding round, Debt β Conventional, of $12.4M.
- Acquisition Acquires PSA Insights.
- Exit Acquired by Platinum Equity.
- Acquisition Acquires Harvardcardsystems.
Competitors of PLI
PLI has 3 listed competitors in our database, 3 of them funded. They include Townsquare Media, Tinuiti and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of PLI
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of PLI
The website of PLI (plicards.com) receives about 11.1K visits a month.
- Monthly visits11.1K
▲ 2% vs previous month
Websites whose visitors overlap most with PLI. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
idsupershop.com | idsupershop.com | 100% | #2,738,407 | β | |
plasticprinters.com | plasticprinters.com | 92% | #1,044,266 | β | |
signaturecard.net | signaturecard.net | 86% | β | ||
idgalaxy.com | idgalaxy.com | 85% | β | ||
photoid-atlanta.com | photoid-atlanta.com | 85% | β | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 25 similar websites and full traffic analytics for PLI
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- 25 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as PLI (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Pli
Complete news archive for PLI
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about PLI
PLI was founded in 1988 and raised its 1st funding round 27 years after it was founded.
PLI is headquartered in Las Vegas, United States. It is registered at Las Vegas, Nevada, United States.
Thomas Garland is the CEO of PLI, as recorded in our data.
End-to-end card marketing solutions are offered by PLI, specializing in design, production, packaging, displays, and fulfillment. Services are extended across retail, hospitality, events, casino, cruise, entertainment, and transit sectors. Innovative gift, loyalty, and key cards are produced with advanced technologies like RFID and magstripe. Custom packaging and displays are created to enhance brand engagement and drive revenue. Fulfillment services are streamlined for both B2B and B2C needs, ensuring efficiency and quality.
PLI's top competitors include Townsquare Media, Tinuiti and Prophet.
PLI offers Gift & Loyalty Cards, Hospitality Key Cards, Event Key Cards, and Casino Cards.
PLI has made 2 acquisitions, including Harvardcardsystems, and PSA Insights.
PLI has 3 investors. Key investors include Mosaic Capital Partners, Advantage Capital, and Platinum Equity.
Yes. PLI was acquired by Platinum Equity in July 2018.

