About Priori
Priori is a Professional & Legal Services company based in New York (United States) founded in 2012. Online lawyer matching solutions are provided by Priori Legal. Priori has raised $21.3 million across 2 funding rounds from investors including Hearst, Eagle Investments and LegalTech. Its website priorilegal.com draws about 15 thousand monthly visits. Priori offers products and services including Talent Marketplace, Panel Management Software, and RFP Software. Its focus areas include Enterprise Applications, Legal Tech, Legal Marketplace and Lawyers. Its competitors include LawChamps, USLaw.com and UpCounsel; 3 of its 3 listed competitors have raised funding.
Company details
Priori Legal was founded in 2012 and is headquartered in New York, United States. Operations focus on the legal technology sector, where online platforms are utilized to connect clients with lawyers. Services include legal network management, platform streamlining, budget optimization, and project management for legal initiatives. Users are enabled to review profiles and conduct interviews with matched professionals through the service.
- Headquarters New York, United States
- SectorsProfessional & Legal Services
- Website priorilegal.com
- Social LinkedIn X Facebook
- Total Equity Funding$21.3M (USD)
in 2 rounds
- Latest Funding Round$15M (USD), Series A
Jul 2022
- InvestorsHearst
& 10 more
Products & Services of Priori
Priori offers a comprehensive portfolio of products and services, including Talent Marketplace, Panel Management Software, and RFP Software.
Connects businesses with global vetted lawyers for flexible support
Manages law firm relationships and performance data
Facilitates sending and evaluating legal proposals
Funding Insights of Priori
Priori has successfully raised a total of $21.3M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $15 million completed in July 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $21.3M
- Total Rounds 2
- Last Round Series A — $15M
- First Round $6.3M
(Oct 2020)
- Investors Count 11
All 2 funding rounds of Priori with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2022 | $15M | Series A | – | Eagle Investments | |
| Oct 2020 | $6.3M | Series A | – | Hearst, Great Oaks Venture Capital |
11 investors in total: 10 institutional and 1 angel.
Investors in Priori
Priori has secured backing from 11 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Hearst, Eagle Investments and LegalTech.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
PE & corporate advisory firm | eagle-investments.com | Dubai, United Arab Emirates | ||
Investment firm focused on finance and technology opportunities. | peak6.com | |||
Global tech and offline companies are funded by Soma Ventures. | soma.ventures | San Francisco, United States | ||
Seed-stage venture capital fund | bridgeinvestments.com | Highland Park, United States | ||
Tech focused early-stage micro VC firm investing in the US | greatoaksvc.com | New York, United States | ||
Early-stage technology investments are facilitated by Mindset Ventures. | mindset.ventures | Mountain View, United States | ||
Early-stage enterprise technology companies are targeted for investment. | trventures.com | Toronto, Canada | ||
| legaltech.com | ||||
A family office for investments and media initiatives is managed. | 35v.tv | |||
Media conglomerate | 1887 | hearst.com | New York, United States |
Investor details for Priori
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Priori
13 people are tracked at Priori (10 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Jon Karolczak | COO | Leadership |
Mirra Levitt | Chief Product Officer & Co-Founder | Leadership |
Becky Regan | VP, Data Analytics & Success, Scout | Leadership |
Basha Rubin | CEO & Co-Founder | Leadership |
Iris Sullivan | VP of People Operations | Leadership |
Denver Sheridan | Chief Business Officer, Marketplace | Leadership |
Mike Milner | Chief Technology Officer | Leadership |
Ashwin R. | Director Of Finance And Accounting | Leadership |
Katherine Grames | Design Director | Leadership |
Daniel Fischer | CTO | Leadership |
Bo Kinloch | Attorney, Legal Operations, Data Privacy Legal & Business Consulting | Team |
Meghan Rutledge | Senior Implementation Manager | Team |
Jesse Ling | Senior Software Engineer | Team |
Complete people profiles for Priori
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- Full employee list
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Timeline of Priori
3 dated milestones of Priori across 10 years, from founding to its latest funding, stage changes and deals.
- Founded Priori is founded.
- Funding First funding round of $6.3M.
- Funding Latest funding round, Series A, of $15.0M.
Competitors of Priori
Priori has 3 listed competitors in our database, 3 of them funded. They include LawChamps, USLaw.com and UpCounsel.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| lawchamps.com | 2015 | San Francisco, United States | $7.15M | Cloud-based reputation management and marketing solutions for lawyers are offered. | ||
| uslaw.com | 1999 | Silver Spring, United States | $10M | Lawyers and legal resources are connected via an online marketplace. | ||
| upcounsel.com | 2011 | San Francisco, United States | $30.08M | 7 | Legal services marketplace is operated online for businesses and attorneys. |
Detailed competitors of Priori
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
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Web traffic of Priori
The website of Priori (priorilegal.com) receives about 15K visits a month.
- Monthly visits15K
▲ 1.4% vs previous month
Websites whose visitors overlap most with Priori. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
morningstarlawgroup.com | morningstarlawgroup.com | 100% | #4,346,224 | – | |
| axiomlaw.com | 96% | 110.4K | #325,070 | View details | |
| shakelaw.com | 91% | View details | |||
| hoganlovells.com | 90% | 348.9K | #135,143 | View details | |
| lawclerk.legal | 90% | 33.2K | #820,040 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 31 similar websites and full traffic analytics for Priori
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 31 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Legal Tech
3 companies that operate in the same segment as Priori (Legal Tech) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered legal research assistance is provided to law firms. | 2022 | San Francisco, California, United States | USD 1.82 B | 1,840 | ||
Cloud and AI-based electronic signatures and contract management are provided. | 2003 | San Francisco, California, United States | USD 520 M | USD 3.22 B | 6,840 | |
Contract lifecycle management software is developed using AI-powered intelligence. | 2016 | San Carlos, California, United States | USD 154.69 M |
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Related news about Priori
Complete news archive for Priori
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Frequently Asked Questions about Priori
Priori was founded in 2012 and raised its 1st funding round 8 years after it was founded.
Priori is headquartered in New York, United States. It is registered at New York, New York, United States.
Priori is a funded company, having raised a total of $21.3M across 2 funding rounds to date. The company's 1st funding round was a Series A of $6.3M, raised on Oct 2020.
Priori Legal was founded in 2012 and is headquartered in New York, United States. Operations focus on the legal technology sector, where online platforms are utilized to connect clients with lawyers. Services include legal network management, platform streamlining, budget optimization, and project management for legal initiatives. Users are enabled to review profiles and conduct interviews with matched professionals through the service.
Priori offers Talent Marketplace, Panel Management Software, and RFP Software.
Priori has 11 investors. Key investors include Hearst, Eagle Investments, LegalTech, 35V, and PEAK6.