About Proper Good
Proper Good is a company based in Bozeman (United States) founded in 2019 by Jennifer Jane and Christopher Jane. Proper Good has raised $15.55 million across 3 funding rounds from investors including YETI Capital and The Artisan Group. Proper Good offers products and services including Creamy Chicken Soup, Apple Cinnamon Overnight Oats, Southwest Chili Soup, Tomato Basil Soup, and Peanut Butter, Chocolate & Banana Overnight Oats. Proper Good operates in a competitive market with competitors including Fresh Express, Don Miguel, Afia, Smith Frozen Foods and Lucky Foods, among others.
- Headquarter Bozeman, United States
- Founders Jennifer Jane, Christopher Jane
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Sectors
Consumer
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Email
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Phone
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Website
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Social
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- Legal Name Proper Good, Inc.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$15.55 M (USD)
in 3 rounds
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Latest Funding Round
$3.5 M (USD), Seed
Dec 12, 2024
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Investors
YETI Capital
& 1 more
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Employee Count
Not available
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Products & Services of Proper Good
Proper Good offers a comprehensive portfolio of products and services, including Creamy Chicken Soup, Apple Cinnamon Overnight Oats, Southwest Chili Soup, Tomato Basil Soup, and Peanut Butter, Chocolate & Banana Overnight Oats.
Nutritious chicken soup ready for quick, healthy meals.
Flavorful oats for easy breakfast preparation and consumption.
Spicy chili soup offering convenient, protein-rich eating options.
Herbed tomato soup for simple, flavorful daily meals.
Sweet oats blend for hassle-free, satisfying breakfasts.
Meatball soup providing hearty, ready-to-eat nourishment.
Exotic curry soup for effortless, international-flavored meals.
Vegetarian curry soup offering tasty, plant-based options.
Zesty pasta for quick, comforting dinner solutions.
Marinara pasta with meatballs for easy, filling meals.
People of Proper Good
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Funding Insights of Proper Good
Proper Good has successfully raised a total of $15.55M across 3 strategic funding rounds. The most recent funding activity was a Seed round of $3.5 million completed in December 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Proper Good
Proper Good has secured backing from 2 investors, including venture fund and institutional investors. Prominent investors backing the company include YETI Capital and The Artisan Group.
| Investor | Description | Founded Year | Domain | Location |
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YETI Capital is engaged in investing and mentoring early-stage companies.
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Provides marketing support for artisans to reach celebrities via events and exposure.
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Investor details for Proper Good
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Investments & Acquisitions by Proper Good
Investment portfolio details for Proper Good
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Financial Statements - Proper Good
Detailed financials for Proper Good
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Proper Good Comparisons
Peer comparison for Proper Good
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Competitors of Proper Good
Proper Good operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Fresh Express, Don Miguel, Afia, Smith Frozen Foods and Lucky Foods, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Salads brand
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Manufacturer of Mexican-inspired frozen convenience foods
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Ready-to-eat meals are distributed via an internet-first brand.
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Manufacturer of frozen and canned food products for retail, food service, and industrial sectors
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Ready-to-eat natural foods are produced and distributed by Lucky Foods.
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Detailed competitors of Proper Good
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Latest news on Proper Good
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Frequently Asked Questions about Proper Good
Proper Good was founded in 2019 and raised its 1st funding round 1 year after it was founded.
Proper Good is headquartered in Bozeman, United States. It is registered at Bozeman, Montana, United States.
Christopher Jane is the current CEO of Proper Good. They have also founded this company.
Proper Good is a funded company, having raised a total of $15.55M across 3 funding rounds to date.
The company offers various ingredient-based soups like red pepper meatball, chicken noodles, spiced pumpkin, mushrooms, and more. It also offers keto-based, plant-based, gluten-free, and more. The company claims to offer free shipping over the purchase of a minimum amount.
Proper Good's top competitors include Smith Frozen Foods, Fresh Express and A Dozen Cousins.
Proper Good offers Creamy Chicken Soup, Apple Cinnamon Overnight Oats, Southwest Chili Soup, Tomato Basil Soup, and 6 more products and services.
Proper Good has 2 investors. Key investors include YETI Capital, and The Artisan Group.