About Primary
Primary is a company based in Melbourne (Australia) founded in 2016 by Alexander Handley and James Billson. Primary operates in a competitive market with competitors including Frigade, zeroheight, Chromatic, TerraTrue and Screenshot Flow, among others.
- Headquarter Melbourne, Australia
- Founders Alexander Handley, James Billson
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Sectors
Technology
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Email
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Phone
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Website
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Social
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Latest Funding Round
$20 K (USD), Grant
Jun 01, 2017
- Investors
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Employee Count
Not available
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Funding Insights of Primary
Investors in Primary
Primary has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Melbourne Accelerator Program.
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Startup founders are supported through accelerator and pre-accelerator programs.
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Investor details for Primary
Investor domains, locations, round participation, and complete history require an active premium plan.
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Investments & Acquisitions by Primary
Investment portfolio details for Primary
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Financial Statements - Primary
Detailed financials for Primary
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Primary Comparisons
Peer comparison for Primary
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Competitors of Primary
Primary operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Frigade, zeroheight, Chromatic, TerraTrue and Screenshot Flow, among others.
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User workflow automation software for onboarding and engagement is provided.
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Cloud-based platform is used for collaborative style guide creation.
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Visual testing and review tools are provided for web UIs.
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Cloud-based software for data privacy and workflow management is offered.
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App creates UX diagrams by processing screenshots for user journeys and team collaboration.
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Detailed competitors of Primary
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
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Latest news on Primary
Complete news archive for Primary
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Frequently Asked Questions about Primary
Primary was founded in 2016 and raised its 1st funding round 1 year after it was founded.
Primary is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Alexander Handley is the current CEO of Primary. They have also founded this company.
Primary was founded in 2016 in Melbourne, Australia, as a cloud-based platform in the design software sector. User flows are organized into structured formats, including user types, steps, screens, and alternate paths. Design documents and presentations are automatically generated from these flows. The service operates on a subscription model and supports online access for defining journey mappings.
Primary's top competitors include zeroheight, Frigade and TerraTrue.
Primary has 1 investor. Key investors include Melbourne Accelerator Program.