Plum

London, United Kingdom Founded: 2016 • Age: 10 yrs
AI-based platform for automated personal spend management is provided.
Annual revenue - Latest available
Total funding $75.8M 16 rounds
Employees - Tracked headcount
Investors 19 Known backers
Products 5 Services tracked
Competitors 10 Brand Intelligence

About Plum

Plum is a company based in London (United Kingdom) founded in 2016 by Victor Trokoudes. It operates as a Subscription Services and FinTech. Plum has raised $75.78 million across 16 funding rounds from investors including Crowdcube, SVB and Eurobank. Plum offers products and services including Easy Access Savings Pockets, Lifetime ISA, Plum Interest, Cash ISA, and Stocks and Shares ISA. Plum operates in a competitive market with competitors including Cleo AI, Snoop, Oval Money, Emma and Money Dashboard, among others.

  • Headquarter London, United Kingdom
  • Founders Victor Trokoudes
  • Stage Minicorn
  • Sectors
    Technology
  • Email
    Locked
  • Phone
    Locked
  • Website
    Locked
  • Social
    Locked
  • Legal Name Plum Fintech Limited
Operational Areas
Technology → Marketing, Adtech & Commerce Technology Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Total Equity Funding
    $75.78 M (USD)

    in 16 rounds

  • Latest Funding Round
    $19.62 M (USD), Debt – Venture

    Apr 14, 2025

  • Investors
    Crowdcube

    & 18 more

  • Employee Count
    Not available
Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Plum

Plum offers a comprehensive portfolio of products and services, including Easy Access Savings Pockets, Lifetime ISA, Plum Interest, Cash ISA, and Stocks and Shares ISA.

Product name locked
Category locked
Primary

Savings pockets are offered for quick money access.

Product name locked
Category locked
Locked

Lifetime ISA is provided for long-term savings goals.

Product name locked
Category locked
Locked

Plum Interest is designed for low-risk money growth.

Product name locked
Category locked
Locked

Cash ISA is offered for tax-free savings options.

Product name locked
Category locked
Locked

Stocks ISA is provided for investment in markets.

People of Plum

Headcount 50-200
Employee Profiles 14
Employee Profiles
People
Sia Georgieva
Senior Product Manager
People
Remy Hiss
Aml/kyc Analyst
People
Evangelos Dikopoulos
Senior Aml/kyc Analyst
People
Elise Nunn
Senior Product Manager

Unlock access to complete

Funding Insights of Plum

Plum has successfully raised a total of $75.78M across 16 strategic funding rounds. The most recent funding activity was a Debt – Venture round of $19.62 million completed in April 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

Investors in Plum

Plum has secured backing from 19 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include Crowdcube, SVB and Eurobank.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Early-stage startups are invested in by sector-agnostic DMG Ventures.
Locked Locked Locked
Global Brain is recognized as a venture capital firm supporting startups.
Locked Locked Locked
Investments are made in proptech, fintech, SaaS, and multiple sectors.
Locked Locked Locked
Premium access

Investor details for Plum

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
  • Funding rounds
  • Participation history

Verified entity values are shown only after access is granted.

Investments & Acquisitions by Plum

Investments
Premium access

Investment portfolio details for Plum

Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.

  • Portfolio identities
  • Transaction dates
  • Round details
  • Investment values

Verified entity values are shown only after access is granted.

Financial Statements - Plum

Premium access

Detailed financials for Plum

Historical revenue, profit, statement rows, ratios, and trend charts require an active premium plan.

  • Historical revenue
  • Profit trends
  • Statement rows
  • Financial ratios

Verified entity values are shown only after access is granted.

Plum Comparisons

Plum Primary company
Description
AI-based platform for automated personal spend management is...
Location
London, United Kingdom
Founded Year
2016
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
Premium access

Peer comparison for Plum

Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.

  • Named peers
  • Headcount comparison
  • Funding comparison
  • Operating benchmarks

Verified entity values are shown only after access is granted.

+
Add Comparison
Available on Premium

Competitors of Plum

Plum operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Cleo AI, Snoop, Oval Money, Emma and Money Dashboard, among others.

Company Name Domain Founded year HQ Location Description
Locked Locked Locked
Cloud and AI-based chatbots for personal finance management are offered.
Locked Locked Locked
Expense management for individuals is enabled via a mobile app.
Locked Locked Locked
App for financial planning, savings and P2P lending
Locked Locked Locked
Money management tools are offered via an app for individuals.
Locked Locked Locked
Online platform for personal finance management
Premium access

Detailed competitors of Plum

Competitor domains, locations, full profiles, and operating metrics require an active premium plan.

  • Domains and locations
  • Full company profiles
  • Operating metrics
  • Competitive positioning

Verified entity values are shown only after access is granted.

Latest news on Plum

Premium access

Complete news archive for Plum

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Plum

Plum was founded in 2016.

Plum is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Victor Trokoudes is the current CEO of Plum. They have also founded this company.

Plum is a funded company, having raised a total of $75.78M across 16 funding rounds to date.

Plum is focused on offering financial tools for savings and investments. Various products like Easy Access Savings Pockets, Lifetime ISAs, and Stocks and Shares ISAs are provided to help users manage money for life events, retirement, and long-term goals. Services are extended across personal finance sectors with automated saving features and subscription plans. Solutions are designed to cater to diverse financial needs, from short-term surprises to long-term retirement planning.

Plum's top competitors include Cleo AI, Oval Money and Moneyhub.

Plum offers Easy Access Savings Pockets, Lifetime ISA, Plum Interest, Cash ISA, and Stocks and Shares ISA.

Plum has 19 investors. Key investors include Crowdcube, SVB, Eurobank, EBRD, and BBVA.

The valuation of Plum is $10.7M as of Nov 2019.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available