About Pretty Pushers
Pretty Pushers is a company based in New York (United States) founded in 2006. Pretty Pushers has raised $50 thousand across 1 funding round. Pretty Pushers offers products and services including Labor Gowns, Postpartum Underwear, and Nursing Pads. Pretty Pushers operates in a competitive market with competitors including Destination Maternity, BUMPSUIT, Bellanove, Belly Armor and Motherhood Maternity, among others.
- Headquarter New York, United States
- SectorsConsumerRetail
- Email••••••••
- Website prettypushers.com
- Social X Facebook Instagram
- Total Equity Funding$50K (USD)
in 1 rounds
- Latest Funding Round$50K (USD), Seed
Nov 2012
Products & Services of Pretty Pushers
Pretty Pushers offers a comprehensive portfolio of products and services, including Labor Gowns, Postpartum Underwear, and Nursing Pads.
Gowns designed for comfort during labor and delivery.
Underwear for recovery and support after childbirth.
Pads to aid nursing mothers with comfort and absorption.
Funding Insights of Pretty Pushers
Pretty Pushers has successfully raised a total of $50K through 1 strategic funding round. The most recent funding activity was a Seed round of $50 thousand completed in November 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $50,000
- Total Rounds 1
- Last Round Seed — $50,000
- First Round $50,000
(Nov 2012)
All 1 funding rounds of Pretty Pushers with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2012 | $50,000 | Seed | – | – | – |
People of Pretty Pushers
1 people are tracked at Pretty Pushers (1 in leadership).
| Name | Role | Group |
|---|---|---|
Mary Apple | CEO | Leadership |
Complete people profiles for Pretty Pushers
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Pretty Pushers
2 dated milestones of Pretty Pushers across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Pretty Pushers is founded.
- Funding First funding round of $50K.
Competitors of Pretty Pushers
Pretty Pushers operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Destination Maternity, BUMPSUIT, Bellanove, Belly Armor and Motherhood Maternity, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| destinationmaternity.com | 1982 | Philadelphia, United States | – | – | Internet first brand offering maternity wear apparel for women and baby toiletries products | |
| bumpsuit.co | 2020 | New York, United States | – | – | Online retailer of maternity wear, baby carriers, and accessories for parents. | |
| bellanove.com | 2016 | Los Angeles, United States | – | – | Runs a direct-to-consumer brand offering maternity apparel for expecting mothers. | |
| bellyarmor.com | 2009 | Austin, United States | $225,000 | – | EMF-shielding maternity and baby apparel is offered online. | |
| motherhood.com | 1977 | Philadelphia, United States | – | – | Internet first brand offering maternity wear apparel for women | |
| mumberry.com | 2013 | Billings, United States | – | – | Offers a direct-to-consumer brand for maternity apparel and accessories. | |
| weareamma.com | 2017 | Ojai, United States | – | – | Runs a direct-to-consumer brand offering apparel for moms. | |
| madernity.tcc.mode | 2022 | Boston, United States | $75,000 | – | Apparel for expectant and new mothers is offered online. |
Detailed competitors of Pretty Pushers
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Pretty Pushers
The website of Pretty Pushers (prettypushers.com) receives about 3K visits a month.
- Monthly visits3K
▼ 4.6% vs previous month
Similar companies to Pretty Pushers
10 companies that operate in the same segment as Pretty Pushers (Beauty & Personal Care Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online platform offering a wide range of baby, kids, and maternity products | 2010 | Pune, Maharashtra, India | USD 513.39 M | USD 911.07 M | 6,330 | |
3M is recognized as a global leader in industrial innovation. | 1902 | United States | – | USD 24.95 B | 74 | |
Provider of FMCG conglomerate products | 1837 | United States | – | USD 457.23 M | 923 | |
Subscription-based men's grooming products are provided by Harry's. | 2012 | New York, New York, United States | USD 755.88 M | – | 431 | |
Baby products from multiple retailers are aggregated and browsed online. | 2011 | Oakland, California, United States | USD 40.67 M | – | – | |
Online platform for preschool management and parent updates is offered. | 2014 | San Francisco, California, United States | USD 88.8 M | – | – | |
Internet first brand offering wearable breast pumps | 2013 | London, England, United Kingdom | USD 157.63 M | – | – | |
Online brand offering mens grooming products | 2015 | Gurugram, Haryana, India | USD 52.66 M | – | – | |
Retailer of perfumes, cosmetics, skincare, and related gift set items | 2012 | Gurugram, Haryana, India | USD 58.54 M | – | – | |
Platform offering multi-category natural beauty care products | 2019 | Mumbai, Maharashtra, India | USD 46.98 M | USD 9.25 M | 94 |
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Frequently Asked Questions about Pretty Pushers
Pretty Pushers was founded in 2006 and raised its 1st funding round 6 years after it was founded.
Pretty Pushers is headquartered in New York, United States. It is registered at New York, New York, United States.
Mary Apple is the current CEO of Pretty Pushers.
Pretty Pushers is a funded company, having raised a total of $50K across 1 funding round to date. The company's 1st funding round was a Seed of $50K, raised on Nov 2012.
Pretty Pushers was established in 2006 in New York, United States, as an internet-first brand in the apparel sector. Maternity clothing for women is provided through e-commerce operations. The company focuses on accessible fashion solutions, with headquarters based in the U.S. Leadership is held by CEO Mary Apple, overseeing product development and digital distribution.
Pretty Pushers's top competitors include Belly Armor, Destination Maternity and Madernity.
Pretty Pushers offers Labor Gowns, Postpartum Underwear, and Nursing Pads.