About PRODIGI
PRODIGI is a Business Services company based in Gurugram (India) founded in 2005, and was acquired by Hogarth in March 2016. Multi-screen digital solutions are provided for marketing and development needs. PRODIGI has completed 1 acquisition, including Kite.ly. Its Indian entity Quasar Media Private Limited reported revenue of ₹32.75 Cr. Its focus areas include Marketing Services and Full Service Marketing Agency.
Company details
PRODIGI was established in 2005 in Gurugram, India, as a digital marketing agency focused on multi-screen solutions. Services offered include web application development, content management, web analytics, e-commerce marketing, supply chain management, e-business strategy, digital creative audits, conversion tracking and optimization, reputation management, app development, and search engine optimization. Clientele encompasses organizations such as Nokia, Airtel, Microsoft, AstraZeneca, Mercer, and Simplilearn.
- Headquarters Gurugram, India
- Stage Acquired
- SectorsBusiness Services
- Email••••••••
- Phone•••• ••••
- Website prodigi.io
- Social LinkedIn X Facebook
- Acquired by Hogarth (Mar 2016)
- Legal Name Quasar Media Private Limited
- Date of Incorporation 07 Apr, 2005
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹32.75 Cr
FY 2022 · -21% YoY
- Net Profit₹3.54 Cr
FY 2022 · 11% margin
- EBITDA₹5.55 Cr
FY 2022 · 17% margin
- InvestorsSmile Group
& 1 more
- Investments & Acquisitions
- Acquired byHogarth
(Mar 2016)
Associated legal entities of PRODIGI
PRODIGI operates through Quasar Media Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2022) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Quasar Media Private Limited CIN U74300DL2005PTC134829 | Active | 07 Apr 2005 | New Delhi, Delhi | ₹32.7 Cr | 3 | View details |
Funding Insights of PRODIGI
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of PRODIGI with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2015 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in PRODIGI
PRODIGI has secured backing from 2 investors, including institutional investors. Prominent investors backing the company include Smile Group and Hogarth Worldwide.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Smile Group is engaged in investing and building disruptive businesses. | 1999 | smile.co.in | Gurugram, India | |
Content experiences are delivered at scale by Hogarth Worldwide. | hogarth.com | London, United Kingdom |
Investor details for PRODIGI
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Board of directors of Quasar Media Private Limited (PRODIGI)
Quasar Media Private Limited is the primary company behind PRODIGI. The board of Quasar Media Private Limited currently have 3 directors; the longest-serving is Yogesh Kumar, appointed in 2022. 18 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Yogesh Kumar DIN 09517612 | Director | 27 May 2022 | 4 yrs 5 mo | Quasar Media Private Limited |
| Nagarajan Karthik DIN 10092692 | Director | 29 Mar 2023 | 3 yrs 7 mo | Quasar Media Private Limited |
| Sheik Tausif Sajjad DIN 07999954 | Director | 28 Apr 2025 | 1 yr 6 mo | Quasar Media Private Limited |
Financials of PRODIGI
Figures of Quasar Media Private Limited, the primary company behind PRODIGI, for FY 2022. Revenue was ₹32.75 Cr (-21% year on year). Net profit was ₹3.54 Cr (11% margin). EBITDA was ₹5.55 Cr (17% margin). Revenue has grown at a compounded annual rate of -5% over five years.
- ₹32.75 CrRevenue · FY 2022 · -21% YoY
- ₹3.54 CrNet profit · 11% margin
- ₹5.55 CrEBITDA · 17% margin
- ₹1.5 LakhPaid-up capital
- -5%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Quasar Media Private Limited are on its company page.
Detailed financial statements for PRODIGI
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
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- Downloads
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Investments & Acquisitions by PRODIGI
PRODIGI has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Kite.ly.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Custom print fulfillment is provided on-demand via API integration. | kite.ly | London, United Kingdom | 2014 | Sep 2019 | •••• |
Complete acquisition details for PRODIGI
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Top companies in Marketing & Outreach Platforms
2 companies that operate in the same segment as PRODIGI (Marketing & Outreach Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Digital marketing, data analytics, and IT services are provided globally. | 1981 | Bengaluru, Karnataka, India | USD 19.5 B | 46,183 | ||
Provider of influencer marketing services | 2009 | Mumbai, Maharashtra, India | USD 16.48 M | USD 49.42 M | 434 |
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Related news about Prodigi
Complete news archive for PRODIGI
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Frequently Asked Questions about PRODIGI
PRODIGI was founded in 2005 and raised its 1st funding round 10 years after it was founded.
PRODIGI is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
The primary company behind PRODIGI, Quasar Media Private Limited, reported revenue of ₹32.75 Cr for FY 2022, down 21% year on year.
PRODIGI was established in 2005 in Gurugram, India, as a digital marketing agency focused on multi-screen solutions. Services offered include web application development, content management, web analytics, e-commerce marketing, supply chain management, e-business strategy, digital creative audits, conversion tracking and optimization, reputation management, app development, and search engine optimization. Clientele encompasses organizations such as Nokia, Airtel, Microsoft, AstraZeneca, Mercer, and Simplilearn.
PRODIGI has made 1 acquisition, including Kite.ly.
PRODIGI has 2 investors. Key investors include Smile Group, and Hogarth Worldwide.
PRODIGI operates through Quasar Media Private Limited.
Yes. PRODIGI was acquired by Hogarth in March 2016.
The legal entities of PRODIGI currently have 3 directors, including Yogesh Kumar, Nagarajan Karthik, Sheik Tausif Sajjad.