About POLITIX
POLITIX is a company based in Melbourne (Australia) founded in 1975 was acquired by Country Road in October 2016. POLITIX offers products and services including Suits, Shirts, and Accessories. POLITIX operates in a competitive market with competitors including Billabong, Men's Wearhouse, French Connection, Percival Menswear and LSKD, among others.
- Headquarter Melbourne, Australia
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Phoneβ’β’β’β’ β’β’β’β’
- Website politix.com.au
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Country Road (Oct 2016)
- Investors
- Acquired byCountry Road
(Oct 2016)
Products & Services of POLITIX
POLITIX offers a comprehensive portfolio of products and services, including Suits, Shirts, and Accessories.
Formal suits for business and special events
Variety of men's shirts for daily and formal wear
Items like ties and belts for outfit enhancement
Apps and channels of POLITIX
its YouTube channel POLITIX Menswear has 307 subscribers and 30 videos.
Videos from POLITIX
The most watched videos on POLITIX's YouTube channel, POLITIX Menswear (307 subscribers). Click a video to play it here.
More on POLITIX Menswear.
Investors in POLITIX
POLITIX has secured backing from 1 investor. Prominent investors backing the company include Country Road.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Apparel and homewares for women, men, and children are retailed. | 1974 | countryroad.com | Melbourne, Australia |
Investor details for POLITIX
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People of POLITIX
1 people are tracked at POLITIX (1 in leadership).
| Name | Role | Group |
|---|---|---|
Peter Sitch | CEO | Leadership |
Complete people profiles for POLITIX
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
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- Professional contacts
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Timeline of POLITIX
2 dated milestones of POLITIX across 41 years, from founding to its latest funding, stage changes and deals.
- Founded POLITIX is founded.
- Exit Acquired by Country Road.
Competitors of POLITIX
POLITIX operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Billabong, Men's Wearhouse, French Connection, Percival Menswear and LSKD, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| billabong.com | 1973 | Burleigh Heads, Australia | – | 623 | Internet first brand of fashion apparel wear for men and women | |
| menswearhouse.com | 1973 | Houston, United States | – | 26,100 | Internet first brand of fashion apparel wear for men | |
| frenchconnection.com | 1972 | London, United Kingdom | – | – | Internet first brand offering apparel wear for women and men | |
| percivalclo.com | 2009 | London, United Kingdom | $7.49M | 27 | Multi-category men's fashion products are offered via an internet-first brand. | |
| lskd.co | 2007 | Gold Coast, Australia | – | – | Online seller of activewear clothing for training, running, and everyday use. | |
| oddmolly.com | 2002 | Stockholm, Sweden | – | 97 | Women's fashion apparel is designed and retailed internationally. | |
| camilla.com | 2003 | Sydney, Australia | – | – | CAMILLA is recognized as a global fashion print house. | |
| countryroad.com | 1974 | Melbourne, Australia | – | – | Apparel and homewares for women, men, and children are retailed. | |
| mjbale.com | 2010 | Sydney, Australia | – | – | Men's fashion apparel is sold online with customization options. |
Detailed competitors of POLITIX
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
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Web traffic of POLITIX
The website of POLITIX (politix.com.au) receives about 159.1K visits a month and ranks #195,099 among all websites worldwide, #10,282 in Fashion and Apparel.
- Monthly visits159.1K
▼ 15.5% vs previous month
- Unique visitors101.4K
per month
- Global rank#195,099
among all websites
- Category rank#10,282
Lifestyle · Fashion and Apparel
- Bounce rate41%
- Pages per visit3.4
- Average visit1 min 31 sec
- DevicesDesktop 24% Β· Mobile 76%
Websites whose visitors overlap most with POLITIX. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
oxfordshop.com.au | oxfordshop.com.au | 100% | – | #101,242 | β |
| tarocash.com.au | 97% | 286.5K | #111,157 | View details | |
yd.com.au | yd.com.au | 96% | – | #114,284 | β |
peterjacksons.com | peterjacksons.com | 93% | – | #151,005 | β |
| mjbale.com | 88% | 342.5K | #77,907 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for POLITIX
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- 40 similar websites
- Audience overlap
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Latest news on Politix
Complete news archive for POLITIX
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- Full article archive
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- Older coverage
- Brand-specific news history
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Similar companies to POLITIX
10 companies that operate in the same segment as POLITIX (Fashion & Lifestyle E-Commerce), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.08 B | USD 939.4 M | – | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 | |
Photo editing and sharing apps are developed by Meitu. | 2008 | Xiamen, Fujian, China | USD 525 M | USD 536.99 M | 2,420 | |
Subscription-based jewelry is provided by digital-first brand BlueStone. | 2011 | Bengaluru, Karnataka, India | USD 254.97 M | USD 259.64 M | 3,210 | |
Men's fashion apparel is offered online by Bonobos. | 2007 | New York, New York, United States | USD 127.67 M | – | – | |
Metabolic health is tracked via devices and fitness platforms. | 2019 | Bengaluru, Karnataka, India | USD 163.28 M | USD 65.48 M | 274 | |
Pre-owned fashion products are sold via an online marketplace. | 2008 | Vilnius, Lithuania | USD 872.04 M | – | – | |
Online rental platform offering multi-category fashion products and accessories | 2009 | New York, New York, United States | USD 326.35 M | USD 306.2 M | 850 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – |
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Frequently Asked Questions about POLITIX
POLITIX was founded in 1975.
POLITIX is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Peter Sitch is the current CEO of POLITIX.
Founded in 1975 in Melbourne, Australia, POLITIX operates within the apparel sector, focusing on mens clothing. Products are distributed primarily via online channels under the domain politix.com.au. The company maintains a base in Australia, with leadership directed by CEO Peter Sitch. Core activities center on e-commerce sales of tailored and casual wear for male consumers, supporting a direct-to-consumer model in the fashion industry.
POLITIX's top competitors include Men's Wearhouse, Billabong and French Connection.
POLITIX offers Suits, Shirts, and Accessories.
POLITIX has 1 investor. Key investors include Country Road.
Yes. POLITIX was acquired by Country Road in October 2016.
The website of POLITIX receives about 159 thousand visits a month and ranks #195,099 among all websites worldwide.

