Proquo AI

London, United Kingdom Founded: 2012 • Age: 14 yrs Acquired By Grafton Capital
Brand management software

About Proquo AI

Proquo AI is a Technology company based in London (United Kingdom) founded in 2012 by Nadim Sadek, and was acquired by Grafton Capital in August 2022. Brand management software. Proquo AI has raised $6.92 million across 1 funding round from investors including Dynata, Mother and Grafton Capital. Its chief executive, as recorded, is Nadim Sadek. Its website proquoai.com draws about 89 thousand monthly visits. Proquo AI offers products and services including Traction Platform, Insights Engine, and ProQuo. Its focus areas include Enterprise Applications, MarketingTech, Marketing Management and Brand Management. Its legal entity is PROQUO AI LIMITED.

Company details

Proquo AI was founded in 2012 in London, United Kingdom. Software for brand management is developed and provided, encompassing reputation monitoring, predictive analytics, and consumer intelligence tools. Services support marketing campaign optimization, reputation building, and strategy development through AI guidance. Operations focus on the software sector, serving businesses in brand and marketing intelligence from a UK base.

  • Headquarters London, United Kingdom
  • Founders Nadim Sadek
  • Stage Acquired
  • Sectors
    Technology
  • Website category Business and Consumer Services · Business Services
  • Email
    β€’β€’β€’β€’β€’β€’β€’β€’
  • Website proquoai.com
  • Social LinkedIn X Facebook Instagram YouTube
  • Acquired by Grafton Capital (Aug 2022)
  • Legal Name Proquo Ai Limited
  • Date of Incorporation 30 Apr, 2015
  • Jurisdiction MANCHESTER
Operational Areas
Key Metrics
  • Total Equity Funding
    $6.92M (USD)

    in 1 rounds

  • Latest Funding Round
    $6.92M (USD), Series A

    Feb 2021

  • Investors
    Dynata

    & 2 more

  • Acquired by

Products & Services of Proquo AI

Proquo AI offers a comprehensive portfolio of products and services, including Traction Platform, Insights Engine, and ProQuo.

Traction Platform
Brand Tracking

Real-time dashboard for monitoring marketing performance and consumer sentiment.

Insights Engine
Data Analytics

Tool for analyzing brand equity and driving commercial decisions quickly.

ProQuo
Marketing Effectiveness

Platform for testing assets and linking sentiment to sales outcomes.

Apps and channels of Proquo AI

its YouTube channel ProQuo AI has 141 subscribers and 28 videos.

ProQuo AI
YouTube 141 subscribers 28 videos Howto & Style
Open channel

Videos from Proquo AI

The most watched videos on Proquo AI's YouTube channel, ProQuo AI (141 subscribers). Click a video to play it here.

If Marketing was a game of Chess...
165.1K views
ProQuo AI Features
83.5K views
About ProQuo AI
63.9K views
Real-time analysis of your brand, category and competition
58.8K views

More on ProQuo AI.

Funding Insights of Proquo AI

Proquo AI has successfully raised a total of $6.92M through 1 strategic funding round. The most recent funding activity was a Series A round of $6.92 million completed in February 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $6.92M
  • Total Rounds 1
  • Last Round Series A β€” $6.92M
  • First Round $6.92M

    (Feb 2021)

  • Investors Count 2

All 1 funding rounds of Proquo AI with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2021$6.92MSeries A–Motherfamily, Dynata
–
Valuation history

3 investors in total: 3 institutional.

Investors in Proquo AI

Proquo AI has secured backing from 3 investors, including institutional and venture fund investors. Prominent investors backing the company include Dynata, Mother and Grafton Capital.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
VC & PE firm focused on technology companies
graftoncapital.comLondon, United Kingdom
Mother is recognized as an independent creative company focused on advertising.
motherfamily.comLondon, United Kingdom
Marketing survey tools are supplied to businesses for data-driven decisions.
1940dynata.comShelton, United States
Premium access

Investor details for Proquo AI

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

People of Proquo AI

21 people are tracked at Proquo AI (11 in leadership, 10 in team).

NameRoleGroup
Nadim Sadek
Founder & CEOLeadership
Steven van Niekerk
CTOLeadership
John Curran
Global Senior Sales DirectorLeadership
Tyson McKeown
COOLeadership
Carl Sandrock
Head of Data ScienceLeadership
Sherissa Naicker
Head of Human SciencesLeadership
John Miller
Head of FinanceLeadership
Annie Henderson
Head of Customer ExperienceLeadership
Dallas Goldswain
Head Of EngineeringLeadership
Byron Cowley
Director Of Information TechnologyLeadership
Danielle Wiseman
Head Of Brand PartnersLeadership
Jaco Stroebel
Computational ScientistTeam
Tshidi Lehata
Senior Python EngineerTeam
Stephane Kalonji
Finance ManagerTeam
Pierre Nayituriki
Senior Python EngineerTeam
Orrin Gradwell
QA EngineerTeam
Randy Coburn
DevOps EngineerTeam
Rudi Steenberg
Senior Software DeveloperTeam
Kieran Larkin
Senior Research ManagerTeam
Josh K.
Brand ExpertTeam

1 more people are available in the full profile.

Premium access

Complete people profiles for Proquo AI

Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.

  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

Verified entity values are shown only after access is granted.

Timeline of Proquo AI

3 dated milestones of Proquo AI across 10 years, from founding to its latest funding, stage changes and deals.

  1. Founded Proquo AI is founded.
  2. Funding First funding round of $6.9M.
  3. Exit Acquired by Grafton Capital.

Web traffic of Proquo AI

The website of Proquo AI (proquoai.com) receives about 89.4K visits a month and ranks #538,173 among all websites worldwide, #4,242 in Business Services.

  • Monthly visits
    89.4K

    ▲ 52.1% vs previous month

  • Unique visitors
    29.5K

    per month

  • Global rank
    #538,173

    among all websites

  • Category rank
    #4,242

    Business and Consumer Services · Business Services

Similar websites

Websites whose visitors overlap most with Proquo AI. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
spectrumsurveys.com
spectrumsurveys.com
100%
#25,024–
rdsecured.com
rdsecured.com
100%
#42,218–
opinionetwork.com
86%
#64,724View details
samplicio.us
samplicio.us
84%
#3,693–
beasurveytaker.com
beasurveytaker.com
84%
#27,043–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
Premium access

All 12 similar websites and full traffic analytics for Proquo AI

The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.

  • 12 similar websites
  • Audience overlap
  • Engagement analytics
  • Traffic by brand

Verified entity values are shown only after access is granted.

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Related news about Proquo Ai

Premium access

Complete news archive for Proquo AI

Full article history, source details, and older brand coverage require an active premium plan.

  • Full article archive
  • Source and publication date
  • Older coverage
  • Brand-specific news history

Verified entity values are shown only after access is granted.

Frequently Asked Questions about Proquo AI

Proquo AI was founded in 2012 and raised its 1st funding round 9 years after it was founded.

Proquo AI is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.

Nadim Sadek is the CEO of Proquo AI, as recorded in our data. They have also founded this company.

Proquo AI is a funded company, having raised a total of $6.92M across 1 funding round to date. The company's 1st funding round was a Series A of $6.92M, raised on Feb 2021.

Proquo AI was founded in 2012 in London, United Kingdom. Software for brand management is developed and provided, encompassing reputation monitoring, predictive analytics, and consumer intelligence tools. Services support marketing campaign optimization, reputation building, and strategy development through AI guidance. Operations focus on the software sector, serving businesses in brand and marketing intelligence from a UK base.

Proquo AI offers Traction Platform, Insights Engine, and ProQuo.

Proquo AI has 3 investors. Key investors include Dynata, Mother, and Grafton Capital.

Proquo AI operates through Proquo Ai Limited.

Yes. Proquo AI was acquired by Grafton Capital in August 2022.

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