About POP
POP is a Business Services company based in Seattle (United States) founded in 1996, and was acquired by Advance in January 2013. Digital marketing, advertising, and website development services are provided. It operates on a Professional Services model. Its chief executive, as recorded, is RJ Hilgers. POP offers products and services including Digital Experiences, Campaign Platforms, Branded Content, Design Systems, and Digital Transformation. Its focus areas include Technology, Digital Services and Digital Marketing. Its legal entity is POP Inc. Its competitors include Townsquare Media, Tinuiti and Prophet; 3 of its 3 listed competitors have raised funding.
Company details
POP is recognized as a digital agency dedicated to challenging the status quo in digital interactions. Services are provided to enrich connections between people and brands through impactful digital experiences, engaging campaign platforms, and branded content at scale. Expansive design systems are developed alongside intelligent marketing strategies. Collaborative digital transformation is also offered to adapt to a continuously changing world. Clients such as Kyndryl, PepsiCo, Target, and Dow Jones are served with tailored digital solutions.
- Headquarters Seattle, United States
- Stage Acquired
- SectorsBusiness Services
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website wearepop.com
- Social LinkedIn X
- Acquired by Advance (Jan 2013)
- Legal Name Pop Inc.
Products & Services of POP
POP offers a comprehensive portfolio of products and services, including Digital Experiences, Campaign Platforms, Branded Content, Design Systems, and Digital Transformation.
Impactful digital experiences are crafted for brand engagement.
Engaging campaign platforms are developed for marketing initiatives.
Branded content is produced at scale for clients.
Expansive design systems are created for consistent branding.
Collaborative digital transformation is facilitated for business growth.
Investors in POP
POP has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Advance.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Advance is engaged in long-term investment across diverse sectors. | advance.com | New York, United States |
Investor details for POP
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- Round participation
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Verified entity values are shown only after access is granted.
People of POP
1 people are tracked at POP (1 in leadership).
| Name | Role | Group |
|---|---|---|
RJ Hilgers | CEO | Leadership |
Complete people profiles for POP
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Verified entity values are shown only after access is granted.
Timeline of POP
2 dated milestones of POP across 17 years, from founding to its latest funding, stage changes and deals.
- Founded POP is founded.
- Exit Acquired by Advance.
Competitors of POP
POP has 3 listed competitors in our database, 3 of them funded. They include Townsquare Media, Tinuiti and Prophet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| townsquaremedia.com | 2010 | Greenwich, United States | $100.5M | 2,016 | Media Company focused on radio broadcasting, live events, marketing solutions | |
| tinuiti.com | 2004 | New York, United States | $31.35M | 1,003 | Digital marketing services including paid search and e-commerce are provided. | |
| prophet.com | 1992 | San Francisco, United States | $94.33M | Brand and marketing consulting solutions provider |
Detailed competitors of POP
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- Full competitor set
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- Benchmarks
- Competitive positioning
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Web traffic of POP
The website of POP (wearepop.com) receives about 5K visits a month.
- Monthly visits5K
▲ 27.4% vs previous month
Websites whose visitors overlap most with POP. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
beliefagency.com | beliefagency.com | 100% | #7,078,971 | β | |
spincreativegroup.com | spincreativegroup.com | 97% | #7,781,002 | β | |
| nogood.io | 44% | #287,646 | View details | ||
| creativemediaalliance.com | 29% | #13,038,237 | View details | ||
| doubleknotcreative.com | 29% | #12,836,171 | View details | ||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 10 similar websites and full traffic analytics for POP
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- 10 similar websites
- Audience overlap
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- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Marketing & Outreach Platforms
3 companies that operate in the same segment as POP (Marketing & Outreach Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Creative Artists Agency is engaged in talent representation and brand management. | 1975 | Los Angeles, California, United States | USD 263.26 M | 916 | ||
Provider of advertising services | 2003 | New York, New York, United States | USD 174.38 M | 3,660 | ||
Software suite solutions are provided for brands and e-commerce businesses. | 2013 | Lehi, Utah, United States | USD 277 M | USD 2.5 B | 2,158 |
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Related news about Pop
Complete news archive for POP
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- Full article archive
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Frequently Asked Questions about POP
POP was founded in 1996.
POP is headquartered in Seattle, United States. It is registered at Seattle, Washington, United States.
RJ Hilgers is the CEO of POP, as recorded in our data.
POP is recognized as a digital agency dedicated to challenging the status quo in digital interactions. Services are provided to enrich connections between people and brands through impactful digital experiences, engaging campaign platforms, and branded content at scale. Expansive design systems are developed alongside intelligent marketing strategies. Collaborative digital transformation is also offered to adapt to a continuously changing world. Clients such as Kyndryl, PepsiCo, Target, and Dow Jones are served with tailored digital solutions.
POP's top competitors include Townsquare Media, Tinuiti and Prophet.
POP offers Digital Experiences, Campaign Platforms, Branded Content, Design Systems, and Digital Transformation.
POP has 1 investor. Key investors include Advance.
POP operates through Pop Inc..
Yes. POP was acquired by Advance in January 2013.

